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The GTM Engineer Podcast

Saurav Gupta
Outbound Marketing
GTM Engineering
Lead Generation
Go-To-Market Engineering
Clay
Cold Email
Outbound Sales
Linkedin
AI Automation
AI Tools
B2B Saas
B2B Sales
Cold Outreach
Marketing Agencies
Saas
Personalization
Staffing Agencies
Sales
Email Deliverability
Salescaptain

GTMEs didn't think they would evolve this way. They just kept automating things until it became their whole job. Now the tooling is moving faster than anyone can keep up with, there's no real playbook, and half the advice online is either too vague or written by someone who hasn't actually done it. This podcast is for you if you're in the middle of figuring it out - real workflows, numbers, and mi... more

PublishesDailyEpisodes135Founded8 months ago
Number of ListenersCategories
BusinessMarketing

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Artwork for The GTM Engineer Podcast

Latest Episodes

In today's episode, I chat with Gerda, from Leadprinter AI, about running end-to-end cold email systems for B2B companies across a surprisingly wide range of niches—SaaS, video agencies, investment firms, solar panels, real estate, conferences—with a... more

In today's episode, I chat with Jan Strom, founder of VojVoj, about building a content creator platform that merges the monetization model of OnlyFans and Patreon with the discovery mechanics of TikTok and Meta—replacing the like button with a financ... more

In today's episode, I chat with Felipe Soza, Head of Ops at Outreach Engine, about building GTM systems that go beyond cold email—understanding each client's offer from the core, then building the entire revenue engine around it across whatever chann... more

In today's episode, I chat with Sam, founder at Culture Shock, a language learning platform that uses news content and AI to prepare users for proficiency exams like CEFR, ACTFL, and IELTS—selling primarily to schools, government, and families. 

We ... more

In today's episode, I chat with Kumar Sahil, founder at Dwary Intech, about specializing in GTM for AI SaaS companies and product-based startups—a niche he jumped into early when the AI boom hit and realized that while everyone was talking about usin... more

In today's episode, I chat with Tanay Mishra, Clay Coach at Clay Bootcamp, about accelerating people into GTM engineering through one-to-one personalized coaching—two weeks of structured self-learning followed by six weeks of twice-weekly sessions wh... more

In today's episode, I chat with David Tasev, GTM Engineer at Instantly, about what it actually looks like to run cold email campaigns from inside one of the biggest sending platforms in the world—taking clients from offer creation all the way through... more

In today's episode, I chat with Roshan, co-founder at Kale Acquisition, about building cold email systems for companies selling to local businesses—and why staying deeply involved in the revenue conversation long after the lead is generated is what s... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Joe Deville
Founder of Clay Works of Art
Clay Works of Art
Episode: The Agentic Outbound Era ft. Joe Deville
Ronan Leonard
CEO at Intelligent Resourcing
Intelligent Resourcing
Episode: The Market Is Big, Your Opportunity Isn’t ft. Ronan Leonard
Yusuf Ahmed
Founder of Zevenue
Zevenue
Episode: Every Inbox Is a Personality Test ft. Yusuf Ahmed
Tom Veysey
GTM engineer at Flowd specializing in B2B lead generation.
Flowd
Episode: Modern GTM, Old-School Math ft. Tom Veysey
Wesley Hoang
A GTM Expert, founder of Cymate
Cymate
Episode: Sales Process Before Outreach ft. Wesley Hoang
Hlib Storchak
GTM engineer at Strongest Group
Strongest Group
Episode: The Quiet Advantage in Modern GTM ft. Hlib Storchak
Ceyhun Sahin
Co-founding GTM engineer at Front Row AI
Front Row AI
Episode: Gmail Is Smarter Than You Think ft. Ceyhun Sahin
Moaaz Mazhry
Owner of an outbound agency specializing in AI automation and lead generation.
Episode: The AI Wave Is Over, This Is Next ft. Moaaz Mazhry
Zinon Farhat
Head of GTM Engineering at Relevance AI
Relevance AI
Episode: Stop Trying to 'Master' Clay ft. Zinonas Farhat

Hosts

Saurav
Host of Outbound Wizards with recurring appearances focused on GTM engineering and outbound strategies.
Clay
Host of Outbound Wizards; frequent discussions on outbound strategies and tools like Clay.

Reviews

5.0 out of 5 stars from 2 ratings
  • Super insightful!!

    This will help me and my team improve our cold outreach game much more quickly. Looking forward to the new episodes. 🙌🙌

    Apple Podcasts
    5
    Sachinrawat19
    India8 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guest lineups are strong for GTM and outbound innovation.
Content often highlights real-world campaigns and deliverability insights.
The show favors data-driven, AI-assisted workflows.
Listeners appreciate practical, actionable outbound strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#10
South Africa/Business/Marketing
Apple Podcasts
#163
South Africa/Business
Apple Podcasts
#218
Mexico/Business/Marketing

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Talking Points

Recent interactions between the hosts and their guests.

The Agentic Outbound Era ft. Joe Deville
Q: Where do you see the space going in the next few years?
Agentic outbound will be the norm, with AI playing a pivotal role in GTM processes.
The Agentic Outbound Era ft. Joe Deville
Q: How did you get into the GTM engineering space?
I transitioned from IT to sales after realizing account executives were making significantly more money.
The Agentic Outbound Era ft. Joe Deville
Q: Can you share some of the most creative campaigns that you've created?
I created a Reddit campaign that engaged users discussing cybersecurity, leading to several meetings.
The Agentic Outbound Era ft. Joe Deville
Q: What does a typical process look like for you?
First step is data collection to base our positioning offer, followed by defining a compelling narrative.
The Agentic Outbound Era ft. Joe Deville
Q: What does your business do and what kind of clients do you work with?
I do B2B, focusing mostly on SaaS and IT companies, primarily startups before Series B.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The GTM Engineer Podcast

What is The GTM Engineer Podcast about and what kind of topics does it cover?

This show targets professionals building or optimizing go-to-market engines, with a strong focus on outbound, GTM automation, data-driven outreach, and multi-channel strategies. Across recent episodes, guests share practical playbooks for cold email, high-deliverability campaigns, AI-assisted personalization, and ways to scale outbound for SaaS, B2B services, and mid-market teams. A distinctive thread is the fusion of GTM engineering with hands-on campaigns, including real-world case studies, tooling (like Clay), and strategies to improve response rates while avoiding churn. Listeners can expect actionable tactics, technology-led experimentation, and emphasis on the strategic pre-outreach process (ICP/ICS, sales process, and channel choice)... more

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The GTM Engineer Podcast launched 8 months ago and published 135 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The GTM Engineer Podcast?

Recent guests on The GTM Engineer Podcast include:

1. Joe Deville
2. Ronan Leonard
3. Yusuf Ahmed
4. Tom Veysey
5. Wesley Hoang
6. Hlib Storchak
7. Ceyhun Sahin
8. Moaaz Mazhry

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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