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Artwork for Workfluencer: Personal Branding & Content Creation

Workfluencer: Personal Branding & Content Creation

Rhona Pierce
Linkedin
Personal Branding
Content Creation
Talent Acquisition
Employer Branding
Internal Communications
Artificial Intelligence
Employee Advocacy
Leadership
Recruiting
Podcasting
Creator Economy
Storytelling
Employee Generated Content
Gen Z
Employer Brand
Tiktok
HR Tech
All Voices
Transform 2026

Redefining how we talk about work. Hosted by Rhona Pierce, Workfluencer spotlights professionals using content to grow careers, build personal brands, and shape industries. From employee creators reshaping corporate culture to entrepreneurs turning side-hustles into businesses, we explore the real stories and strategies behind blending work, creativity, and influence in today’s world.

PublishesWeeklyEpisodes100Founded2 years ago
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Artwork for Workfluencer: Personal Branding & Content Creation

Latest Episodes

Most creators assume they need a huge following to land brand deals. They don't.

Lloyd George has been on both sides of the creator economy. He's worked inside major agencies running campaigns for brands like Coca-Cola, Kevin Hart, and The Rock, whi... more

Brand deals rarely come from playing it safe inside your niche.

Kristi Kennebrew built Get Me Hired Kristi into a thriving creator brand while working full-time, but some of her most successful partnerships have come from brands nobody would expect—... more

How do you come up with newsletter ideas every week? If you write anything on a schedule, you've felt this pain.

Hebba Youssef writes I Hate It Here, one of the biggest newsletters in HR, and she used to do what most of us do: wake up on Sunday and... more

Hosting an event is easy.

Building a community that people return to month after month is much harder.

In this episode of Workfluencer, Rhona sits down with Chaselle Gazelle, founder of Jacksonville Bestie, to explore what separates unforgettable i... more

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Recent Guests

Kristi Kennebrew
Get Me Hired Kristi, a recruiter-branding expert who builds a career-focused platform and brand
Get Me Hired Kristi / Kristi Kennebrew
Episode: #96: How to Land Brand Deals Outside Your Niche
Hebba Youssef
Chief People Officer at Workweek; creator of I Hate It Here
Workweek
Episode: REPLAY: Building Building HR's Most Subscribed Newsletter with Hebba Youssef
Chasselle Gazelle
Founder of Jacksonville Bestie, community builder and events host
Jacksonville Bestie
Episode: #95: How In-Person Events Build Community
Ashlynne Valdez
HR and recruiting consultant, founder of SoundHR
SoundHR
Episode: #94: What Makes a Great DisruptHR Talk
Jillian Richardson
Top LinkedIn ghostwriter and creator who helps founders and executives be authentic on LinkedIn
Independent/Founder of ghostwriting practice
Episode: #93: How to Stand Out on LinkedIn
Abi Adamson
Author of Culture Blooming, HR leader and consultant
Culture Blooming / Beret Cola (publisher)
Episode: #92: How to Write a Book About Workplace Culture
Chad Sowash
Host of Chad & Cheese Podcast; HR tech and recruitment industry veteran
Chad & Cheese
Episode: #91: How to Monetize a Podcast Without Losing Your Integrity
Jillian O'Malleyer
Talent brand and culture strategist with a decade of experience
New World Labs (emerging)
Episode: #90: Rebuilding a Personal Brand After a Layoff
Anna Morgan
Founder of Evolve, HR events ecosystem leader
Evolve
Episode: #89: How to Build an HR Conference People Actually Want to Attend

Host

Rhona Pierce
Host of Workfluencer and Workfluencer Media; specializes in personal branding and content creation.

Reviews

5.0 out of 5 stars from 11 ratings
  • One of my favs

    Easily one of my favorite podcasts right now. Rhonda is an excellent host who brings top voices to the conversation. I’ve learned a lot from the show and from Rhonda’s content on LinkedIn.

    Apple Podcasts
    5
    HadyMendez
    United States5 months ago
  • Real talk

    Love this podcast and the episode with Madison Butler made me want to write a review - thank you for this show Rhona.

    Apple Podcasts
    5
    Antipasti13
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Authentic, actionable takeaways on branding and content.
Great mix of HR, marketing, and leadership perspectives.
Engaging host with top guests and practical insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#95: How In-Person Events Build Community
Q: How do you monetize these events beyond ticket sales?
Monetization comes from ticketing, brand partnerships, vendor relationships with local businesses, and revenue splits with bars or restaurants that host the events.
#95: How In-Person Events Build Community
Q: What does the first version of your event look like and how did it evolve into a city-wide community?
It started as a desire to gather friends and eventually grew into a recurring, expanding concept that emphasized connection, local vendors, and a warm, inclusive environment.
Meet the Man Behind the RecOps Community | Jeremy Lyons
Q: How do you balance neutrality with working with brands or vendors?
Lyons maintains a strict neutrality in editorial content, never monetizing the newsletter, and reserves the right to be openly critical while transparently handling sponsorships and partnerships.
Meet the Man Behind the RecOps Community | Jeremy Lyons
Q: How did you realize you were becoming the face of RecOps, and what moment defined that shift?
The moment came with starting the RecOps Roundup during market layoffs, which grew the role's visibility; also the ongoing effort to include open RecOps jobs connected people to opportunities, elevating his profile as a community leader.
Meet the Man Behind the RecOps Community | Jeremy Lyons
Q: For people who might not know, what is RecOps and why has it become such a big deal?
RecOps is recruiting operations, expanding the scope of recruiting into a business-critical function with pillars like operations, data analytics, programmatic practice, and strategy, plus a growing employer-brand angle.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A show focused on personal branding, authentic content, and the strategic use of social platforms to grow careers and businesses. Across episodes, guests range from HR leaders and recruitment experts to LinkedIn ghostwriters, authors, and founders who discuss building in public, leveraging employee advocacy, and monetizing content without compromising integrity. The conversations frequently center on practical tactics for authentic storytelling, optimizing LinkedIn and other networks for visibility, and designing community-driven events or products that extend a brand beyond individual posts. Notable strengths include a candid, real-world tone, actionable frameworks (like content pillars, internal advocacy, and governance), and guests who b... more

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These podcasts share a similar audience with this podcast:

1. HR Coffee Time

How many episodes of this podcast are there?

this podcast launched 2 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Kristi Kennebrew
2. Hebba Youssef
3. Chasselle Gazelle
4. Ashlynne Valdez
5. Jillian Richardson
6. Abi Adamson
7. Chad Sowash
8. Jillian O'Malleyer

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