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Artwork for Tourism Marketing Mastery

Tourism Marketing Mastery

Erik Hatterscheidt

This show is for those who run a tourism based business and are looking for new ways to market that bring in consistent bookings but still maintain a healthy profit margin for their operation. Inside each episode, learn from Erik Hatterscheidt, a former resort marketing manager and now owner of a global 7 figure tour business as he shares his biggest “A-ha moments” and marketing secrets with full ... more

PublishesWeeklyEpisodes71Founded5 years ago
Categories
BusinessMarketing

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Artwork for Tourism Marketing Mastery

Latest Episodes

Here’s an offer that will set you apart from the competition, is free to create, and comes with world class benefits. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tourismmarketing/message

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3 months ago

Discounting is almost always a horrible idea. And there’s a much smarter way to achieve the outcome you’re looking for. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tourismmarketing/message

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3 months ago

Pricing strategies you should be considering going into 2024. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tourismmarketing/message

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3 months ago

In this episode I cover the 10 big mistakes I made in the last 3 years working with my marketing team. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tourismmarketing/message

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4 months ago

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Reviews

4.7 out of 5 stars from 20 ratings
  • Great resource for tourism operators!

    In the process of starting a tourism business and this has been a huge boost in confidence going into it! I took some community college level marketing classes and felt like I left them empty handed, good grades but not a lot of practical and applicable skills for the industry I was trying to prepare for. I hope another season or even an episode this podcast comes out to touch on changing industry trends and interviews with more business owners.

    Apple Podcasts
    5
    anvillavine
    Canada9 months ago
  • Wish I’d found this sooner!

    I started a tourism business called Park Place Retreats on Grand Manan Island and have been booked solid since we started. It was great to hear from this podcast how important it is to still market your business even if you’re doing well. more

    Apple Podcasts
    5
    Hunter *8*
    Canada2 years ago
  • A must for accommodations managers

    If you manage any kind of accommodation- from a B/B to a national chain, this podcast has episodes that keep you on your toes. Also helpful in educating mgrs on how to ensure you are hitting every aspect of marketing...from the often-neglected importance of back end marketing to being able hold your marketing partners accountable for increasing your ROA by creating effective content, efficient booking “pages”, etc. I’ve not only acquired new tools, but I’m now revisiting old concepts again thro... more

    Apple Podcasts
    4
    katie, Hospitality consultant
    United States4 years ago
  • Not even in tourism and still great!

    I’m not even a tourism marketer and I love this podcast. I’ve found that I get great insights into marketing that I can apply to my own business, and the host is great about providing stories and anecdotes that illustrate his points. I’d be lost without these weekly episodes!

    Apple Podcasts
    5
    Jarhendry
    Canada4 years ago
  • Practical and Relatable

    If you’re looking for straight up, applicable tips on how to improve your businesses marketing, this podcast is really helpful! Erik’s stories and humour make this podcast easy to listen to. Even though I don’t work in the tourism industry I find I learn something I can use right away in each episode.

    Apple Podcasts
    5
    Kaitlyn schoenberger
    Canada4 years ago

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How many episodes of Tourism Marketing Mastery are there?

Tourism Marketing Mastery launched 5 years ago and published 71 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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