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Destination Marketing Podcast

Brand Revolt
Destination Marketing
Galveston
AI In Marketing
Tourism
Visit Galveston
Galveston Unscripted Podcast
Juneteenth
Economic Development
Digital Marketing
Credit Card Rewards
Marketing and Communication Summit
New York City Tourism and Conventions
Custom GPT
It's Bigger Than Camping
Haiti
Tourism Industry
Tourism Marketing
Chatgpt
Electronic Payments Coalition
Durbin Bill

The Destination Marketing Podcast is built for tourism marketers across the country who are overworked and understaffed. Our goal is to help these people prioritize the activities that are proven to be most effective in marketing a destination and stay up to date on the latest technologies and trends in the industry. This isn’t a feel-good, motivational podcast. We’re diving deep into what to do a... more

PublishesWeeklyEpisodes408Founded6 years ago
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MarketingPlaces & TravelSociety & CultureBusiness

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Artwork for Destination Marketing Podcast

Latest Episodes

Host Adam Stoker sits down at Visit Mesa with Ashley Stwertnik, the producer-turned-host of City Limitless, to show how a DMO can build real audience by making stories the star and the city the backdrop. Ashley shares the show’s evolution from audio-... more

Tourism Kingston CEO Megan Knott joins Adam Stoker to share how a small Canadian city earned global attention, and a Cannes Film and Media Award, through creative storytelling and collaboration. Megan reveals how Kingston balances rich history with y... more

In this episode of the Destination Marketing Podcast, Adam is joined by Cathy Petersen and

Eric Brockman from Destination Dayton to discuss how to turn low customer expectations into outstanding visitor experiences. They explore the core philosophy ... more

In this episode of the Destination Marketing Podcast, Adam is joined by two returning guests, Greg Starr, founder of Driven, and Ed Harris, CEO of Visit Williamsburg. They discuss how tourism professionals can leverage LinkedIn effectively to showcas... more

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Recent Guests

Megan Knott
CEO of Tourism Kingston
Tourism Kingston
Episode: 407: Building a Destination Through Collaboration with Megan Knott
Greg Starr
CEO and founder of Driven, leveraging LinkedIn for tourism marketers.
Driven
Episode: 405: Leveraging LinkedIn for Destination Marketers with Greg Star and Ed Harris
Edward Harris
CEO of the Williamsburg, Virginia Tourism Board, with a strong presence on LinkedIn.
Williamsburg Tourism Board
Episode: 405: Leveraging LinkedIn for Destination Marketers with Greg Star and Ed Harris
Catherine Jenkins
Marketing and Communications Manager at Visit Central Delaware
Visit Central Delaware
Episode: 403: Building a Brand from the Ground Up with Catherine Jenkins
Camden Bernatz
Author and expert on client-agency relationships
Consultant in Tourism Marketing
Episode: 402: Modern Research with Camden Bernatz
Kristen Adamo
President and CEO of Go Providence
Go Providence
Episode: 399: Where Marketing Meets Advocacy with Kristen Adamo
Stephen Ekstrom
Founder of Learn Tourism and tourism education expert with over 27 years of experience.
Learn Tourism
Episode: 397: Expanding Destination Education with Stephen Ekstrom
Danielle Hollander
Chief Marketing Officer at Visit Orlando
Visit Orlando
Episode: 395: How Strategic Planning Drives Success with Danielle Hollander
Deana Ivey
CEO of the Nashville Convention and Visitors Corporation
Nashville Convention and Visitors Corporation
Episode: 394: Building a Brand That Lasts with Deana Ivey

Host

Adam Stoker
Host of the Destination Marketing Podcast

Reviews

4.8 out of 5 stars from 77 ratings
  • Destination Marketing is the best!

    Adam,

    Thank you for your time and effort into the podcast. It has been super amazing to listen to and you are a great resource, and I'm not even in destination marketing!

    You have given so much-- I just have to say, if there's anything you need from me just let me know! Even if that's just buying your next cup of coffee!

    From,

    Joe (a really big fan of the show)

    Apple Podcasts
    5
    Joseph Trahan
    United States2 years ago
  • A Must Listen for the Destination Marketers

    I’ve been a longtime listener of this pod and always enjoy learning how others are tackling the ever changing marketing landscape for their destinations.

