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Maximize Your Influence

Kurt Mortensen
Persuasion
Influence
Persuasion Techniques
Emotional Intelligence
Negotiation
Self-Persuasion
Mindset
Motivation
Sales Techniques
Cognitive Dissonance
Charisma
Public Speaking
First Impressions
Sales
Cognitive Diffusion
Trust
Emotions
Psychology
Leadership
Fear

Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!

PublishesWeeklyEpisodes619Founded13 years ago
Number of ListenersCategories
BusinessEducationSelf-Improvement

Listen to this Podcast

Artwork for Maximize Your Influence

Latest Episodes

Too many persuasion professionals fall into the trap of letting people walk out the door saying, "I'll think about it," only to act surprised when they never return. Procrastination is human nature, and if you do not create legitimate urgency, the hu... more

YouTube

Master-level persuasion is never about lecturing people or forcing them into a corner with constant logic. If you fail to capture your audience's imagination and transport them into your message, you are silently negotiating against yourself.

To pe... more

YouTube

AI Persuasion Secrets: Are you leveraging the future or getting left behind?

AI is not just a passing trend or a flashy app. It is the ultimate force multiplier for your Persuasion IQ, allowing you to prepare faster, read human psychology deeper, ... more

YouTube

Let us face it: if you walk into a presentation, sales meeting, or team huddle expecting people to be resistant, skeptical, or disinterested, you have already sabotaged your results. Too many professionals radiate low expectations, and then wonder wh... more

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Key Facts

Accepts Sponsors
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Recent Guests

Chad Hymas
Speaker, author, and world-class wheelchair athlete
Chad Hymas
Episode: The Leadership Mistake That Kills Trust Fast – Chad Hymas Interview
Mike Thompson
Sales manager
Cleveland, United States
Episode: Priming The Persuasion Pump - The Invisible Force Behind Every Yes
Kevin Harrington
Original Shark on Shark Tank and pioneer of the as seen on TV industry
Shark Tank / Harrington Media
Episode: Shark Tank Secrets to Pitch, Partner, and Scale – Kevin Harrington Interview
Paul Smith
One of the world's leading experts on organizational storytelling, keynote speaker, and author.
Lead With A Story
Episode: Paul Smith Interview - How to Capture Attention, Build Trust, and Close the Sale With Stories
Michael Chad Hoeppner
Political communications expert and CEO of GK Training.
GK Training
Episode: Episode 540 - Communication Habits Of Successful Speakers - Michael Hoeppner Interview
Dre Baldwin
CEO and founder of Work On Your Game, Inc., a former professional athlete and author of 35 books.
Work On Your Game, Inc.
Episode: Episode 534 - Get Your Game On With Dre Baldwin

Host

Kurt Mortensen
Host of Maximize Your Influence

Reviews

4.7 out of 5 stars from 77 ratings
  • Mastering Messaging with Jeremy Slate

    Episode 372 of "Maximize Your Influence" featuring Jeremy Slate provides essential insights into creating an irresistible message. The discussion on how to effectively capture and retain audience attention, along with tips for branding in the modern media landscape, is a must-listen for anyone seeking to elevate their communication skills.

    Apple Podcasts
    5
    I value the unique angle
    Austria3 years ago
  • Phenomenal Motivational

    Thank you for your contribution to my growth. I look forward to clicking play, sometimes you just need to heard a few words of motivation to get you through life challenges. Glad I discover this podcast.

    Apple Podcasts
    5
    paulbruce45
    United States3 years ago
  • superb!!!

    Love, love, love this podcast! another great podcast with uplifting, helpful messages, and quick to digest episodes! Great work!!!đź’« Highly recommended!!

    Apple Podcasts
    5
    mattdonnn
    United States3 years ago
  • ❤❤

    This "Episode 463 - Clickbait Your Way To Influence" was definitely one of the best! He definitely earned themselves a five-star reviews!

    Apple Podcasts
    5
    J. Paadre
    United States3 years ago
  • Thank you Kurt!

    He genuinely wants to help us for our level up. For the reason always he tries to provide us great ideas. Gives a lot of digestible and easily implemented content.

    🙏🙏- Grateful to have found this podcast.

    Apple Podcasts
    5
    G_Faafiti
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate concise episodes with actionable takeaways for sales and negotiations.
Guests bring diverse perspectives, keeping content fresh and relevant to business growth.
Praises practical, research-backed persuasion tips that are easy to apply in real life.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#242
Philippines/Business

Talking Points

Recent interactions between the hosts and their guests.

Priming The Persuasion Pump - The Invisible Force Behind Every Yes
Q: How do you reset a prospect who has been negatively primed by a bad experience with a competitor?
Separate yourself from the prior experience by reframing the context with a fresh positive prime and highlight a new value proposition that addresses their concern, then gradually reintroduce credibility signals and success stories.
Too Close for Comfort - Proxemics And Reading Spatial Cues
Q: Could you explain on the podcast why this happens so often in sales and give specific ways to read the room and spontaneously adjust the distance?
David asks why proximity issues arise in sales and how to read cues and adjust distance on the fly; the host and caller discuss reading room dynamics, physical cues, and adapting seating and distance to maintain comfort and trust.
The IKEA Effect – Increased Loyalty, Higher Prices, And Fewer Objections
Q: Elena asks what she should do to increase completion rates with digital products when moving from pre-recorded courses to live workshops and seminars.
Kurt suggests leveraging the IKEA Effect by getting students started with easier, interactive tasks, then layering in live elements and homework, quizzes, and rewards to boost engagement and commitment.
Charm vs Charisma - Magnetic Presence That Builds Rapport
Q: Elena asks how someone who is introverted can become a better connector while staying authentic.
Kurt emphasizes that introverts can excel by prioritizing deep listening, asking thoughtful questions, and focusing on serving the other person. Authenticity comes from genuine care, not forcing social warmth, and small, sincere actions build credibility and connection over time.
Risk Reversal - How To Eliminate Doubt And Fear
Q: What can we do to get people to make quicker, better, faster decisions in a fear-filled environment?
Offer a strong, credible guarantee combined with opportunities to try or test the product (such as money-back guarantees, extended trials, or staged commitments) and bolster credibility with social validation to reduce perceived risk.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Maximize Your Influence

What is Maximize Your Influence about and what kind of topics does it cover?

This show focuses on persuasion, influence, and negotiation strategies for business and life. Across episodes, listeners get a mix of theory—from psychology of decision making and priming to behavioral economics—and hands-on tactics such as framing, energy and motivation, and structured choice. The host frequently brings in practical tools, real‑world examples, and guest insights to help professionals communicate more effectively, close deals, and lead with influence. A notable strength is the way it blends research references with actionable steps, short episode formats, and regular mentorship‑style guidance that's easy to implement in sales, marketing, or leadership roles.

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How many listeners does Maximize Your Influence get?

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Which podcasts are similar to Maximize Your Influence?

These podcasts share a similar audience with Maximize Your Influence:

1. BiggerPockets Real Estate Podcast
2. Fresh Air
3. HBR IdeaCast

How many episodes of Maximize Your Influence are there?

Maximize Your Influence launched 13 years ago and published 619 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Maximize Your Influence?

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What guests have appeared on Maximize Your Influence?

Recent guests on Maximize Your Influence include:

1. Chad Hymas
2. Mike Thompson
3. Kevin Harrington
4. Paul Smith
5. Michael Chad Hoeppner
6. Dre Baldwin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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