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Artwork for Creative Campfire: Conversations for Creative Entrepreneurs

Creative Campfire: Conversations for Creative Entrepreneurs

Shelly Waldman
Photography
Pitching
Pricing
Studio Guide / Capabilities Deck
Philadelphia, United States
Reno
Bobbin
B Corp
Los Angeles
Samantha Mackinnon
Canva Templates
Client Acquisition / Inquiries
Marketing
Email Marketing
Jacquette Timmons
The Photo Glossary
Architecture
Podcasting
Hourly Billing
London

A show for the creative freelancer. Pull up a chair by the fire for candid conversations about the creative entrepreneur and freelancing. Hosted by Shelly Waldman, this show is for photographers, filmmakers, web/graphic designers and creative entrepreneurs working in advertising, brand storytelling, and content creation. We talk pricing, pitching, mindset, money, and the messy middle — with insigh... more

PublishesTwice monthlyEpisodes33Foundeda year ago
Number of ListenersCategories
BusinessEntrepreneurship

Listen to this Podcast

Artwork for Creative Campfire: Conversations for Creative Entrepreneurs

Latest Episodes

Gather 'round Campers, this one was recorded around a real campfire, deep in the woods at The Secret Campsite in Sussex. Shelly sits down with her longtime friend Angus Light, founder of Locate Productions, for a conversation about building a B Corp ... more

"I've got a spreadsheet with every AI tool, their data center usage... and shocker, they're all red." — Holly Arnold

In this episode, Holly Arnold and Shelly Waldman dig into the new B Corp standards, why nature and biodiversity belong in the climat... more

A World Cup-timed conversation about design, fantasy football, and finally finishing the idea you've been sitting on.

Jordan walks through the origin story of his design career (Ninja Turtles, rap crew websites, and a Google Nexus hardware project h... more

In this episode, Shelly sits down with Liverpool-based documentary wedding photographer Andrew Keher to talk about the slow business snowball that becomes a quiet avalanche, why your best content might be the story behind a photo nobody would look tw... more

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Recent Guests

Holly Arnold
Sustainability consultant and B Corp practitioner
Planet A
Episode: EP 32: Bringing Sustainability into Creative Businesses with Holly Arnold B Corp & sustainability consultant
Jordan Sheldrick
Designer, founder of CampoV, former Ubisoft/EA contributor
CampoV
Episode: EP 31: The PSD File That Refused to Be Deleted Turned into A New Fantasy Football App with Jordan Sheldrick
Andrew Keher
Documentary wedding photographer and founder of The Brand Inn
The Brand Inn / Brand Inn
Episode: EP 30: Burnout to Bookings: How Showing His Personality Turned into Clients Andrew Keher
Michael George
Nature and travel photographer known for National Geographic features and climate storytelling
Self-employed photographer; NatGeo Expeditions
Episode: EP 29: From Surgeries to Seven Continents: The Business of Travel Photography with Michael George
Samantha MacKinnon
Founder/CEO of Fixer Series; expert in strategic operations and SOP systems for creatives
Fixer Series
Episode: EP 27: From Vibes to Data: Building a Business That Actually Works with Sam MacKinnon
Lauren Liz Foto
Purple hair photographer, also known as Lauren Kress
Self-employed photographer
Episode: EP 26: Pitching, Portfolio Strategy & the Marketing Follow-Up Game
Danae Karachaliou
Copywriter and founder of Writing Pajamas
Writing Pajamas
Episode: EP: 25 You’re Allowed to Change Your Mind with Danae Karachaliou of Writing Pajamas
Suzanne Clements
Florida-based photographer known for eye-popping, colorful food, beverage, lifestyle photography
Episode: EP 23: Creativity Is the Strategy: Marketing & Personal Projects with Photographer Suzanne Clements
Kelly Elaine Garthwaite
Photographer, podcast creator, and founder of The Naked Room
The Naked Room
Episode: EP 21: The Pivot, The Pause and The Podcast with Kelly Elaine Garthwaite

Host

Shelly Waldman
Host of Creative Campfire: Conversations for Creative Entrepreneurs

Reviews

5.0 out of 5 stars from 4 ratings
  • Easy & informative listen

    The episodes are thoughtful, practical and go into the creative processes(all of them!) without being overwhelming. Gentle motivation for any creative!

    Apple Podcasts
    5
    emilyfolson
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Practical, real-world tips that you can apply to your own work quickly.
Easy & informative listen. The episodes are thoughtful, practical and go into the creative processes without being overwhelming.
Gentle motivation for any creative, even when times get tough.

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Talking Points

Recent interactions between the hosts and their guests.

EP 32: Bringing Sustainability into Creative Businesses with Holly Arnold B Corp & sustainability consultant
Q: How does B Corp certification impact day-to-day decision making in a creative business?
B Corp provides a structured framework across seven topics, insisting on strict governance, supply chain due diligence, and continuous improvement. It requires buy-in from finance, operations, and creative teams, and it can force tough decisions—like turning down clients that don't align with ethical standards.
EP 32: Bringing Sustainability into Creative Businesses with Holly Arnold B Corp & sustainability consultant
Q: What sparked your shift from studio work to sustainability consulting?
I was in a creative studio where I began seeing waste and overconsumption, which led me to engage with B Corp concepts and Purpose Disruptors. A CEO noticed my potential and gave me a chance to lead sustainability, which eventually evolved into a freelance consultancy to help more studios adopt these practices.
EP 18: Manifestation, Momentum & Making It in Philly with Photographer PJ Agbay
Q: Was there a specific moment when you decided you needed a studio, and how did it change your work?
Yes, when I compared my work to bigger photographers and realized I needed control and space to grow my portfolio, a studio became essential for connecting with subjects, managing complex lighting, and demonstrating a more professional, studio-ready workflow.
EP 27: From Vibes to Data: Building a Business That Actually Works with Sam MacKinnon
Q: How important is data versus vibes in making decisions?
Data provides the foundation and trims emotion, while vibes can guide interpretation; the balance is to build on data and then overlay strategic, human judgment to decide what to pursue next.
EP 27: From Vibes to Data: Building a Business That Actually Works with Sam MacKinnon
Q: How do you decide what to focus on when someone brings you a lot of ideas?
We reverse-engineer from the revenue target, identify the three key initiatives, assess whether new ideas fit within those, and park or drop items that don't support the main goals.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show centers on the practical realities of running a creative business, especially for photographers, designers, and other freelancers. Across episodes, listeners hear hands-on guidance on pricing, pitching, licensing, and client management, plus mindset shifts for sustainable growth. Guests range from sport and travel photographers to branding strategists and operations experts, sharing templates, frameworks, and real-world anecdotes that translate into actionable steps for building a resilient creative practice. Noteworthy traits include strong emphasis on authentic storytelling, building systems (SOPs, playbooks, and follow-up workflows), and thoughtful conversations about adapting to market changes, technology, and collaboration wi... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. The Exposed Negative
2. The Photowalk
3. The Ezra Klein Show
4. A Small Voice: Conversations with photographers and filmmakers

How many episodes of this podcast are there?

this podcast launched a year ago and published 33 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Holly Arnold
2. Jordan Sheldrick
3. Andrew Keher
4. Michael George
5. Samantha MacKinnon
6. Lauren Liz Foto
7. Danae Karachaliou
8. Suzanne Clements

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