
The Digital Insurance Agent is a podcast that explores the latest trends, tools, and strategies for transforming your insurance agency in the digital age. Join host Carl Willis, a seasoned financial services digital marketing consultant, as he interviews industry experts, shares success stories, and provides actionable tips to help you stay ahead of the curve and build a successful and sustainable... more
| Publishes | Weekly | Episodes | 123 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Your ads might be working and your business might still be losing. We start with a painful scenario: spending real money for real clicks and getting zero calls. The problem isn’t always the targeting or the creative. It’s what happens after the click... more
When growth slows down, most insurance agency owners do the same thing — buy more leads or increase ad spend. But if your response process, intake standards, follow-up discipline, and revenue tracking are broken, more lead volume doesn't fix the prob... more
Google Ads can put your insurance agency in front of high-intent shoppers at the exact moment they're ready to buy. But most agencies are burning their budget on clicks that never convert — because they're buying traffic without building a system.
T... more
Google is no longer just a list of blue links. When prospects ask big, specific questions about bundling, Medicare choices, or what coverage they actually need, AI-powered search can summarize, compare, and recommend before they ever visit a website.... more
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Carl offers amazing advice and valuable information you cannot find anywhere else. Keep up the great work!
The Digital Insurance Agent is a goldmine for insurance professionals navigating the digital landscape. Each episode dives into strategies and tools that make a real difference in growing an insurance business online. It’s insightful, practical, and perfect for anyone wanting to stay ahead in the industry. A must-listen for digital-savvy agents!
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Recent interactions between the hosts and their guests.
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A strategy-focused show for insurance professionals and agency owners exploring how digital marketing, AI, and content-driven ecosystems reshape modern agency growth. Episodes emphasize AI-enabled search, local authority, data quality, and multi-channel systems designed to improve visibility, trust, and lead quality. Practical frameworks cover measuring marketing ROI, building durable ecosystems, storytelling, video, and paid media, with concrete steps, real-world examples, and clear CTAs for strategy sessions with a marketing partner. Notable through-lines include the shift from traditional tactics to AI-first, integrated approaches and the tying of paid, organic, and reputation signals into a cohesive growth engine.
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The Digital Insurance Agent launched 3 years ago and published 123 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Digital Insurance Agent include:
1. Jake Cash
2. Rich Tygett
3. Curtis Barton
4. John Horn
5. Brian Greenberg
6. Adi Soozin
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