The Rectified Podcast
Sandy DedeianThe Rectified Podcast is the go-to resource for founders navigating the complexities of Direct-to-Consumer (D2C), e-commerce, and retail brands. We dive into real conversations with fellow founders and experts who share authentic insights to help you scale your business with clarity. Join us to gain actionable strategies on: ✅ Scaling E-commerce, D2C & Retail operations ✅ Modern Brand Building acr... more
| Publishes | Weekly | Episodes | 103 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
Every big grocery chain told Emma Lukian no. Every co-packer in Quebec told her no. Even the Dragons on Dans l'œil du dragon told her she'd never find one. Six years later, Good Big Nice kimchi is in almost 800 stores across Quebec, including Metro, ... more
How do you spend $1.4 million on a product that isn't even on the market yet, and still have customers paying in full a year before it ships?
In this episode, I sit down with George Korkejian, co-founder and COO of Rozvelt, the Montreal brand behind... more
The energy drink aisle is one of the most saturated categories in retail — dominated by billion-dollar brands with decades of shelf space locked up. So how do you launch a new brand into that and actually win?
In this episode, I sit down with Jean-O... more
What do the most successful product brand founders all have in common? After hosting 100 episodes of The Rectified Podcast, I started noticing the same patterns showing up over and over again, no matter the product, no matter the industry.
In this s... more
Recent Guests
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Reviews
- Great Podcast
Absolutely love tuning in!
Apple Podcasts5raii3838:
Canada3 years ago - Best D2C marketing podcast out there
Sandy is an absolute wealth of knowledge when it comes to D2C marketing and building brands from 0 to 100. Her guests are always top notch and she always provides great insights into tactics that both established brands and those just starting out should be implementing. Highly recommend!
Apple Podcasts5wheezyGee
United States3 years ago - fantastic info!
Sandy asks great questions and finds unique and interesting guests. Tons of good insights for brands and marketers alike!
Apple Podcasts5WhydoyouUnited States3 years ago - Great podcast
Great podcast for my commute to hear founder stories and learn about e-commerce and marketing.
Apple Podcasts5this is impissibleCanada3 years ago - Highly recommend for marketing info
Sandy is a wealth of valuable knowledge and has interesting and insightful guests. Highly recommend checking out her podcast and socials.
Apple Podcasts5wavewyldCanada3 years ago
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Frequently Asked Questions About The Rectified Podcast
What is The Rectified Podcast about and what kind of topics does it cover?
The show centers on building and scaling direct-to-consumer, e-commerce, and retail brands through founder-focused conversations with marketing experts and product leaders. Across episodes, listeners hear practical guidance on brand building, messaging, and growth channels—from Amazon and Shopify to content strategies and first‑party channels—often anchored by real-world case studies and founder journeys. Notable strengths include a founder-friendly framework approach, emphasis on authentic storytelling, and a willingness to explore both digital tactics and manufacturing/operations realities. This makes it valuable for marketers, operators, and aspiring founders seeking actionable tactics and a pragmatic view of growing consumer brands in a... more
Where can I find podcast stats for The Rectified Podcast?
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How many listeners does The Rectified Podcast get?
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What are the audience demographics for The Rectified Podcast?
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How many subscribers and views does The Rectified Podcast have?
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Which podcasts are similar to The Rectified Podcast?
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How many episodes of The Rectified Podcast are there?
The Rectified Podcast launched 7 years ago and published 103 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Rectified Podcast?
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Where can I see ratings and reviews for The Rectified Podcast?
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What guests have appeared on The Rectified Podcast?
Recent guests on The Rectified Podcast include:
1. George Korkejian
2. Jean-Olivier Campion
3. George Kaperonaros
4. Allan Glenfield
5. Jeremiah Curvers
6. Georges Karam
7. Michael Maher
8. Jean Philippe Arcand
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.