Tourism Media Mayhem
Relic Agency"How the $%# do we know what channels we should put our marketing dollars into?” Every marketer asks themselves this question, and more often than they’d like to admit. Destination marketers, attraction marketers, and anyone advertising in the tourism industry have to deal with their own set of questions on top of everything else. Publishers want our money, and they will fight for it. This is Tour... more
| Publishes | Monthly | Episodes | 24 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Categories | Places & TravelSociety & CultureMarketingBusiness | ||||
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Latest Episodes
Have you ever wondered what digital marketers are talking about when they throw around all those acronyms and jargon? Today you're in luck because Josh and Sasha are going to explain some of the ins and outs of digital marketing terminology.
Tourism... more
We look back at a year of Josh and Sasha duking it out over budgets and the right media tactics for the right tourists at the right time. Great interviews, bad jokes, attempts at providing helpful destination marketing insights, and lots of laughing ... more
Josh and Sasha dig into some promising, healthy, happy travel data. A recent survey indicates this year travelers want to take their dream vacations, give back to host communities, and protect the environment. Is your DMO ready?
Travel Trends Articl... more
Curious about direct mail? Jennifer Pettinger of Sunprint Solutions joins Josh and Sasha to talk about why 2022 is the most unique year yet for direct mail marketing! Learn about current supply chain issues and how the unique benefits of direct mail ... more
Find out what your destination can expect to see when it comes to business travel trends this year and how you can take advantage of convention marketing and other business travelers to generate revenue in your destination.
Tourism Media Mayhem is a... more
Josh and Sasha dive deep into how audio marketing can benefit your destination's marketing plan with Laura Fernandez from SXM Media. Find out what trends the digital audio landscape is experiencing, learn about innovation in the audio industry, and b... more
Josh and Sasha discuss how to make your media buys effective by getting one thing right: your targeting! Don’t miss out on this chance to learn about your targeting options and how to set up the perfect targeting for any type of media buy.
Tourism M... more
Take a behind the scenes sneak peek at how agencies handle media commission! Not sure what your third party partner is charging you? Josh and Sasha share some tips on how agency commission structures work and how you can be best prepared to understan... more
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Tourism Media Mayhem launched 5 years ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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