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Artwork for The Duct Tape Marketing Podcast

The Duct Tape Marketing Podcast

John Jantsch
Marketing Strategy
Leadership
Marketing
SEO
Entrepreneurship
Artificial Intelligence
AI In Marketing
Content Marketing
Digital Marketing
Business Growth
Customer Experience
Storytelling
Fractional CMO
Lead Generation
Marketing Strategies
Content Creation
Duct Tape Marketing Certification Intensive Program
Brand Strategy
Social Media Marketing
Branding

Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or m... more

PublishesTwice weeklyEpisodes1250Founded21 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for The Duct Tape Marketing Podcast

Latest Episodes

We explore why meaningful work and intentional leadership matter more than ever in today's AI-driven business landscape. In this episode, Tom Rath joins John Jantsch to discuss how entrepreneurs can avoid burnout, escape reactive busy work, and build... more

We explore how to turn talks into your most effective marketing tool and why public speaking remains one of the most underused growth strategies for small businesses. Learn how founders can use speaking engagements to build authority, generate leads,... more

YouTube

Most press releases never earn real coverage—but a small percentage consistently attract journalists and drive meaningful exposure. In this episode, John Jantsch talks with Mickie Kennedy about how small businesses can write press releases that gener... more

What does it take to build a business that thrives in the age of artificial intelligence? In this episode, John Jantsch talks with Derek Rydall about why the real competitive advantage in an AI-driven world isn't better tools—it's deeper humanity, au... more

YouTube

Key Facts

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Entrepreneurs on FireJohn Lee Dumas of EOFire

Recent Guests

Mickie Kennedy
Founder of eReleases, a press release distribution service
eReleases
Episode: Write Press Releases That Generate Real Media
Derek Rydall
Author and transformational leader
Author of A Whole New Human; Emergence advocate
Episode: Build a Business AI Can't Replace
Brian Will
Serial entrepreneur who has built multiple companies across industries; author
Episode: Most Businesses Fail Because Founders Can't Sell
Aiko Bethea
Founder and CEO of Rare Coaching and Consulting; executive coach to Fortune 100 companies and nonprofits
Rare Coaching and Consulting
Episode: Your Team Reflects Your Leadership Values
Kevin D. St. Clergy
Entrepreneur, speaker, mentor, author of Beyond Blind Blaming
Author, entrepreneur
Episode: Stop Solving the Wrong Problems in Your Business
Stephanie McGirr
Founder of EGS Marketing Solutions and Amplify DPC
EGS Marketing Solutions; Amplify DPC
Episode: Niching Down Transforms Your Marketing Agency
Jon Benson
Copywriter, entrepreneur, AI pioneer, creator of Benson (BNSN) platform
Benson (BNSN)
Episode: The Role of AI in Modern Copywriting
Taylor McMaster
Founder of Dot & Company, specializes in client account management and retention for marketing agencies
Dot & Company
Episode: Turn Client Relationships Into Revenue Growth
Deborah Farone
Founder of Farone Advisors; expert in legal business development and marketing
Farone Advisors
Episode: How Experts Turn Relationships Into Growth

Host

John Jantsch
Host of insightful interviews with authors, experts, entrepreneurs, and thought leaders sharing valuable marketing tips and growth strategies.

Reviews

4.6 out of 5 stars from 354 ratings
  • I've become a fast fan of your podcast!

    Podchaser
    5
    Kris Ward
    3 months ago
  • Small business gold

    So many lessons in John’s episodes from both him and his guests - a must-listen that thankfully has a robust catalogue to listen to.

    Apple Podcasts
    5
    Antipasti13
    United States3 months ago
  • Pay attention to this if you are a small business owner or marketer

    What a treat to be a guest on John’s podcast - he is focused on delivering very practical marketing strategies and it was a delight to be a guest sharing my book, Exceptional Experiences. Highly recommend his show.

    Apple Podcasts
    5
    neenjames
    United States8 months ago
  • Agency owner

    I run a million+ agency and our success can almost be entirely attributed to what John teaches here

    Apple Podcasts
    5
    Alexstrath1
    United Statesa year ago
  • Fabulous resource

    Recently found this podcast and I couldn’t be happier. Actionable and practical tips to bring into your business. Many more episodes to listen to and I look forward to it.

