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Artwork for EARN THE RIGHT with Trevor Young

EARN THE RIGHT with Trevor Young

Trevor Young
Public Relations
Owned Media
Marketing
Portfolio Career
Earned Media
Personal Branding
Pocket PR Essentials
Reputation
Earned Authority
Networking
Advertising
Earn the Right
Marketing Communications Pyramid
Genai
Content
Audience Building
Social Media Algorithms
Creativity
Rolling Thunder Strategy
Authority Branding

EARN THE RIGHT is your audio platform for reputation-based authority building — turning credibility into recognition, and recognition into opportunity.

Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity.

Across four distinct (but inter-related) tracks —

Crank The 3rd

Pocket PR Essen... more

PublishesWeeklyEpisodes324Founded12 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

Listen to this Podcast

Artwork for EARN THE RIGHT with Trevor Young

Latest Episodes

This episode's featured track is IN THE ARENA - Trevor Young’s unfiltered take on earning authority in real time — sharp, strategic riffs on content, credibility, connection, and the courage to keep showing up.

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Welcome to Earn ... more

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This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand.

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WHERE DOES PR FIT IN THE OVERALL SCHEME OF THINGS -- LET'S ... more

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In today’s sea of AI-generated noise, real authority comes from genuine conversations 👉 Podcast guesting isn’t just a marketing tool, it’s how credibility and trust are earned, sustainable, over time.

This week’s featured track is FROM THE TRENCHE... more

YouTube

This episode's featured track is IN THE ARENA - Trevor Young’s unfiltered take on earning authority in real time — sharp, strategic riffs on content, credibility, connection, and the courage to keep showing up.

__________________

Welcome to Earn ... more

YouTube

Key Facts

Accepts Guests
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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Tom Schwab
Founder of Interview Valet, pioneer of podcast interview marketing
Interview Valet
Episode: 321: FROM THE TRENCHES / Mastering podcast guesting for maximum impact - with Tom Schwab
Darryl Sparey
MD and co-founder of Hard Numbers, UK
Hard Numbers
Episode: 319: FROM THE TRENCHES / From Google to Gen AI: The new rules of online discovery and validation - with Darryl Sparey & Simon Murphy
Simon Murphy
Founder of Indigo Murphy, Melbourne
Indigo Murphy
Episode: 319: FROM THE TRENCHES / From Google to Gen AI: The new rules of online discovery and validation - with Darryl Sparey & Simon Murphy
Trevor Young
Founder of Influence and Impact Company; host of Earn the Right podcast
Influence and Impact Company
Episode: 317: FROM THE TRENCHES / Niche now, national later: Playing the visibility long game - with Trevor Young & Tom Schwab
Hunter Stuart
Founder of Big Game PR; operates at the fault line between journalism and PR
Big Game PR
Episode: 314: FROM THE TRENCHES / From cold pitch to go-to source: Becoming the expert journalists trust - with Hunter Stuart
Bec Sands
PR practitioner and marketing educator
Self-employed (PR coaching and consulting)
Episode: 311: FROM THE TRENCHES / Beyond the algorithm: Communicating with credibility across owned, earned & social media - with Bec Sands & Andrés López-Varela
Andrés López-Varela
Marketing educator and PR practitioner
Self-employed / consulting
Episode: 311: FROM THE TRENCHES / Beyond the algorithm: Communicating with credibility across owned, earned & social media - with Bec Sands & Andrés López-Varela
Karen Ansen
Founder of Ignite HR and Employment Law; founder of Ignite Your Purpose
Ignite HR and Employment Law; Ignite Your Purpose
Episode: 308: CRANK THE 3RD / From fear to freedom: Making the midlife leap from security to possibility - with Karen Ansen
Stanley Johnson
Creative director, self-described corporate troublemaker
Stanley (consultancy)
Episode: 305: CRANK THE 3RD / How this corporate troublemaker stays fresh, curious & relevant - with Stanley Johnson [ ENCORE EPISODE ]

Host

Trevor Young
Host of the show and central figure across tracks, guiding discussions and presenting concepts.

Reviews

4.9 out of 5 stars from 26 ratings
  • Very informative and helpful

    Really enjoy this podcast especially the new format of focusing on the business side of authority. One question I really would love to dig into is how long it took their businesses to start generating revenue. I feel like this question is always skipped and its the nost important, whether it’s immediately or years, it will help new business owners think about what’s necessary in making money using their expertise.

    Apple Podcasts
    5
    Ar33rA
    Australia2 years ago
  • 10/10 show!

    I recently discovered Reputation Revolution and I am hooked! Each episode is packed with tons of insightful content, actionable advice, and tangible tips. I truly learn something every time I listen. Thanks so much for putting out such a spectacular show Trevor - keep up the great work!

