Rephonic
Artwork for Destination Marketing Podcast

Destination Marketing Podcast

Brand Revolt
Destination Marketing
Galveston
AI In Marketing
Tourism
Visit Galveston
Galveston Unscripted Podcast
Juneteenth
Economic Development
Digital Marketing
Credit Card Rewards
Marketing and Communication Summit
New York City Tourism and Conventions
Custom GPT
It's Bigger Than Camping
Haiti
Tourism Industry
Tourism Marketing
Chatgpt
Durbin Bill
Electronic Payments Coalition

The Destination Marketing Podcast is built for tourism marketers across the country who are overworked and understaffed. Our goal is to help these people prioritize the activities that are proven to be most effective in marketing a destination and stay up to date on the latest technologies and trends in the industry. This isn’t a feel-good, motivational podcast. We’re diving deep into what to do a... more

PublishesWeeklyEpisodes405Founded6 years ago
Number of ListenersCategories
BusinessPlaces & TravelMarketingSociety & Culture

Listen to this Podcast

Artwork for Destination Marketing Podcast

Latest Episodes

In this episode of the Destination Marketing Podcast, Adam is joined by two returning guests, Greg Starr, founder of Driven, and Ed Harris, CEO of Visit Williamsburg. They discuss how tourism professionals can leverage LinkedIn effectively to showcas... more

In this episode, Adam is joined by Danielle Hollander, the CMO of Visit Orlando, for a follow-up discussion about how her team leverages social media as a live research platform. Danielle shares how Visit Orlando built a massive, live research platfo... more

In this episode, Adam talks with Catherine Jenkins, the Marketing and Communications Manager for Visit Central Delaware, about how to successfully rebrand a destination with a limited budget. Listen to learn the significance of targeted branding and ... more

In this episode, Adam is joined by Brand Revolt’s creative director, Camden Bernatz, to discuss modern research—an approach that focuses on observing consumer behavior rather than relying on traditional surveys or focus groups. Because behavior is th... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Catherine Jenkins
Marketing and Communications Manager at Visit Central Delaware
Visit Central Delaware
Episode: 403: Building a Brand from the Ground Up with Catherine Jenkins
Camden Bernatz
Author and expert on client-agency relationships
Consultant in Tourism Marketing
Episode: 402: Modern Research with Camden Bernatz
Kristen Adamo
President and CEO of Go Providence
Go Providence
Episode: 399: Where Marketing Meets Advocacy with Kristen Adamo
Stephen Ekstrom
Founder of Learn Tourism and tourism education expert with over 27 years of experience.
Learn Tourism
Episode: 397: Expanding Destination Education with Stephen Ekstrom
Danielle Hollander
Chief Marketing Officer at Visit Orlando
Visit Orlando
Episode: 395: How Strategic Planning Drives Success with Danielle Hollander
Deana Ivey
CEO of the Nashville Convention and Visitors Corporation
Nashville Convention and Visitors Corporation
Episode: 394: Building a Brand That Lasts with Deana Ivey
Rochelle Hicks
Director of Visit Mississippi
Visit Mississippi
Episode: 392: How To Secure Permanent Funding For Your Destination with Rochelle Hicks
Eric Knopsnyder
Director of Public Relations and Community Outreach at Go Laurel Highlands
Go Laurel Highlands
Episode: 390: Mastering Your Market: Identifying Personas and Tailoring Content with Eric Knopsnyder
Mike Testa
President and CEO of Visit Sacramento
Visit Sacramento
Episode: 389: Redefining a City Through Culinary, Culture, and Strategic Risk-Taking with Mike Testa

Host

Adam Stoker
Host of the Destination Marketing Podcast

Reviews

4.8 out of 5 stars from 77 ratings
  • Destination Marketing is the best!

    Adam,

    Thank you for your time and effort into the podcast. It has been super amazing to listen to and you are a great resource, and I'm not even in destination marketing!

    You have given so much-- I just have to say, if there's anything you need from me just let me know! Even if that's just buying your next cup of coffee!

    From,

    Joe (a really big fan of the show)

    Apple Podcasts
    5
    Joseph Trahan
    United States2 years ago
  • A Must Listen for the Destination Marketers

    I’ve been a longtime listener of this pod and always enjoy learning how others are tackling the ever changing marketing landscape for their destinations.

