
On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of... more
| Publishes | Monthly | Episodes | 51 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Categories | TechnologyBusinessCareers | ||||

About the Guest
Jess Walker McFarland is a customer marketing and advocacy leader with experience at BMC Software (7+ years), Splunk, and Rubrik (3.5+ years). At Rubrik, she led customer advocacy and executive programs through the company's IPO. She... more
In this episode, Sunny sits down with Jennifer Thompson, Senior Customer Marketing Manager at Amperity, to discuss the evolution of customer marketing, building advocacy programs, and why your happiest customers deserve more attention than they're ge... more
Episode Description
Chris Dalton manages customer testimonials, speaking engagements, reference programs, peer reviews, a customer advisory board, and ad hoc requests, all by himself. His secret? Building autonomous systems and focusing relentlessly... more
Episode Description
Mary Green didn't realize she'd been doing customer marketing for years until she saw a job posting that finally named what she'd been building all along. Now, as the founder of CMA Weekly and Director of Community Platforms at I... more
Daniel Palay, Director of Customer Marketing at Grafana Labs, joins Sunny to challenge how we think about customer marketing success. They cover the power of saying no strategically, why you should measure net dollar retention instead of activity met... more
Mel Cornford, Customer Marketing Lead at Canva, joins host, Sunny Manivannan on the Peerbound Podcast to discuss her transition from journalism to customer marketing. She shares her career journey, highlights from her work at notable media brands, an... more
In this episode of The Peerbound Podcast, host Sunny Manivannan sits down with Michael Sciano, a seasoned customer marketing and advocacy leader with more than 15 years of experience across industry-leading companies including Adobe, Salesforce, and ... more
In this episode of The Peerbound Podcast, host Sunny Manivannan sits down with Emily Coleman, Senior Manager of Customer Marketing & Advocacy at LaunchDarkly, to talk about her unexpected path into customer marketing, which began in politics and late... more










Listeners, social reach, demographics and more for this podcast.
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