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The Cost of Doing Business

Weston Zimmerman
Synkedup
Water Features
Tussey Landscaping
Cash Flow
Landscaping Industry
Entrepreneurship
Emerson Lawn & Landscape
Design-Build
Artificial Intelligence
Social Media
Maintenance
Job Costing
Authentic Homescapes
Innovative Lawn & Landscape
Evolve Design Build
Budgeting and Job Costing
Summit Ridge Landscape
Know Your Numbers
Hiring
Square Foot Pricing

The Cost of Doing Business Podcast is here to help business owners find the path to profitability. We look beyond the glamour and glitz of the Instagram highlight reel by digging into the behind-the-scenes work necessary to achieve our goals. Your host, Weston Zimmerman, is the co-founder of SynkedUP. This award-winning landscape business management software is making a real difference for owners ... more

PublishesTwice monthlyEpisodes105Founded4 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for The Cost of Doing Business

Latest Episodes

Most contractors pay by the hour. Alex Bulow doesn't. In this episode of The Cost of Doing Business, Alex shares why he switched most of his crew to salary, how it changes the way they work, and why it's helped build a stronger business. Build a crew... more

The wrong hire can set your business back fast.

In this episode of The Cost of Doing Business, Dan and Emily Gagnon talk about the burnout that comes from trying to do everything yourself and how that pressure can lead to hiring too fast. They also... more

In this episode, Weston Zimmerman sits down with Kabe Hockema of Hockema Landscape Design & Build to talk about the costly mistake of underpricing jobs and why so many contractors leave money on the table. It's a great reminder that working hard isn'... more

What's the most difficult challenge you've overcome? We asked that question to contractors and business owners from across the industry, and the answers weren't what you'd expect. Some talked about losing money. Some talked about learning to say no. ... more

Key Facts

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Recent Guests

Alex Bulow
Owner of Inka Stone, a design-build landscape company in Western Pennsylvania
Inka Stone
Episode: Ep 105. Why I Stopped Paying My Crew Hourly | Alex Bulow
Dan Gagnon
Owner, co-founder of the landscaping business (Invited guest)
Gagnon Landscaping
Episode: Ep 104. Don't Rush Your Next Hire | Dan & Emily Gagnon
Emily Gagnon
Finance and strategic planning lead, Dan's wife
Gagnon Landscaping
Episode: Ep 104. Don't Rush Your Next Hire | Dan & Emily Gagnon
Kabe Hockema
Owner-operator, Hockema Landscape Design & Build
Hockema Landscape Design & Build
Episode: Ep 103. Why That $10K Job Should've Been $19K | Kabe Hockema
Sean Sweeney
Co-owner of Blue Ribbon Property Improvements
Blue Ribbon Property Improvements
Episode: Ep 101. Hiring Great Employees With The Right Attitude
Kory Jones
Cowboy and landscaper, founder of Jones Outdoors Utah
Jones Outdoors Utah
Episode: Ep 100. The Cost of Starting My Business Too Early | Kory Jones
Mark Arsenault
Owner-operator of a design-build hardscape business, Lakefront NH projects
Green Monster Landscapes
Episode: Ep 99. 30 Years in Business and Thinking About the End Game | Mark Arsenault
Jason Nolt
Owner of Authentic Homescapes (landscape design/build, water features)
Authentic Homescapes
Episode: Ep 98. I Almost Quit Landscaping After Years of Losing Money | Jason Nolt
James Doyle
Owner, Innovative Lawn & Landscape
Innovative Lawn & Landscape
Episode: Ep 97. When Is Enough Enough in Business? | James Doyle

Host

Weston Zimmerman
Host focused on profitability and software-driven operations; co-founder of SynkedUP.

Reviews

5.0 out of 5 stars from 30 ratings
  • Next Level Thinking

    I’ve been following Weston on his journey for the last few years and have really enjoyed his content. At the time of this review he only has 3 episodes posted, but you can already tell this podcast is going to be a MUST listen. His guests are open and honest about their struggles and challenges they’ve faced in business. It’s nice to be able to relate to the guests and know you’re not the only one out there dealing with similar situations.

    Keep up the great work Weston. You’re on to something g... more

    Apple Podcasts
    5
    So-Low Cuts Landscaping
    United States4 years ago
  • It’s About Time

    I’ve heard Weston on other podcasts and am thrilled to get his business advice and perspective on a regular basis!!!

    Apple Podcasts
    5
    markross
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are open and honest about struggles and challenges in business.
Content consistently adds practical, action-oriented guidance for profitability.
Host brings real-world industry experience and practical insights for contractors.

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Talking Points

Recent interactions between the hosts and their guests.

Ep 89. How Tussey Landscaping Built a Crew That Stays for 10–20 Years | With Matt Martin
Q: What advice would you give to someone starting out who wants to build a crew that buys in and knows the numbers?
Focus on selecting good people, invest in them with meaningful pay and development, and share the information they need about goals and profitability so they feel ownership and can contribute ideas.
Ep 85. Time Kills Deals: How to Actually Close More Jobs w/ Kalei Duke
Q: What is your biggest challenge in growing the business now?
The main challenge is generating a consistent, quality lead flow and identifying which sources work, so they can double down on the right channels.
Ep 82. Investing in Success: Elliot's Journey from Playing It Safe to Scaling Up
Q: What's your best advice for someone choosing between manual systems and a platform like SynkedUP?
If you want to build a scalable business, you have to charge what you need to grow and use a system that makes it possible to set accurate quotes quickly, model true project economics, and empower growth.
Ep 82. Investing in Success: Elliot's Journey from Playing It Safe to Scaling Up
Q: What led you to adopt SynkedUP when you were around $100k in revenue, and what value did you find?
The value came from better support, ongoing innovation, and the ability to see real growth through proper budgeting and job costing; it helped move from a fragile bootstrap approach to sustainable growth with clear numbers.
Ep 82. Investing in Success: Elliot's Journey from Playing It Safe to Scaling Up
Q: When did you hire your first employee and how did that change things for you?
The first hire happened last year, and while that first person didn't stay long, a newer, eager employee joined this spring. Bringing on a real team shifted the focus from doing everything myself to delegating and growing the business.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Age Range
Household Income
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Frequently Asked Questions About The Cost of Doing Business

What is The Cost of Doing Business about and what kind of topics does it cover?

A practical show for contractors and service-based business owners focused on turning profitability into a repeatable discipline. Across episodes, listeners hear candid conversations with landscape professionals and design-build operators about cash flow, pricing, job costing, and systems—from lean operations and scalable leadership to the role of budgeting software in sustaining Growth. Guests share real-world lessons on hiring, delegation, maintenance revenue, and balancing family life with business demands, often anchored by concrete examples of how adopting data-driven processes and tools can lift margins without sacrificing quality. A standout thread is the emphasis on building repeatable playbooks, pricing discipline, and clear accoun... more

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Which podcasts are similar to The Cost of Doing Business?

These podcasts share a similar audience with The Cost of Doing Business:

1. The Mulder Life Podcast
2. How to Hardscape
3. Kid Contractor Podcast with Caleb Auman
4. Not Our Finest Hour
5. Hardscape Growth

How many episodes of The Cost of Doing Business are there?

The Cost of Doing Business launched 4 years ago and published 105 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Cost of Doing Business?

Recent guests on The Cost of Doing Business include:

1. Alex Bulow
2. Dan Gagnon
3. Emily Gagnon
4. Kabe Hockema
5. Sean Sweeney
6. Kory Jones
7. Mark Arsenault
8. Jason Nolt

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