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Artwork for Boagworld: UX, Design Leadership, Marketing & Conversion Optimization

Boagworld: UX, Design Leadership, Marketing & Conversion Optimization

Paul Boag, Marcus Lillington
User Experience
User Experience Design
UX Design
Artificial Intelligence
Usability Testing
Digital Marketing
Digital Projects
Oxford University
Conversion Rate Optimization
Job Titles In Design
E-Commerce
Trust
UX Teams
Microsoft Clarity
Web Design
User Research
Design Leadership
UI Design
Design
Agency Work

Boagworld: The podcast where digital best practices meets a terrible sense of humor! Join us for a relaxed chat about all things digital design. We dish out practical advice and industry insights, all wrapped up in friendly conversation. Whether you're looking to improve your user experience, boost your conversion or be a better design lead, we've got something for you. With over 400 episodes, we'... more

PublishesMonthlyEpisodes576Founded16 years ago
Number of ListenersCategories
TechnologyBusiness

Listen to this Podcast

Artwork for Boagworld: UX, Design Leadership, Marketing & Conversion Optimization

Latest Episodes

This month we dig into whether Claude Design is any good, why so many people feel like AI is costing them time rather than saving it, and what it really means to stop being a doer and start being a director. Along the way we wander into the loss of c... more

YouTube

This week, Paul and Marcus dig into why traditional user research repositories fail almost everyone in an organization, and how AI is quietly changing the game. There's also an App of the Month pick that's a little too on-the-nose, some pointed Googl... more

YouTube

There's a scene in the Steve Jobs biopic where Steve Wozniak asks Jobs what he actually does. Wozniak understood his own role clearly: he was an engineer. He wrote code. He built things. But Jobs? Jobs described himself as the conductor of an orchest... more

UX is under pressure. A proactive maturity audit gives you a voice before leadership makes decisions about your team without you.

Something uncomfortable is happening in organizations right now. UX teams are being quietly reassessed. AI has disrupte... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Stu Green
Product developer and agency owner
AI-logy
Episode: From Agency Work to Product Success
Andrew Miller
Digital leader at Dundee University
Dundee University
Episode: Surviving Crisis: Lessons from Higher Ed's Financial Storm
Christian Holst
Co-founder of Baymard Institute
Baymard Institute
Episode: E-commerce UX Secrets: What 200,000 Hours of Research Reveals About Conversion
Paul Edwards
A freelance consultant focusing on small business needs and digital marketing strategies
Agency Academy
Episode: Freelancing for Small Businesses: Real World Budget Constraints and High Stakes
Todd Libby
Accessibility expert and member of the W3C working group
W3C
Episode: Dark Patterns, Bright Ideas: Why Deceptive Design Belongs in Accessibility
Jared Spool
User experience expert and co-founder of UIE
UIE (User Interface Engineering)
Episode: The Future Of UX With Jared Spool
Andy Clark
Pioneer in web standards and art direction for websites
Stuff and Nonsense
Episode: Creating Personality-Driven Design Experiences

Hosts

Paul Boag
Host of Boagworld/Boagworld Show with a long-standing role in leading discussions on web design, UX, and digital strategy.
Marcus Lillington
Co-host and design lead with extensive experience in web design, UX, and agency conversations.

Reviews

4.7 out of 5 stars from 248 ratings
  • Weak content and self-absorbed delivery

    The hosts seem think they are very funny and smart, but they come off as annoying. The content is a lot of “I really like this…” and “I like that…”, but very little on any useful details. All of this makes this a gigantic waste of time.

    Apple Podcasts
    1
    Mjg732004
    United Statesa year ago
  • Entertaining and enlightening.

    I saw someone comment on ‘pointless waffle’ and had to step in. I love the ‘pointless waffle’! What’s the point of it all if we can’t stop to giggle every now and then. Good Clean Fun. If you want a lecture go to university, if you want an entertaining podcast on UX related topics then here’s your thing. Enjoy!

    Apple Podcasts
    5
    littlewotty
    United Kingdom7 years ago
  • A Web Wonderland!

    Paul and his incredibly knowledgeable guests deliver nothing but value in each and every episode. Comprised of all the traditional things that make a web/tech/development show fabulous (deconstruction, innovation, etc.) coupled with authenticity and insight you won’t find anywhere else. Thanks for putting out such a wonderful show Paul - keep up the great work!

    Apple Podcasts
    5
    KatieJoy0514
    United States7 years ago
  • Sprints in the workplace

    The discussion about sprints was great. Hopefully we can incorporate some of the ideas from this segment into our process.

    Apple Podcasts
    5
    CK27.5
    United States8 years ago
  • Top

    Absolutely the best UX show on planet

    Apple Podcasts
    5
    LucaV.
    Italy8 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Widely regarded as a go-to for informed, entertaining discussions on UX and design leadership.
Consistently praised for high-quality guests and practical UX strategies.
The hosts keep conversations engaging and informative, balancing humor with useful lessons.
The show delivers real value in web design insights and actionable guidance.
Entertaining and enlightening. A top UX show with thoughtful guests and practical takeaways.

Top Business Podcasts

Talking Points

Recent interactions between the hosts and their guests.

From Agency Work to Product Success
Q: How do you decide which of your ideas is the most viable to build?
You need to find partners who are as invested and motivated to help promote and distribute your idea.
Why Your UX Needs a Trust Audit
Q: What role does emotional intelligence play in UX?
Emotional intelligence helps UX professionals understand user perspectives, which is crucial for creating trust and enhancing user experiences.
Why Your UX Needs a Trust Audit
Q: What are the current challenges in building trust online?
Challenges involve misinformation, customer sentiment regarding service quality, and the implication of AI in interactions.
Why Your UX Needs a Trust Audit
Q: How can we reinforce trust in user experience design?
We can reinforce trust by ensuring visual and behavioral consistency in the interfaces we build and by assessing users' feelings about sharing data during usability testing.
Creating Personality-Driven Design Experiences
Q: What advice can you give to designers looking to inject personality into their work?
Curiosity and creatively finding influences from various domains are essential to enhancing design personality.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show blends practical UX, design leadership, marketing, and conversion insights with a relaxed, humorous vibe. Across episodes, core themes include UX strategy, practical research methods, AI and tooling in design, accessibility, and converting user insights into actionable business results. The format often features deep dives with seasoned practitioners and occasional guests from academia or leading industry institutes, delivering hands-on guidance, real-world anecdotes, and thoughtful commentary on current tech trends. Noteworthy is the conversational, lose-the-formality style that still delivers useful frameworks, making it approachable for both practitioners and leaders who want to improve product outcomes without sacrificing pers... more

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this podcast launched 16 years ago and published 576 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Stu Green
2. Andrew Miller
3. Christian Holst
4. Paul Edwards
5. Todd Libby
6. Jared Spool
7. Andy Clark

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