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What They Don’t Tell You (but we will!)

Emily Norris
Parenting
Parenting Challenges
Children's Nutrition
Toxic Masculinity
Healthy Eating
Weaning
Emotional Development
Batch Cooking
Family Meals
Marriage
Fatherhood
Team Sports
Outdoor Play
Raising Boys
Traveling With Kids
Family Holidays
Meal Preparation
Picky Eaters
Cooking Hacks
Healthy Snacking

Join Emily and Matt Norris as they pull back the curtain on real-life parenting, the highs and lows of marriage, and everything in between. With 20 years together, three kids, a dog, and a home renovation under their belts, Emily brings her signature positivity and practical tips, while Matt keeps things grounded with his honest, often humorous, dad’s-eye view. Expect raw and relatable chats, les... more

PublishesWeeklyEpisodes30Founded7 months ago
Number of ListenersCategories
RelationshipsParentingKids & FamilySociety & Culture

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Artwork for What They Don’t Tell You

Latest Episodes

This week on What They Don’t Tell You, we sit down with writer, podcaster, and queen of parenting honesty Cat Sims (@notsosmugnow) for a conversation that’s as funny as it is heartfelt.

From the hilarious chaos of parenting fails to the surprising... more

YouTube

Back to School with Sophie David (Happy Little Learners)

Back-to-school season can stir up a mix of emotions - excitement, nerves, and even a bit of Sunday-night dread, for both kids and parents.

In this episode, Emily and Matt sit down with Sop... more

YouTube

This week on What They Don’t Tell You, Emily and Matt sit down with dietitian and author Nichola Ludlam-Raine to unpack the hot topic of ultra-processed foods (UPFs). From sneaky “healthy” products that are more processed than you’d think, to the eve... more

YouTube

This week on What They Don’t Tell You, we’re joined by the wonderful Louise Pentland - YouTuber, author, Disney superfan, and proud mum of two girls.

Emily and Matt sit down with Louise to chat about:

✨ Her lifelong love of Disney (and the magic ... more

YouTube

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Recent Guests

Sophie David
An early years expert and a teacher, passionate about stress-free learning.
Little Happy Learners
Episode: Making Learning & School Feel Easier (for Kids & Parents) with Sophie David aka LitttleHappyLearners
Nichola Ludlam-Raine
Dietitian and mother, author of 'How Not To Eat Ultra Processed.'
Episode: The Truth About Ultra-Processed Food & Family Eating Habits
Louise Pentland
Bestselling author, YouTuber, content creator
Episode: Breaking Cycles and Raising Daughters Differently I Louise Pentland on Parenting, Weddings + More
Emma Shafqat
Pediatric dietitian and feeding therapist who helps parents with fussy eating.
Episode: Fussy Eaters Explained: What Parents Need to Know - with a Paediatric Dietitian
Daisy Woods
Content creator and mother of two boys
Muddle Through Mummy
Episode: Postnatal Truths, Sibling Squabbles, Boy Mum Life & Family Travel Fails with Daisy Woods
Nadia Thorburn
Mother of triplets, content creator focused on motherhood and makeup.
Episode: The Truth About Triplets: Highs, Lows & Everything in Between with Nadia Thorburn
Stuart Armfield
One half of a gay couple sharing their surrogacy and parenting journey
Episode: Surrogacy, Fatherhood & Family Life with Stuart Armfield & Francis Haugen
Francis Haugen
One half of a gay couple sharing their surrogacy and parenting journey
Episode: Surrogacy, Fatherhood & Family Life with Stuart Armfield & Francis Haugen
Jemma Solomon
Entrepreneur known as The Label Lady
The Label Lady
Episode: Building a Brand, Mum Life, Renovating and Self Care with Jemma Solomon

Hosts

Emily Norris
Co-host of the podcast with a focus on positivity and practical parenting tips. She brings warmth and relatability to discussions about family life, motherhood, and personal anecdotes from her experiences.
Matt Norris
Co-host who provides an honest, often humorous perspective on parenting and family life, balancing Emily's insights with grounded commentary. He offers a dad's-eye view of the challenges and rewards of raising children.

Reviews

4.9 out of 5 stars from 135 ratings
  • Every parent Needs This Podcast!