    Apple Podcasts
    5
    mvelasco07
    United States3 years ago
  • Loads of value

    Congratulations to Trevor on staying consistent and reaching 250 episodes of the show. It’s an excellent listen for anyone wanting to hear from experts talk about modern marketing and PR.

    Apple Podcasts
    5
    John Espirian
    United Kingdom3 years ago
  • Down to earth and so practical

    I enjoy this podcast and always get something useful from it. Insightful and interesting guests

    Apple Podcasts
    5
    I am a Podcast Addict
    Australia3 years ago
  • Fantastic...

    Love this podcast.. Trevor’s insights into personal branding and the wider tech world are a must listen to. His guests are picked with care and absolutely bring that next level to this podcast..

    Apple Podcasts
    5
    Chadchadelvis
    United Kingdom6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host's credibility-building framework and guest lineup consistently deliver high-value takeaways.
Audience responses highlight how the format mixes long-form discussions with concise coaching for busy professionals.
Listeners appreciate practical, actionable PR and branding insights that translate to real business results.

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Talking Points

Recent interactions between the hosts and their guests.

314: FROM THE TRENCHES / From cold pitch to go-to source: Becoming the expert journalists trust - with Hunter Stuart
Q: What's the current state of media outlets and how should brands approach pitching today?
Pitching should focus on empathy, relevance, and a compelling angle; use timely trends and offer value to reporters rather than pushing product-focused messages. Smaller or niche outlets and hybrids are often good starting points, and collaboration with editors can shape stronger pieces.
305: CRANK THE 3RD / How this corporate troublemaker stays fresh, curious & relevant - with Stanley Johnson [ ENCORE EPISODE ]
Q: How important is staying tech savvy and tapping into social media?
Stanley discusses early adoption of Twitter and the shifts with social media, stressing that curiosity and exposure to diverse ideas are essential to staying relevant.
305: CRANK THE 3RD / How this corporate troublemaker stays fresh, curious & relevant - with Stanley Johnson [ ENCORE EPISODE ]
Q: What does a creative director actually do?
He describes the role as making ideas happen, shepherding them through production, and building trust with clients to bring ideas to life.
305: CRANK THE 3RD / How this corporate troublemaker stays fresh, curious & relevant - with Stanley Johnson [ ENCORE EPISODE ]
Q: What were you doing 15 years ago?
Stanley reflects on the year 2000 as a rough guide, shares his background as creative director in Melbourne, and explains how he and a colleague later started their own consultancy.
319: FROM THE TRENCHES / From Google to Gen AI: The new rules of online discovery and validation - with Darryl Sparey & Simon Murphy
Q: What changes should leaders consider for outbound visibility in a world where GenAI surfaces sources differently than traditional search?
Leaders should adopt a proactive, Rolling Thunder approach—start with smaller outlets and build up—while maintaining a strong owned presence. Regular audits to identify trusted sources, deep-dive into niche, authoritative outlets, and consistent, depth-rich content will help ensure leadership visibility in GenAI results. Don't rely solely on inbound PR; outbound outreach remains crucial to populate AI-friendly signals.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About EARN THE RIGHT with Trevor Young

What is EARN THE RIGHT with Trevor Young about and what kind of topics does it cover?

A thoughtful show focused on building reputation-based authority for founders, solo practitioners, and experts. Across interviews, solo riffs, and concise coaching, it emphasizes credibility, earned and owned media, and practical strategies to raise visibility without hype. Topics frequently center on personal branding, long-tail credibility, content-led PR, and leveraging relationships and media to convert trust into opportunities. Noteworthy is a steady mix of in-depth guest conversations with practical frameworks and recurring concepts like micro acts of PR, Rolling Thunder-style campaigns, and AI's impact on discovery and credibility. The format ranges from interview-based deep dives to compact coaching sessions, making it useful for li... more

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How many listeners does EARN THE RIGHT with Trevor Young get?

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How many subscribers and views does EARN THE RIGHT with Trevor Young have?

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Which podcasts are similar to EARN THE RIGHT with Trevor Young?

These podcasts share a similar audience with EARN THE RIGHT with Trevor Young:

1. The StoryBrand Podcast

How many episodes of EARN THE RIGHT with Trevor Young are there?

EARN THE RIGHT with Trevor Young launched 12 years ago and published 324 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact EARN THE RIGHT with Trevor Young?

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What guests have appeared on EARN THE RIGHT with Trevor Young?

Recent guests on EARN THE RIGHT with Trevor Young include:

1. Tom Schwab
2. Darryl Sparey
3. Simon Murphy
4. Trevor Young
5. Hunter Stuart
6. Bec Sands
7. Andrés López-Varela
8. Karen Ansen

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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