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Artwork for Voices of Search // A Search Engine Optimization

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

I Hear Everything
SEO
Previsible
Content Quality
Ahrefs
Google
Artificial Intelligence
Technical SEO
Algorithm Updates
E-Commerce
Growth Marketing
Content Strategy
Spam Updates
Core Updates
Mentoring
Jellyfish
Turn River Capital
Keyword Research
User Experience
Quality Assurance
E-Commerce SEO

Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

PublishesDailyEpisodes1561Founded7 years ago
Number of ListenersCategories
BusinessTechnologyMarketing

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Artwork for Voices of Search // A Search Engine Optimization

Latest Episodes

SEO professionals face a rapidly evolving landscape with AI integration. Dale Bertrand, President of Fire&Spark, shares strategic insights for maintaining relevance in modern search. He emphasizes staying laser-focused on understanding customer searc... more

The future of SEO requires exploration amid AI integration. Dale Bertrand, President of Fire&Spark, shares how SEO professionals must upgrade their skill sets to adapt to rapidly changing search technology. He emphasizes the importance of experimenta... more

Traditional SEO signals vs. LLM optimization presents a false choice. Dale Bertrand of Fire&Spark explains why relevance remains the fundamental target regardless of platform. He argues that search engines and AI platforms are technologically converg... more

AI is transforming content creation roles and requirements. Dale Bertrand, President of Fire&Spark, explains how AI tools are democratizing content production by removing technical barriers to entry. He argues that future content creators will be def... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Jade Pruett
Founder of Hello SEO
Hello SEO
Episode: Will AI-generated content be indistinguishable from human content in search rankings by 2025?
Travis Tallent
SEO expert and strategist
Brainlabs
Episode: Backlinking will have a resurgence with AI search?
Mike Walrath
Guest from Yext
Yext
Episode: Is The Concept Of "Zero-Click Search" Going To Evolve Into Traffic Driving Opportunities?
Elliot Tsai
Senior Growth Manager of SEO and ASO at TextNow
TextNow
Episode: Is Paid Search Is The Most Important Marketing Channel To Partner With For SEO?
Sam Torres
Chief Digital Officer at Gray Dot Co
Gray Dot Co
Episode: How To Approach Traffic Drops
Anders Indset
World-renowned philosopher, keynote speaker, and best-selling author
Anders Indset
Episode: Bridging the gap between humanity & AI
Ander Indset
World-renowned business philosopher, keynote speaker, and deep tech investor
Ander Indset
Episode: What leaders can learn from the Norwegian success mentality
Jonathan Ames
Director of Marketing at ButterCMS
ButterCMS
Episode: Improving A Headless CMS
Chris Andrew
Co-founder and CEO at Scrunch AI, which helps businesses optimize their presence across generative AI platforms
Scrunch AI
Episode: Will Traditional Keyword Research Become Obsolete In An AI Search World?

Hosts

Tyson Stockton
Host of the podcast and SEO consultant who focuses on improving search visibility and understanding complex SEO strategies.
Jordan Cooney
Co-host and SEO expert focused on content marketing and effective digital strategies, with considerable expertise in analyzing SEO trends and providing actionable insights.

Reviews

4.2 out of 5 stars from 117 ratings
  • Great SEO show!

    I listen to Voices of Search regularly and enjoy the episodes - particularly because they’re insightful but not too long. 20/30 minutes is ideal for me!

    Apple Podcasts
    5
    Gus Pelogia
    Irelanda year ago
  • Too long, too often, too much wasted time

    There is some SEO content and news of value here and it was fine when it posted daily 12 minute posts I could forgive it’s bloat. Now it’s often 25/30 minutes with additional ads.

    Here’s how I listen to this. 2x speed. Skip the first 3.5 minutes which is all intro and ads. They sneak ‘one minute’ of ads halfway through at random. It is always 2 minutes so I skip 2 minutes and if I miss the start of the next question I mumble ‘we’ll that’s on you’. Then it ends with 2.5 minutes left. Can’t tell... more

    Apple Podcasts
    2
    I do not like this now 245
    United States2 years ago
  • Great pod

    Some of the best SEO advice you’ll find from people who have actually done it!

