Follow The Yellow Brick Road
Emma Rainville & Mitch BarhamFollow The Yellow Brick Road is the podcast for founders who want a clear path to turning clicks into customers. Hosted by Emma Rainville (Founder of Shockwave Solutions, Wizard of Ops) and Mitch Barham (Founder of Barham Marketing, Wizard of Ads), this show breaks down what actually drives growth — from acquisition to conversion to operations. Emma brings the systems and execution behind business... more
| Publishes | Weekly | Episodes | 95 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ManagementEntrepreneurshipBusiness | |||
Listen to this Podcast
Latest Episodes
In this episode of Follow the Yellow Brick Road, Emma Rainville, Wizard of Ops, and Mitch Barham, Wizard of Ads, answer the most common questions business owners are asking about AI agents.
They break down what an AI agent actually is, how it’s diff... more
In this episode of Follow the Yellow Brick Road, Emma Rainville, Wizard of Ops, and Mitch Barham, Wizard of Ads, break down one of the biggest mistakes businesses are making with AI: building agents before building the systems those agents need to op... more
In this episode of Follow the Yellow Brick Road, Emma Rainville, Wizard of Ops, and Mitch Barham, Wizard of Ads, break down one of the most expensive myths in online business: that more traffic can fix a broken business.
When cash flow is tight, pay... more
In this episode of Follow the Yellow Brick Road, Emma Rainville, Wizard of Ops, and Mitch Barham, Wizard of Ads, go behind the curtain on why online businesses collapse after scaling ads — and why the backend of the business has to be ready before yo... more
Key Facts
Similar Podcasts
People also subscribe to these shows.
Recent Guests
Host
Reviews
- Emma was an absolute joy hosting the conversation
I'm so incredibly grateful to Emma and Travis for making an exception and hosting the podcast virtually. Emma was an absolute joy hosting the conversation and made me feel very at ease. I love the format of the show as well, very conversational! Thank you!
Apple Podcasts5Robin Waite, Fearless Business
United Kingdoma year ago
Listeners Say
Key themes from listener reviews, highlighting what works and what could be improved about the show.
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #168 |  Russia/Business/Management |
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
Frequently Asked Questions About Follow The Yellow Brick Road
What is Follow The Yellow Brick Road about and what kind of topics does it cover?
This show targets founders and growth-focused operators who want practical, actionable strategies to turn traffic into revenue, with a strong emphasis on systems, operations, and high-velocity marketing. Episodes center on scaling responsibly—covering customer experience, automation, team dynamics, and the interplay between paid ads and organic growth. A standout angle is blending hands-on operational discipline with aggressive acquisition tactics, plus practical templates and resources that listeners can implement quickly. The format is conversational and data-driven, often featuring real-world examples, mentor-style guidance, and rapid-fire frameworks that readers can apply to e-commerce and service businesses alike.
Where can I find podcast stats for Follow The Yellow Brick Road?
Rephonic provides a wide range of podcast stats for Follow The Yellow Brick Road. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Follow The Yellow Brick Road and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Follow The Yellow Brick Road get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Follow The Yellow Brick Road, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for Follow The Yellow Brick Road?
Rephonic provides comprehensive predictive audience data for Follow The Yellow Brick Road, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does Follow The Yellow Brick Road have?
To see how many followers or subscribers Follow The Yellow Brick Road has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Follow The Yellow Brick Road?
These podcasts share a similar audience with Follow The Yellow Brick Road:
How many episodes of Follow The Yellow Brick Road are there?
Follow The Yellow Brick Road launched 2 years ago and published 95 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Follow The Yellow Brick Road?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Follow The Yellow Brick Road?
Rephonic pulls ratings and reviews for Follow The Yellow Brick Road from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Follow The Yellow Brick Road?
Rephonic provides full transcripts for episodes of Follow The Yellow Brick Road. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Follow The Yellow Brick Road?
Recent guests on Follow The Yellow Brick Road include:
1. Mitch Barham
2. Austin Armstrong
3. Ron Lynch
4. Tiago Richard
5. Keenya Kelly
6. Tiago Sanguinetti
7. Arafat Saka
8. Gordon Reese
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.