    Such relatable content, so many good tips, all shared with honesty and a bit of humour! Great chemistry between this husband and wife team, love having Matt’s perspective also.

    Apple Podcasts
    5
    MoonHowler123
    Canada4 months ago
  • Love

    Love this, I’ve followed Emily for years. She is such a great role model and full of helpful advice for parenting!! Thank you both 🙏🏻

    Apple Podcasts
    5
    Shel889
    United Kingdom5 months ago
  • Dynamic husband and wife team

    I have been watching Emily Norris since 2018 with the sleep training one and she is amazing and shares so much about her routines as a mom and now to hear her and her husband together giving their two cents is really nice and comforting to know that as parents we are not alone. Thank you ! I look forward to every episode.

    Apple Podcasts
    5
    Badooya
    United States5 months ago
  • REAL podcast for REAL parents

    Really enjoying this podcast! You guys are so natural and authentic in the way you communicate with each other. It’s a very relatable podcast and matts sense of humour is great. Also, all the information and stats Emily gives are really helpful as a Mum also raising 3 boys! I look forward to the next one guys!

    Apple Podcasts
    5
    SophieFast
    United Kingdom6 months ago
  • Mum of boys

    I’ve followed you since you started YouTube and now have my own 3 boys with similar age gaps and look up to you and the advice you and Matt have to share, thank you

    Apple Podcasts
    5
    ___natie___
    Australia6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the relatable content filled with practical tips and humor shared between the hosts.
Episodes showcase a mix of genuine insight and witty banter, making the show enjoyable for a wide audience.
The dynamic between the husband and wife team provides a comforting sense that parents are not alone in their experiences.
Reviews frequently highlight the authenticity and warmth of the discussions, likening the hosts to friends sharing advice.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Truth About Ultra-Processed Food & Family Eating Habits
Q: What are some of the worst offenders of food that's wrapped up and marketed as being healthy?
Health halos are prevalent, and examples include marshmallows labeled as fat-free despite being high in sugar and products like Diet Coke that can still be unhealthy despite appearing healthy on labels.
The Truth About Ultra-Processed Food & Family Eating Habits
Q: What inspired you to write your book?
Nichola shares her experience as a dietitian for over 15 years and her aim to provide clear guidance on navigating both whole foods and ultra-processed foods in a balanced diet.
Fussy Eaters Explained: What Parents Need to Know - with a Paediatric Dietitian
Q: What tips do you have for helping kids expand their food range?
Involve kids in meal preparation and make the experience fun rather than stressful.
Fussy Eaters Explained: What Parents Need to Know - with a Paediatric Dietitian
Q: What are the biggest mistakes parents make?
Applying too much pressure during mealtimes, which can create anxiety and reduce a child's willingness to eat.
Fussy Eaters Explained: What Parents Need to Know - with a Paediatric Dietitian
Q: What should parents know about fussy eaters?
Fussy eating can start around 18 months, linked to developmental stages and children's natural fear of new foods.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About What They Don’t Tell You

What is What They Don’t Tell You about and what kind of topics does it cover?

The content revolves around the authentic experiences of parenting and marriage, where hosts Emily and Matt Norris share their insights on the challenges and joys of managing family life. With a wealth of personal stories, they cover numerous topics including the intricacies of parenting strategies, home renovations, and the emotional hurdles associated with raising children. Each episode features guests who provide expert advice or relatable stories, contributing to the rich dialogue around modern family issues. The blend of humor and practicality in their discussions allows for a refreshing take on topics that may often feel overwhelming to many parents.

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How many listeners does What They Don’t Tell You get?

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Which podcasts are similar to What They Don’t Tell You?

These podcasts share a similar audience with What They Don’t Tell You:

1. Made by Mammas: The Podcast
2. Happy Mum Happy Baby
3. Mum's The Word! With Georgia Jones & Kelsey Parker
4. Happy Place
5. Blended

How many episodes of What They Don’t Tell You are there?

What They Don’t Tell You launched 7 months ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact What They Don’t Tell You?

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What guests have appeared on What They Don’t Tell You?

Recent guests on What They Don’t Tell You include:

1. Sophie David
2. Nichola Ludlam-Raine
3. Louise Pentland
4. Emma Shafqat
5. Daisy Woods
6. Nadia Thorburn
7. Stuart Armfield
8. Francis Haugen

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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