This Is Not Your Hobby
Julie RhodesThis Is Not Your Hobby is the no-fluff podcast for independent beverage brands that want to scale smarter, not just hustle harder. Hosted by Julie Rhodes - beverage business consultant, educator, journalist, and brand co-founder - this podcast dives into the real-world sales, marketing, and distribution strategies that small craft beverage companies actually need. Each episode tackles common busin... more
| Publishes | Twice monthly | Episodes | 12 | Founded | 6 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||
Listen to this Podcast
Latest Episodes
This week on This Is Not Your Hobby, stop winging it on sales, margins, and expenses— and focus on profits. Chris Farmand, Founder and CEO of Small Batch Standard, joins Julie for this interview episode to share his no-fluff approach to increasing pr... more
In part two of this two-part profitability series, Julie flips the script from cutting costs to growing sales— and, breaks down the real, sustainable ways to bring in more revenue without burning out your team, wrecking your margins, or handing out c... more
Margins are tight, shelves are crowded, and being “busy” isn’t the same thing as being profitable. In this episode of This Is Not Your Hobby, Julie kicks off a two‑part series on profitability by tackling the first — and often most uncomfortable — le... more
Branding isn’t “make it pretty and pray.” It’s how consumers decide what to grab in a 3-second cooler scan— and how buyers decide if you’re worth the shelf space. In this episode of This Is Not Your Hobby, Julie sits down with Amanda DeVries, Creativ... more
Reviews
- Great Practical Advice
Short, sweet, and to the point. Julie is great at giving straightforward tips and strategies that anyone can apply immediately. She explains things super clearly with easy to remember metaphors and no extra fluff.
Apple Podcasts5BrookePGH
United States6 months ago
Top Business Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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This Is Not Your Hobby launched 6 months ago and published 12 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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