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Destination Marketing Podcast

Brand Revolt
Destination Marketing
Galveston
AI In Marketing
Tourism
Visit Galveston
Galveston Unscripted Podcast
Juneteenth
Economic Development
Digital Marketing
Credit Card Rewards
Marketing and Communication Summit
New York City Tourism and Conventions
Custom GPT
It's Bigger Than Camping
Haiti
Tourism Industry
Tourism Marketing
Chatgpt
Electronic Payments Coalition
Durbin Bill

The Destination Marketing Podcast is built for tourism marketers across the country who are overworked and understaffed. Our goal is to help these people prioritize the activities that are proven to be most effective in marketing a destination and stay up to date on the latest technologies and trends in the industry. This isn’t a feel-good, motivational podcast. We’re diving deep into what to do a... more

PublishesWeeklyEpisodes418Founded7 years ago
Number of ListenersCategories
BusinessSociety & CulturePlaces & TravelMarketing

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Artwork for Destination Marketing Podcast

Latest Episodes

In this special bonus episode of the Destination Marketing Podcast, we’re sharing a Destination Discourse conversation with Stuart Butler featuring his predictions for 2026. From why AI won’t “kill” the DMO website this year (but will keep reshaping ... more

In this episode, Adam shares what my resolutions would be if I were running a DMO in 2026. He talks about why the traditional marketing funnel no longer works, why survival is undervalued, how to avoid the illusion of relevance, and what destination ... more

When cities, sports, and tourism leaders align, powerful things happen. In this episode, Adam Stoker talks with former Arlington mayor and The Unity Blueprint author Jeff Williams about how unity helped turn Arlington into a thriving sports and touri... more

In this episode, Adam Stoker is joined by Yomand Brown, VP of Marketing, Sales, and Communications at the College Football Hall of Fame, to explore how major attractions and DMOs can work together to create seamless visitor experiences. From personal... more

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People also subscribe to these shows.

Destination Discourse
Destination DiscourseDestination Discourse
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Recent Guests

Jeff Williams
Former Mayor of Arlington, Texas, and President and CEO of Graham Associates, Inc.
Graham Associates, Inc.
Episode: 416: How Unity Built a Winning Destination with Jeff Williams
Yomand Brown
VP of Marketing, Sales, and Communication at the College Football Hall of Fame
College Football Hall of Fame
Episode: 415: How Attractions Lead Destination Strategy with Yomand Brown
Michelle Denogean
Chief Marketing Officer of Mindtrip
Mindtrip
Episode: 414: How AI Is Transforming Visitor Experience with Michelle Denogean
Rita McClenny
President at Virginia Tourism
Virginia Tourism
Episode: 413: The Power of “Virginia is for Lovers” with Rita McClenny
Ryan Jones
Head of Client Impact at Brand Revolt
Brand Revolt
Episode: 412: Why Agencies Must Evolve... or Get Left Behind with Ryan Jones
Karen Strgacich
National Director of Hotel Sales for Southern California and Southwest Regions at Discover Los Angeles
Discover Los Angeles
Episode: 411: Building California’s Newest Tourism Network with Karen Strgacich, Suzy Kay & Veronica Rivera
Veronica Rivera
Director of Convention Sales and Services for Visit Sacramento
Visit Sacramento
Episode: 411: Building California’s Newest Tourism Network with Karen Strgacich, Suzy Kay & Veronica Rivera
Suzy Kay
Founder of California DMO Alliance, recently retired from San Francisco Peninsula DMO
Formerly San Francisco Peninsula
Episode: 411: Building California’s Newest Tourism Network with Karen Strgacich, Suzy Kay & Veronica Rivera
Denella Ri'chard
Travel show host and expert in destination marketing
Traveling with Denella
Episode: 410: Telling the Destination’s Whole Story with Traveling with Denella

Host

Adam Stoker
Host of the Destination Marketing Podcast, providing deep insights into tourism marketing strategies and practices.

Reviews

4.8 out of 5 stars from 78 ratings
  • The Duo You Didn’t Know You Needed

    Adam!

    Thank you so much for adding me to your line up of wonderful guests in the DMO space! The way you can effortlessly guide a conversation, regroup and bring the guest back to questions to want to elaborate on is unlike anything I’ve experienced! It was a blast sitting down and sharing my story! Can’t wait to do it again!

