Financial advisors, does this sound familiar? You’re barraged with people and companies who promise to help you get six thousand new clients in thirty seconds or less as long as you follow their magic tip, trick, or tactic. If so, take a deep breath and relax because that is NOT what this show is about. Lol. Hi, I’m James Pollard. I’m the founder of TheAdvisorCoach.com and host of the “Financial Advisor Marketing” podcast. This podcast is rooted in timeless principles designed to help financial advisors attract their ideal audiences, forge authentic relationships, and build deep roots with prospective clients. If you listen to this podcast, I think you’ll find three things to be true: First, the information shared in this podcast is deceptively simple. This means you don’t have to be a genius or marketing expert to get results. I take immense pride in keeping things simple. Let everyone else chase complexity. Second, the episodes are chock-full of data, research, and studies. This mean... more
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When you study copywriting, most books will teach you how to write formulaic copy. Now, formulaic copy isn’t bad… but is it the best? No, it’s not the best because in order to write the best copy, you need to deeply understand your market. That’s wh... more
I was crunching numbers for my Inner Circle Newsletter for financial advisors and realized something powerful: Only 0.4% of financial advisors cancel their subscription every month. Despite charging $99 per month, that’s lower than the churn rate of... more
The idea of buying a list seduces many financial advisors. In the past week alone, 9 financial advisors told me they were buying leads. And I get it: Outsourcing your lead generation to a third-party company is appealing. But there’s a big, fat pro... more
James’s podcast is the real deal! So many advisors misunderstand marketing and the concepts on this show. James energetically brings so many great strategies and tactics advisors can use to grow their practice. Regardless of their experience or their current revenue, they can implement many of these lessons the day they hear them. This is quickly becoming one of my go-to shows!
This truly is the best marketing podcast for financial advisors. So many actionable ideas that move my business forward.
James provides ton of information, insight, and actionable advice in each episode. This is a great resource for financial professionals.$
The first episode I listened to was from July 4, 2020. He spends the first 4 mins slamming other podcasts for advisors. Very petty look.
James uses data to determine how to market effectively across all medias. Strongly recommend his podcast, blog and other products to grow your client base and profits!
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Financial Advisor Marketing Podcast launched 5 years ago and published 245 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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