    Apple Podcasts
    5
    NoGoogleLogin
    United States2 years ago
  • Great experience as a guest!

    I recently was a guest on the Voices of Search Podcast and it was a fantastic experience. The team was highly professional, communicated clearly every step of the way and arrived on time for the podcast recording. During the recording, they asked insightful and thought-provoking questions, and also gave me an opportunity to promote my new book. The finished product was edited professionally and the podcast team did their work promoting the episode. My guest spot definitely helped drive interest ... more

    Apple Podcasts
    5
    Matthew Edgar - Elementive
    United States2 years ago
  • Brilliant podcast for all your search and SEO needs

    The quality of the content and the interviews with experts make this podcast my goto for keeping up-to-date with changes in the search optimization industry. Ben is a fantastic host that really pulls the listener into the conversations that he has with his guests.

    I was honored to be on the show and got great feedback from my community on the value of the discussions that Ben and I had.

    Apple Podcasts
    5
    Brian W. Piper
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The podcast is deemed a valuable resource for both beginners and seasoned SEO professionals, emphasizing its wide-ranging appeal.
The hosts' ability to translate complex SEO concepts into easily understandable terms is frequently highlighted.
Some listeners express frustration over the increasing length of episodes and the volume of advertisements, suggesting that content quality could be impacted by these factors.
Guest quality and diversity are consistently commended, contributing to the podcast's comprehensive exploration of SEO topics.
Listeners appreciate the content quality and the actionable advice provided by industry experts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Investing in AI content generation tools vs human editorial resources on a limited SEO budget
Q: Would you choose to invest in more technical SEO improvements or content quality upgrades if you had a limited budget in 2026?
The discussion centers on the importance of choosing technical SEO first, especially in cases where content pages are not visible to search engines.
One word for the fundamental shift in search over the next 12 months
Q: In one word, how do you see AI fundamentally reshaping how people search online over the next 12 months?
AI is expected to simplify how people search, making the process more intuitive and efficient.
More Sudden Traffic Drops Caused By Technical Issues Or Content-Related Problems?
Q: From your personal experience, have you seen more sudden drops of traffic caused by technical issues or content related problems?
Sudden drops are mostly due to technical issues, while slower declines are usually related to content.
What leaders can learn from the Norwegian success mentality
Q: How can leaders develop environments that embody the Viking Code in their organizations?
By distinguishing when to optimize and when to focus on leadership, creating a culture that celebrates progress over failures.
What leaders can learn from the Norwegian success mentality
Q: What does the Norwegian mindset tell us about community?
The Norwegian culture emphasizes interdependence and the importance of local identity, highlighting how personal contributions strengthen the community.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Content and search engine marketing are rapidly evolving fields, and this podcast provides listeners with actionable strategies to navigate this dynamic landscape. Featuring in-depth discussions with SEO experts and industry leaders, the episodes typically focus on critical topics such as user experience, AI-driven search innovations, link building, and marketplace SEO tactics. The rich blend of expert insights and practical tips not only caters to SEO professionals but also appeals to anyone involved in digital marketing looking to enhance their understanding of search optimization. Unique themes, alongside consistent releases, offer listeners a comprehensive resource for staying updated on best practices and emerging trends.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. The Digital Marketing Podcast
2. Marketing School - Digital Marketing and Online Marketing Tips
3. Social Media Marketing Podcast
4. AI Explored
5. Marketing Against The Grain

How many episodes of this podcast are there?

this podcast launched 7 years ago and published 1561 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Jade Pruett
2. Travis Tallent
3. Mike Walrath
4. Elliot Tsai
5. Sam Torres
6. Anders Indset
7. Ander Indset
8. Jonathan Ames

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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