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Artwork for Voices of Search // A Search Engine Optimization

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

I Hear Everything
SEO
Previsible
Content Quality
Ahrefs
Google
Technical SEO
Algorithm Updates
E-Commerce
Growth Marketing
Content Strategy
Artificial Intelligence
Core Updates
Spam Updates
Mentoring
Jellyfish
Turn River Capital
Keyword Research
User Experience
Quality Assurance
E-Commerce SEO

Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

PublishesDailyEpisodes1761Founded8 years ago
Number of ListenersCategories
BusinessTechnologyMarketing

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Artwork for Voices of Search // A Search Engine Optimization

Latest Episodes

70% of companies treat AI implementation as an IT-only initiative. Stephen Wunker, Managing Director at New Markets Advisors, explains why this approach fundamentally misses AI's transformative potential for business operations and market positioning... more

70% of AI rollouts fail because leaders treat them as IT projects. Stephen Wunker, founder of New Markets Advisors who has guided Fortune 500 companies through digital transformations, explains why AI implementation requires fundamental business proc... more

Fewer than one in four companies have redesigned workflows to capture AI value. Stephen Wunker, Managing Director at New Markets Advisors, has spent over a decade helping Fortune 500 companies like Microsoft and Meta navigate AI transformation as aut... more

Enterprise SEO teams struggle to identify which metrics actually drive AI visibility. Thomas Peham, CEO of Otterly.AI, shares how his team achieved measurable AI search improvements after implementing strategic Wikipedia optimization seven months ago... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Steve Wunker
Managing Director at New Markets Advisors with over a decade of experience in AI transformation.
New Markets Advisors
Episode: 5 ways to make your organization AI-ready
Thomas Payham
CEO and co-founder of Otterly AI
Otterly AI
Episode: Lessons from AI startup mistakes
Thomas Peham
CEO and co-founder of Otterly AI
Otterly AI
Episode: The biggest myth about AI search visibility
Patrick Stokes
SEO professional at Ahrefs
Ahrefs
Episode: Protecting SEO Budgets in a GEO Era
Patrick Stox
A prominent figure in the SEO industry and a representative of Ahrefs
Ahrefs
Episode: Ahref's State of SEO
Tim Sanders
Chief Innovation Officer at G2
G2
Episode: One buyer insight from G2’s dataset that most surprises marketing teams
Will Critchlow
CEO at SearchPilot, leading the discussion on SEO testing advancements.
SearchPilot
Episode: SearchPilot’s Biggest Launch Yet: The Future of SEO Testing
John Vantine
Director of SEO at GoodRx
GoodRx
Episode: One page type should be analyzing more closely when tracking AI-driven traffic
Eli Schwartz
Growth Advisor, SEO Consultant, and author of Product-Led SEO
Episode: What's a common mistake companies make when hiring a new resource?

Hosts

Jordan Cooney
Host of the podcast, providing insights and engaging discussions on the evolving landscape of SEO and content marketing.
Tyson Stockton
Co-host who focuses on enterprise SEO topics and building effective in-house SEO teams, and explores key industry insights with various guests.

Reviews

4.2 out of 5 stars from 128 ratings
  • What happened?

    What the heck happened to this podcast? It used to have substantial episodes with great insight, now it’s superficial takes delivered in 3 minute sound bites? Bring back the old format.

    Apple Podcasts
    2
    txmvermil
    United Statesa month ago
  • Great SEO show!

    I listen to Voices of Search regularly and enjoy the episodes - particularly because they’re insightful but not too long. 20/30 minutes is ideal for me!

    Apple Podcasts
    5
    Gus Pelogia
    Ireland2 years ago
  • Too long, too often, too much wasted time

    There is some SEO content and news of value here and it was fine when it posted daily 12 minute posts I could forgive it’s bloat. Now it’s often 25/30 minutes with additional ads.

    Here’s how I listen to this. 2x speed. Skip the first 3.5 minutes which is all intro and ads. They sneak ‘one minute’ of ads halfway through at random. It is always 2 minutes so I skip 2 minutes and if I miss the start of the next question I mumble ‘we’ll that’s on you’. Then it ends with 2.5 minutes left. Can’t tell... more

    Apple Podcasts
    2
    I do not like this now 245
    United States3 years ago
  • Great pod

    Some of the best SEO advice you’ll find from people who have actually done it!

    Apple Podcasts
    5
    NoGoogleLogin
    United States3 years ago
  • Great experience as a guest!

    I recently was a guest on the Voices of Search Podcast and it was a fantastic experience. The team was highly professional, communicated clearly every step of the way and arrived on time for the podcast recording. During the recording, they asked insightful and thought-provoking questions, and also gave me an opportunity to promote my new book. The finished product was edited professionally and the podcast team did their work promoting the episode. My guest spot definitely helped drive interest ... more

    Apple Podcasts
    5
    Matthew Edgar - Elementive
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Positive feedback highlights the engaging format and ability to explain complex SEO topics clearly, making it suitable for both beginners and experts.
The podcast is recognized as a leading resource for actionable SEO advice from experienced professionals, with a reputation for quality content and expert guests.
Critiques have emerged regarding an increase in ads and perceived superficial content, with some wishing for a return to longer, more in-depth discussions.
Listeners appreciate the brevity of the episodes, with many finding them insightful and valuable without being overwhelming.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

5 ways to make your organization AI-ready
Q: What are the three diagnostic questions you ask when evaluating an organization for AI?
The questions focus on what won't humans do, what shouldn't they do, and what can't they do.
Differentiating Enterprise SEO Content & Teams
Q: What career advice do you have for new SEOs?
Continuously learn and be willing to adjust your understanding as the industry evolves.
Differentiating Enterprise SEO Content & Teams
Q: What are your top recommendations for someone that's like new to the industry or starting to break into it?
Be adaptable, learn as much as you can, and stay open to change in the SEO landscape.
Standing Out in Enterprise SEO: Building Creative In-House Teams
Q: What are some of your favorite newer research studies or works that you would want to point other SEOs towards?
Stox discusses interesting studies from last year, particularly on the impact of AI on SEO clicks.
Building a High-Impact Enterprise SEO Team
Q: What is inspiring you most in search?
Patrick discusses the relevance of changes in the industry and his motivation stemming from wanting to help others grow and succeed in SEO.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This podcast explores the dynamic landscape of SEO and content marketing, providing insights into effective strategies and industry developments. Topics frequently discussed include AI's influence on search visibility, the evolution of SEO metrics, and innovative approaches to building high-impact SEO teams. With a blend of expert interviews and actionable advice, listeners gain valuable knowledge to improve their digital marketing efforts. The program notably emphasizes adapting to rapid technological changes and the implications of AI-driven tools and platforms, making it a unique resource for both newcomers and seasoned professionals in the marketing field.

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These podcasts share a similar audience with this podcast:

1. Pivot
2. Marketing School - Digital Marketing and Online Marketing Tips

How many episodes of this podcast are there?

this podcast launched 8 years ago and published 1761 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Steve Wunker
2. Thomas Payham
3. Thomas Peham
4. Patrick Stokes
5. Patrick Stox
6. Tim Sanders
7. Will Critchlow
8. John Vantine

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