touch point podcast
touch point mediatouch point is a podcast dedicated to discussions on digital marketing and online patient engagement strategies for hospitals, health systems, and physicians' practices. In each episode, hosts Reed Smith and Chris Boyer dive deep into a variety of topics on the digital tools, solutions, strategies, and processes that are impacting the healthcare industry today.
| Publishes | Weekly | Episodes | 547 | Founded | 9 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingHealth & FitnessBusiness | |||
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Latest Episodes
In 2025, U.S. digital health startups raised $14.2 billion. AI-enabled companies captured 54% of it. Every prediction in every roundup carries one quiet assumption underneath it. The patient on the receiving end can use what's being built.
The Pew d... more
91% of healthcare marketers say data drives their decisions. 1% can connect the majority of their spend to actual outcomes. That gap is the headline statistic of FreshPaint's 2026 State of Healthcare Marketing report. It's also the wrong place to sta... more
Of 266 metro areas studied by the Health Care Cost Institute, using 1.3 billion medical claims, only seven have hospital markets that qualify as genuinely competitive. New York. Los Angeles. Chicago. Riverside. Philadelphia. Miami. Washington, D.C. E... more
Healthcare has been running AI pilots for three years. Most of them worked. Almost none of them scaled.
That's not a coincidence, and it's not a technology problem. A pilot is designed to succeed under favorable conditions: dedicated staff, narrow s... more
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Reviews
- A must listen
If you are in healthcare marketing, this is a must listen. Reed and Chris have timely topics and great experts that dive into the issues healthcare marketers are facing today. Make sure to hit subscribe!
Apple Podcasts5mshepard13
United Statesa year ago - Leading through Change
LOVE IT. BEST EPISODE YET. PLEASE BRING DR. REIDER BACK MORE.
Apple Podcasts5sweeetbabygangUnited States5 years ago - TP is LIT!
I'm a raving fan of Touchpoint and have been for close to two years. I listen to the episodes religiously, have engaged with the hosts who continue to churn out really rich/dynmaic content. As a healthcare marketing professional, having a resource and repository of topics and discussions hitting on key and current areas of focus, is invaluable. Chris and Reed are two of the top thought leaders in the industry, IMO.
Apple Podcasts5mch110United States6 years ago - Entertaining Experts
Reed and Chris perfectly explain the ‘why’ behind what makes working in Healthcare the most rewarding career in the world. As a designer in the healthcare space, it can be hard to find valuable resources or references to help inspire. Most ‘design inspiration’ is about lofty artwork or overcomplicated compositions that don’t fit in our industry. These two really lay out what’s important to the digital space in healthcare and how achievable it is.
Apple Podcasts5Davis - Healthcare DesignerUnited States7 years ago If you're in healthcare marketing, this is a must listen. Great interviews and thoughts on many relevant topics. Their dedication to this podcast is impressive.
Podchaser57 years agoshawnpmiller
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #231 | United States/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Which podcasts are similar to touch point podcast?
These podcasts share a similar audience with touch point podcast:
1. We Are, Marketing Happy - A Healthcare Marketing Podcast
2. Worklife with Molly Graham
3. The Daily
4. Pivot
5. Freakonomics Radio
How many episodes of touch point podcast are there?
touch point podcast launched 9 years ago and published 547 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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