    Apple Podcasts
    5
    Janene-ch
    Switzerland2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is frequently described as a must-listen for entrepreneurs and marketers, illustrating its strong reputation within the professional community.
Listeners appreciate the practical marketing strategies shared by the host and his guests, often highlighting the actionable insights that can be directly applied to their businesses.
Many reviews commend the extensive experience and expertise of John Jantsch, emphasizing that his guidance has been instrumental in their business growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Build a Business AI Can't Replace
Q: Let me ask you a few things. Do you feel like you know what differentiates your business from every other business out there? Can you confidently charge a premium for what you offer? Are you working from a plan, a marketing roadmap that allows you to know precisely what to do next?
Derek responds that many marketers are stuck chasing tactics rather than the big picture, and emphasizes building a clear strategy, confidence to charge more, and control over tactics through a proven framework. He also invites listeners to explore his strategy-first program.
Niching Down Transforms Your Marketing Agency
Q: How do you approach strategy before selecting tools for a client?
We start with a thorough strategy session—understanding goals, current struggles, and workflows—then map out the necessary processes and tools. This ensures that the technology chosen genuinely supports the strategic objectives rather than being adopted for its own sake.
Niching Down Transforms Your Marketing Agency
Q: What motivated you to niche down into direct primary care, and how did it impact your business growth?
Narrowing focus to DPC came from personal experience as a patient and the opportunity to deepen impact in a specific industry. It streamlined processes, increased referrals, and allowed the agency to become highly efficient and specialized, which also made client onboarding and service delivery more predictable.
The Hidden Tax Savings in Your Business
Q: How far can you push tax planning before it becomes non-compliant, and how do you document edge cases?
Push up to the line of the tax code with solid documentation and contemporaneous records; if in doubt, defer to conservative, well-documented strategies rather than risky claims.
The Hidden Tax Savings in Your Business
Q: At what point in a business's lifecycle should they consider CFO services or more advanced planning?
From day one in some capacity; as businesses grow, strategic financial thinking—like depreciation, asset purchases, and long-term planning—becomes increasingly important.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Frequently Asked Questions About The Duct Tape Marketing Podcast

What is The Duct Tape Marketing Podcast about and what kind of topics does it cover?

Offering a wealth of knowledge from interviews with industry leaders, this podcast focuses on actionable marketing strategies and growth tactics for small businesses. Episodes feature insights on various marketing-related subjects such as content and social media marketing, SEO, email marketing, and lead generation. Milestones are marked by the impressive number of episodes contributed since its inception, providing listeners with a robust catalog of resources. The unique blend of expert advice and practical application makes it invaluable for small business owners and marketing professionals aiming to enhance their marketing capabilities and achieve business success.

Where can I find podcast stats for The Duct Tape Marketing Podcast?

Rephonic provides a wide range of podcast stats for The Duct Tape Marketing Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Duct Tape Marketing Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Duct Tape Marketing Podcast get?

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What are the audience demographics for The Duct Tape Marketing Podcast?

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How many subscribers and views does The Duct Tape Marketing Podcast have?

To see how many followers or subscribers The Duct Tape Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Duct Tape Marketing Podcast?

These podcasts share a similar audience with The Duct Tape Marketing Podcast:

1. Marketing School - Digital Marketing and Online Marketing Tips
2. The StoryBrand Podcast
3. Social Media Marketing Podcast
4. Entrepreneurs on Fire
5. Marketing Against The Grain

How many episodes of The Duct Tape Marketing Podcast are there?

The Duct Tape Marketing Podcast launched 21 years ago and published 1250 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Duct Tape Marketing Podcast?

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What guests have appeared on The Duct Tape Marketing Podcast?

Recent guests on The Duct Tape Marketing Podcast include:

1. Mickie Kennedy
2. Derek Rydall
3. Brian Will
4. Aiko Bethea
5. Kevin D. St. Clergy
6. Stephanie McGirr
7. Jon Benson
8. Taylor McMaster

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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