Rephonic
Artwork for Kids Media Club Podcast
Youtube
Netflix
Kids Media
Roblox
Animation
Tiktok
Children's Media
K-Pop Demon Hunters
Paw Patrol
Disney
Bluey
Children's Content
Creator Economy
Streaming Services
Content Creation
Cocomelon
Peppa Pig
Anime
Animation Industry
Bad Dinosaurs

Kids Media Club Podcast is a podcast hosted by Jo Redfern, Andy Williams, and Emily Horgan. In each episode they chat with a different guest about the world of Kids Media. The podcast covers everything from trends in animation to the rise of Edtech.

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Artwork for Kids Media Club Podcast

Latest Episodes

It's been a year since K-Pop Demon Hunters dropped on Netflix — quietly, in June 2025, without much fanfare, to a modest first week. The trio mark the anniversary with a look back at how the phenomenon actually unfolded, and a frank assessment of whe... more

The band is back together — and Jo has news. She's joined Coolabi as SVP of Digital, with a brief that includes Warrior Cats: a book IP 74 volumes deep, a Roblox game at 730 million visits, a Tencent animation in production, and one of the most vorac... more

A hosts' hangout with Andy and Jo, prompted by a conversation that has been running hot across LinkedIn all week: creator-made films are pulling audiences into cinemas in a way that Hollywood studios haven't managed for years. Backrooms — made by 20-... more

A hosts' deep dive with Andy and Jo, recorded in the middle of a British heatwave with Emily absent. Jo has spent the last six months tracking the top 50 sports games on Roblox daily, and this episode is her five-takeaway breakdown of what that data ... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Halley Stanford
Producer and Creator, Seven Crow Stories; former Jim Henson Company producer
Seven Crow Stories; Jim Henson Company
Episode: Wowsabout's Halle Stanford on Puppets, the Science of Awe, and Making Kids TV Without a Traditional Commissioning Deal
Sydney Bright
Head of Global Animation, Webtoon
Webtoon
Episode: WEBTOON’s Sydney Bright on Turning Webcomics Into Animation — and Why Fandom-Proven IP Is the New Development Superpower
Emma Witkowski
VP of Media Solutions
WildBrain
Episode: Why Ad Dollars Haven't Followed Kids Audiences — and How to Fix It, with WildBrain's Emma Witkowski
Kate Smith
EVP of Audience Engagement at WildBrain
WildBrain
Episode: WildBrain's Kate Smith on Why YouTube and FAST Are the Kids TV Network of Today — and What Advertisers Are Missing
Chris Dicker
Showrunner/Creator, Jam Media
Jam Media
Episode: Deddy Bears: From Shelf to Screen, Building IP Without Content First — with Gavin Lawler and Chris Dicker
Gavin Lawler
Founder/Innovator, Innovate Creative Academy
Innovate Creative Academy
Episode: Deddy Bears: From Shelf to Screen, Building IP Without Content First — with Gavin Lawler and Chris Dicker
Maurice Galway
Festival director and co-founder of Animation Dingle
Animation Dingle
Episode: Inside Animation Dingle: Storytelling, the Original IP Crisis, and Student Animation from the Festival Floor
Karey Kirkpatrick
Screenwriter and director
Various (Aardman, etc.)
Episode: Inside Animation Dingle: Storytelling, the Original IP Crisis, and Student Animation from the Festival Floor
Ashley Maddy
President of Zigazoo
Zigazoo
Episode: Safe Social Media for Kids: How Zigazoo Is Building the Alternative to TikTok for Gen Alpha — with Ashley Mady

Hosts

Jo Redfern
Host of the Kids Media Club Podcast; experienced facilitator of industry conversations and guest interviews.
Andy Williams
Host of the Kids Media Club Podcast; brings production and distribution perspective to conversations.
Emily Horgan
Host of the Kids Media Club Podcast; contributes data‑driven insights and industry context.

Reviews

5.0 out of 5 stars from 42 ratings
  • Best kids media podcast

    Time and time again its obvious that if you are involved in kids media in ANY FORM .. and you arent listening to these three “wizards” you are missing out !!

