SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders
Ray Rike & Dave KelloggSaaS Talk™ with the Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike. SaaS Talk™ provides unique insights, strategies, tactics and the metrics to measure customer acquisition, customer retention and customer expansion success for B2B SaaS companies.
Each 20-minute episode will cover a topic critical to profitable revenue growth chalked full of practical advice that can be int... more
| Publishes | Weekly | Episodes | 72 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessManagement | |||
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Latest Episodes
Net Customer Base Expansion = (Expansion ARR - Churned ARR) which helps SaaS companies to understand how the existing customer base is impacting ARR growth excluding the impact of new logo customer ARR.
Why not just use Net Revenue Retention? CAC ... more
B2B SaaS Pricing models have evolved over the past few years with 67% of SaaS companies now saying they have introduced at least one element of Usage-Based Pricing. Though this benchmark does not tell the whole story of pricing, as the primary pricin... more
Common practice is to measure Sales and Marketing expenses as a percentage of revenue, which in the SaaS industry ranges between 20% - 60% based upon stage, growth and efficiency. CAC and Growth discuss an alternative metric which measure... more
The Sales Velocity metric calculation formula is (win rate x average contract value x # opportunities)/ average sales cycle length. The resultant Sales Velocity metrics highlights the amount of new bookings a Sales team can deliver per day....one key... more
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Reviews
- Great show and insight!
Really enjoying the insight into the Saas market, very informative podcast to listen to
Apple Podcasts5TBL1992
United States2 years ago - Best SaaS Podcast!
This podcast is essential listening for SaaS leaders planning to raise money or truly understand the fundamentals of their business.
Apple Podcasts5Pete HurtubiseUnited States2 years ago - Great perspectives on how to use customer acquisition cost metrics
One of the best SaaS podcasts I have heard over the past couple years
Apple Podcasts5maxcfoUnited States2 years ago - Fantastic! 6 out of 5 stars!
Ray and Dave bring the heat! You can tell they have years of experience doing this. I am loving the nuanced discussions of SaaS metrics, attribution, pipeline metrics, etc. Can’t recommend this podcast enough (but at the same time considering keeping it a secret so my competitors stay in the dark).
Apple Podcasts5n_evansUnited States2 years ago - Wow
Great
Apple Podcasts5stephenkrakofskyUnited States2 years ago
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Apple Podcasts | #19 | United States/Business/Management |
Apple Podcasts | #153 | United States/Business |
Apple Podcasts | #98 |  Canada/Business/Management |
Apple Podcasts | #203 |  France/Business/Management |
Apple Podcasts | #7 |  Spain/Business/Management |
Apple Podcasts | #93 |  Israel/Business/Management |
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Frequently Asked Questions About SaaS Talk™ with the Metrics Brothers
What is SaaS Talk™ with the Metrics Brothers about and what kind of topics does it cover?
Insights into the B2B SaaS landscape form the core of the content, providing listeners with strategies, metrics, and advice aimed at improving customer acquisition, retention, and expansion. Engaging discussions encompass critical themes such as funding strategies, performance metrics, and trends within the SaaS industry, supported by industry reports and firsthand anecdotes from experienced hosts. Episodes often highlight high-level insights tailored for executive leaders in the SaaS space, making this resource particularly valuable for decision-makers looking to enhance their understanding of market dynamics and operational efficiency. Unique features include a blend of theoretical insights with tangible applications, enriching the learni... more
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Which podcasts are similar to SaaS Talk™ with the Metrics Brothers?
These podcasts share a similar audience with SaaS Talk™ with the Metrics Brothers:
1. The Official SaaStr Podcast: SaaS | Founders | Investors
2. Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
3. The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
4. My First Million
5. Science of Perception Box
How many episodes of SaaS Talk™ with the Metrics Brothers are there?
SaaS Talk™ with the Metrics Brothers launched 2 years ago and published 72 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on SaaS Talk™ with the Metrics Brothers?
Recent guests on SaaS Talk™ with the Metrics Brothers include:
1. Meghan Gill
2. Nick Mehta
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