    Apple Podcasts
    5
    dcharno
    United States3 years ago
  • Great Resource

    This show is an awesome resource for anyone who works in the tourism industry. It is my go to for updates on industry trends and information on how to be the best tourism professional that I can be. Thanks for the great content!

    Apple Podcasts
    5
    Hulia15440
    United States3 years ago
  • Love this podcast!

    Adam always has interesting and engaging guests on this podcast. If you're in the tourism industry, this is a must-listen! Great work!

    Apple Podcasts
    5
    mhames72
    United States3 years ago
  • Great insight into the industry

    I’m a newcomer to the DMO industry. I found Adam’s podcast about a week before starting my job as director of public relations at GO Laurel Highlands in southwestern Pennsylvania, and it’s been a phenomenal resource. I started with Episode 1 and listen any time I can. It’s like a getting a college course on DMOs that features a guest lecturer every week. I absolutely love it!

    Apple Podcasts
    5
    EKnop2016
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the practical insights and actionable strategies provided in each episode, specifically tailored for those in the tourism marketing industry.
Many reviews highlight the engaging conversations with expert guests who share valuable industry experiences and knowledge.
The podcast is recognized as a trusted resource for understanding current trends and challenges in destination marketing.
Audience members express gratitude for the host's ability to simplify complex topics and make them accessible for both veterans and newcomers to the field.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

407: Building a Destination Through Collaboration with Megan Knott
Q: How did you know your brand video was special enough to submit for a Cannes award?
It combined local creativity and storytelling that authentically represented Kingston's unique attributes.
407: Building a Destination Through Collaboration with Megan Knott
Q: What advice would you give to those trying to succeed in Destination Marketing?
The most important thing is measuring results and creating a sustainable funding mechanism while developing a coherent destination strategy.
406: Marketing The Unexpected with Cathy Petersen and Eric Brockman
Q: How do you ensure tourism employees are aligned with Dayton's brand?
The Destination Dayton Tourism Academy trains frontline workers to understand the brand and enhance customer service to meet visitor expectations.
406: Marketing The Unexpected with Cathy Petersen and Eric Brockman
Q: What is Dayton known for that appeals to visitors?
Dayton is known as the birthplace of aviation and offers a wide variety of attractions related to its aviation heritage, parks, and recreational opportunities.
405: Leveraging LinkedIn for Destination Marketers with Greg Star and Ed Harris
Q: Why would you hand over your LinkedIn management to someone else?
Adding new, fresh content and ideas that I might not come up with, while leveraging my sales team's presence.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Destination Marketing Podcast

What is Destination Marketing Podcast about and what kind of topics does it cover?

The focus is on tourism marketing, addressing the unique challenges faced by professionals in the industry. Episodes typically feature discussions about practical strategies and innovative practices that can enhance the effectiveness of marketing efforts for various destinations. The insights are derived from the experiences of both hosts and expert guests, offering a blend of theoretical knowledge and real-world application. Listeners can expect to hear about performance marketing, branding, the role of technology, and successful case studies in destination marketing. The podcast aims to equip its audience with actionable techniques rather than general motivation, making it particularly valuable for those seeking to improve their marketing... more

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How many listeners does Destination Marketing Podcast get?

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How many subscribers and views does Destination Marketing Podcast have?

To see how many followers or subscribers Destination Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Destination Marketing Podcast?

These podcasts share a similar audience with Destination Marketing Podcast:

1. Destination Discourse
2. DMOU: Destination Marketing Organization University
3. Destination On The Left
4. Up First from NPR
5. Bone Valley

How many episodes of Destination Marketing Podcast are there?

Destination Marketing Podcast launched 6 years ago and published 408 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Destination Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Destination Marketing Podcast?

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What guests have appeared on Destination Marketing Podcast?

Recent guests on Destination Marketing Podcast include:

1. Megan Knott
2. Greg Starr
3. Edward Harris
4. Catherine Jenkins
5. Camden Bernatz
6. Kristen Adamo
7. Stephen Ekstrom
8. Danielle Hollander

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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