    Apple Podcasts
    5
    dcharno
    United States3 years ago
  • Great Resource

    This show is an awesome resource for anyone who works in the tourism industry. It is my go to for updates on industry trends and information on how to be the best tourism professional that I can be. Thanks for the great content!

    Apple Podcasts
    5
    Hulia15440
    United States3 years ago
  • Love this podcast!

    Adam always has interesting and engaging guests on this podcast. If you're in the tourism industry, this is a must-listen! Great work!

    Apple Podcasts
    5
    mhames72
    United States3 years ago
  • Great insight into the industry

    I’m a newcomer to the DMO industry. I found Adam’s podcast about a week before starting my job as director of public relations at GO Laurel Highlands in southwestern Pennsylvania, and it’s been a phenomenal resource. I started with Episode 1 and listen any time I can. It’s like a getting a college course on DMOs that features a guest lecturer every week. I absolutely love it!

    Apple Podcasts
    5
    EKnop2016
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the practical insights and actionable strategies provided in each episode, specifically tailored for those in the tourism marketing industry.
Many reviews highlight the engaging conversations with expert guests who share valuable industry experiences and knowledge.
The podcast is recognized as a trusted resource for understanding current trends and challenges in destination marketing.
Audience members express gratitude for the host's ability to simplify complex topics and make them accessible for both veterans and newcomers to the field.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

404: Building a Live Research Platform with Danielle Hollander
Q: What was the precipice for you guys to decide to create that group and start building this momentum?
We were already answering questions on TripAdvisor and wanted to give our loyal visitors a voice, especially for repeat visitors.
404: Building a Live Research Platform with Danielle Hollander
Q: How did you evaluate that it didn't do well? Like what were the metrics you're actually using to understand that?
We went out with concept boards to all of our 10 markets and did online focus groups to test the concepts and their execution.
403: Building a Brand from the Ground Up with Catherine Jenkins
Q: How do you approach building relationships with local businesses and community partners?
Catherine emphasized the importance of working with everyone, including non-tourism entities, to create mutual benefits.
403: Building a Brand from the Ground Up with Catherine Jenkins
Q: Can you share a memorable travel memory?
Catherine shared an embarrassing yet funny experience from an improv comedy show in Austin, Texas, highlighting the joy of unexpected moments during travel.
403: Building a Brand from the Ground Up with Catherine Jenkins
Q: Would you say that working with a military base is a challenge because of the transient nature, or is it an opportunity?
Catherine described how they have built strategies around Dover Air Force Base to leverage the opportunity of engaging with new arrivals.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Destination Marketing Podcast

What is Destination Marketing Podcast about and what kind of topics does it cover?

The focus is on tourism marketing, addressing the unique challenges faced by professionals in the industry. Episodes typically feature discussions about practical strategies and innovative practices that can enhance the effectiveness of marketing efforts for various destinations. The insights are derived from the experiences of both hosts and expert guests, offering a blend of theoretical knowledge and real-world application. Listeners can expect to hear about performance marketing, branding, the role of technology, and successful case studies in destination marketing. The podcast aims to equip its audience with actionable techniques rather than general motivation, making it particularly valuable for those seeking to improve their marketing... more

Where can I find podcast stats for Destination Marketing Podcast?

Rephonic provides a wide range of podcast stats for Destination Marketing Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Destination Marketing Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Destination Marketing Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Destination Marketing Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Destination Marketing Podcast?

Rephonic provides comprehensive predictive audience data for Destination Marketing Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Destination Marketing Podcast have?

To see how many followers or subscribers Destination Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Destination Marketing Podcast?

These podcasts share a similar audience with Destination Marketing Podcast:

1. Destination Discourse
2. DMOU: Destination Marketing Organization University
3. Destination On The Left
4. The Daily
5. The Paikin Podcast

How many episodes of Destination Marketing Podcast are there?

Destination Marketing Podcast launched 6 years ago and published 405 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Destination Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Destination Marketing Podcast?

Rephonic pulls ratings and reviews for Destination Marketing Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Destination Marketing Podcast?

Rephonic provides full transcripts for episodes of Destination Marketing Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Destination Marketing Podcast?

Recent guests on Destination Marketing Podcast include:

1. Catherine Jenkins
2. Camden Bernatz
3. Kristen Adamo
4. Stephen Ekstrom
5. Danielle Hollander
6. Deana Ivey
7. Rochelle Hicks
8. Eric Knopsnyder

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days