The Destination Marketing Podcast is built for tourism marketers across the country who are overworked and understaffed. Our goal is to help these people prioritize the activities that are proven to be most effective in marketing a destination and stay up to date on the latest technologies and trends in the industry. This isn’t a feel-good, motivational podcast. We’re diving deep into what to do a... more
Publishes | Weekly | Episodes | 402 | Founded | 6 years ago |
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Number of Listeners | Categories | BusinessPlaces & TravelMarketingSociety & Culture |
In this episode, Adam is joined by Brand Revolt’s creative director, Camden Bernatz, to discuss modern research—an approach that focuses on observing consumer behavior rather than relying on traditional surveys or focus groups. Because behavior is th... more
In this episode, Stuart and Adam take the stage live at ESTO to tackle two provocative topics: whether DMO websites will be irrelevant in five years and if the ROI of paid media will continue to decline. With live audience polling, spirited debate, a... more
For our 400th episode, host Adam Stoker went live on LinkedIn for the first time to reflect on the evolution of destination marketing and answer listener questions in real time. From the shift back to branding, to the impact of AI on travel planning,... more
In this episode, Adam gets a masterclass in tourism leadership from Kristen Adamo, President and CEO of Go Providence. Kristen shares how her unique background in journalism and politics gives her a competitive edge, teaching her the importance of ef... more
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Adam,
Thank you for your time and effort into the podcast. It has been super amazing to listen to and you are a great resource, and I'm not even in destination marketing!
You have given so much-- I just have to say, if there's anything you need from me just let me know! Even if that's just buying your next cup of coffee!
From,
Joe (a really big fan of the show)
I’ve been a longtime listener of this pod and always enjoy learning how others are tackling the ever changing marketing landscape for their destinations.
This show is an awesome resource for anyone who works in the tourism industry. It is my go to for updates on industry trends and information on how to be the best tourism professional that I can be. Thanks for the great content!
Adam always has interesting and engaging guests on this podcast. If you're in the tourism industry, this is a must-listen! Great work!
I’m a newcomer to the DMO industry. I found Adam’s podcast about a week before starting my job as director of public relations at GO Laurel Highlands in southwestern Pennsylvania, and it’s been a phenomenal resource. I started with Episode 1 and listen any time I can. It’s like a getting a college course on DMOs that features a guest lecturer every week. I absolutely love it!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #152 | |
Apple Podcasts | #175 |
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The focus is on tourism marketing, addressing the unique challenges faced by professionals in the industry. Episodes typically feature discussions about practical strategies and innovative practices that can enhance the effectiveness of marketing efforts for various destinations. The insights are derived from the experiences of both hosts and expert guests, offering a blend of theoretical knowledge and real-world application. Listeners can expect to hear about performance marketing, branding, the role of technology, and successful case studies in destination marketing. The podcast aims to equip its audience with actionable techniques rather than general motivation, making it particularly valuable for those seeking to improve their marketing... more
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These podcasts share a similar audience with Destination Marketing Podcast:
1. Destination Discourse
2. DMOU: Destination Marketing Organization University
3. Destination On The Left
4. Modern Wisdom
5. No Laying Up - Golf Podcast
Destination Marketing Podcast launched 6 years ago and published 402 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Destination Marketing Podcast include:
1. Kristen Adamo
2. Stephen Ekstrom
3. Danielle Hollander
4. Deana Ivey
5. Rochelle Hicks
6. Eric Knopsnyder
7. Mike Testa
8. Kevin Boyle
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