    From the best subject matter industry expert guests to the “knowledge bombs” dropped consistently on the evolving state of the industry by the hosts YOU WILL learn more from listening to this then doing ANY course.

    And if you arent learning about ROBLOX .. are you really wanting to succeed .. THANK YOU JO .. EMILY .. and ANDY !

    I rate it... more

    Apple Podcasts
    5
    Entourage fan down under
    Australia2 years ago
  • Kids programmer from Disney US

    Love the discussions. Smart, poignant, and certainly thought provoking. Thanks!

    Apple Podcasts
    5
    Rye619
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

High‑quality analysis on funding, safety, and cross‑platform strategies.
Thoughtful, well‑structured discussions with top guests.
Hosts provide clear takeaways and industry context.
Great for potential sponsors seeking informed conversations and audience alignment.
Experts in kids media deliver actionable industry insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why Ad Dollars Haven't Followed Kids Audiences — and How to Fix It, with WildBrain's Emma Witkowski
Q: Why haven't the ad dollars flowed with the audience as viewers moved to digital environments?
Ad dollars haven't migrated because the digital advertising tools and measurement models were built around adult data and behavior, not kid-specific contexts, making it hard to apply standard metrics and to conduct compliant, effective targeting in Made for Kids inventory.
Re-Run: Safe Spaces Online: Zigazoo's Ashley Mady and Club Penguin's Chris Heatherly on Building Kids Social Media That Actually Works
Q: Awesome. Can you explain how the Zigazoo platform works and what it looks like for kids?
The center of Zigazoo is project-based learning, fully interactive, with short videos paired with challenge questions, where kids respond via comments or videos; all content is moderated, with a human-in-the-loop approach aided by AI to ensure safety.
"Thank You to Viewers Like You" — PBS Kids, Federal Defunding, and the Fight for Children's Media
Q: What types of content does PBS Kids prioritize?
PBS Kids prioritizes diversity and inclusivity in content, as demonstrated by shows like 'Carl the Collector' that portrays characters on the autism spectrum.
"Thank You to Viewers Like You" — PBS Kids, Federal Defunding, and the Fight for Children's Media
Q: How does PBS Kids approach educational content?
PBS Kids focuses on informal education meant to supplement what kids learn in school, especially targeting preschool readiness and social-emotional learning.
"Thank You to Viewers Like You" — PBS Kids, Federal Defunding, and the Fight for Children's Media
Q: How does the funding cut impact PBS Kids?
It was significant, with staff and programming cuts due to the loss of federal funding, especially from the terminated Ready to Learn grant.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Kids Media Club Podcast

What is Kids Media Club Podcast about and what kind of topics does it cover?

Listeners tune in to explore the evolving world of kids media, with a focus on animation trends, IP development, safe social platforms for children, and the economics of funding and distribution. Episodes frequently feature experts and industry veterans sharing practical strategies on content development, cross‑platform monetization, and the regulatory and safety landscape shaping families' media choices. A notable strength is the blend of hands‑on industry experience and data‑driven perspectives, often connected to real-world partnerships, creator‑driven projects, and multi‑stakeholder funding models. The show is likely to appeal to professionals in kids media, advertising, education technology, and brand partnerships who want actionable i... more

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How many listeners does Kids Media Club Podcast get?

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Which podcasts are similar to Kids Media Club Podcast?

These podcasts share a similar audience with Kids Media Club Podcast:

1. The Town with Matthew Belloni
2. Hidden Brain
3. The Ezra Klein Show
4. Hard Fork
5. On with Kara Swisher

How many episodes of Kids Media Club Podcast are there?

Kids Media Club Podcast launched 5 years ago and published 174 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Kids Media Club Podcast?

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What guests have appeared on Kids Media Club Podcast?

Recent guests on Kids Media Club Podcast include:

1. Halley Stanford
2. Sydney Bright
3. Emma Witkowski
4. Kate Smith
5. Chris Dicker
6. Gavin Lawler
7. Maurice Galway
8. Karey Kirkpatrick

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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