    Apple Podcasts
    5
    Ashley Stwertnik
    United States2 months ago
  • Destination Marketing is the best!

    Adam,

    Thank you for your time and effort into the podcast. It has been super amazing to listen to and you are a great resource, and I'm not even in destination marketing!

    You have given so much-- I just have to say, if there's anything you need from me just let me know! Even if that's just buying your next cup of coffee!

    From,

    Joe (a really big fan of the show)

    Apple Podcasts
    5
    Joseph Trahan
    United States3 years ago
  • A Must Listen for the Destination Marketers

    I’ve been a longtime listener of this pod and always enjoy learning how others are tackling the ever changing marketing landscape for their destinations.

    Apple Podcasts
    5
    dcharno
    United States3 years ago
  • Great Resource

    This show is an awesome resource for anyone who works in the tourism industry. It is my go to for updates on industry trends and information on how to be the best tourism professional that I can be. Thanks for the great content!

    Apple Podcasts
    5
    Hulia15440
    United States3 years ago
  • Love this podcast!

    Adam always has interesting and engaging guests on this podcast. If you're in the tourism industry, this is a must-listen! Great work!

    Apple Podcasts
    5
    mhames72
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The quality of guests and their shared experiences often enhances learning opportunities for the audience.
Many find the discussions to be rich in content, providing real-world applications of marketing strategies.
Listeners appreciate the actionable insights and practical advice that helps them navigate their roles in tourism marketing.
Feedback highlights the engaging format and the host's ability to facilitate insightful conversations.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

414: How AI Is Transforming Visitor Experience with Michelle Denogean
Q: How do you capture what's happening on these sites and learn from it?
We watch engagement metrics and analyze chat conversations to discover content gaps and learn about visitor questions and interests.
414: How AI Is Transforming Visitor Experience with Michelle Denogean
Q: What part of your past would you say prepared you the most for what you're experiencing now in tourism?
My experience in various relationship-oriented industries like automotive and real estate has prepared me significantly for the tourism industry, as it involves deep partnerships and understanding people.
413: The Power of “Virginia is for Lovers” with Rita McClenny
Q: Where did it start and how did you end up at the role that you're in now as the president of Virginia Tourism?
Rita explains her journey through various roles in different states, all leading her back to Virginia for its community and personal connections.
412: Why Agencies Must Evolve... or Get Left Behind with Ryan Jones
Q: What piece of advice do you have for tourism marketers?
Challenge your in-state spending and invest in your community, as local visitors can be significant advocates for your destination.
412: Why Agencies Must Evolve... or Get Left Behind with Ryan Jones
Q: What will the marketer of tomorrow look like?
The marketer of tomorrow will need to be adaptable, possess strong communication and content creation skills, and embrace continuously evolving technology and collaboration.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About Destination Marketing Podcast

What is Destination Marketing Podcast about and what kind of topics does it cover?

Focused on the tourism marketing sector, this podcast provides actionable insights and strategies tailored for professionals who often face challenges due to limited resources. The discussions cover a broad range of topics including destination branding, digital marketing strategies, and the impact of collaboration among Destination Marketing Organizations (DMOs). Rather than offering generic motivational advice, the content is rich in practical guidance that helps listeners implement effective marketing tactics and adapt to the evolving landscape of the industry. Notable features include guest appearances from industry leaders sharing their unique experiences and marketing innovations, making it a valuable resource for both seasoned market... more

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How many listeners does Destination Marketing Podcast get?

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How many subscribers and views does Destination Marketing Podcast have?

To see how many followers or subscribers Destination Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Destination Marketing Podcast?

These podcasts share a similar audience with Destination Marketing Podcast:

1. Destination Discourse
2. DMOU: Destination Marketing Organization University
3. Good Hang with Amy Poehler
4. BETH'S DEAD
5. WSJ What’s News

How many episodes of Destination Marketing Podcast are there?

Destination Marketing Podcast launched 7 years ago and published 418 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Destination Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Destination Marketing Podcast?

Recent guests on Destination Marketing Podcast include:

1. Jeff Williams
2. Yomand Brown
3. Michelle Denogean
4. Rita McClenny
5. Ryan Jones
6. Karen Strgacich
7. Veronica Rivera
8. Suzy Kay

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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