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Mimeo's Talk of the Trade

Michael McNary

Join Michael McNary, Mimeo's SVP of Acquisition, on his quest to interview sales and marketing leaders about the secret sauce for generating and winning more business.

PublishesMonthlyEpisodes23Founded4 years ago
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BusinessManagement

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Artwork for Mimeo's Talk of the Trade

Latest Episodes

Jake Dunlap, CEO of Skaled Consulting, joins us to talk about the sales tech stack. How has it changed in the last ten years? How much do sales leaders need to master each tool? What does a good shopping and implementation process look like?

Plus, J... more

Timur Hicyilmaz (co-founder, Insight Revenue) joins us to talk about why it is time to stop focusing on storytelling and start making your business case in order to reach your quota.

Timur shares his perspective as a researcher of B2B sales with ide... more

Barb Huelskamp joins Mike to discuss the unfortunate reality of layoffs. It's no secret that the last year has seen huge numbers of layoffs, particularly in the sales and marketing space. As someone who has laid people off, been laid off, and been le... more

Eric Quanstrom (CMO of Cience and host of The Enterprise Sales Development Podcast) joins us to discuss conversion rates and how to approach them in changing times.

Tune in to hear:

* Why conversion rates are a useful KPI - but not always king

*... more

Sandler Training's VP of Community Engagement Mike Montague joins us to discuss how AI is changing sales leadership and sales training.

We discuss:

* How sales leaders and trainers are already using AI

* Where AI is going to develop in the next ... more

Rachel Green (Playground) is a sales leader who has worked both as an SDR and a sales trainer. Now, she joins our podcast to share her view of why sales training matters at all points of a rep's career - and how it is a win-win for the rep and your b... more

Nicole Bowman, MBA, CEM, VP of Marketing and Communication at the International Association of Exhibitions and Events, joins us to talk tradeshows.

She shares stats from their economists on the state of the tradeshow industry, plus common mistakes e... more

Get your annual budget approved with these strategic tips from Matt Heinz.

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Mimeo's Talk of the Trade launched 4 years ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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