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Artwork for CNBC Sport

CNBC Sport

CNBC
NFL
WNBA
NBA
NIL
Women's Sports
ESPN
Major League Baseball
Tennis
Women's Soccer
Private Equity
Sports Betting
New York Giants
Super Bowl
Billie Jean King
Media Rights
NASCAR
Amazon Prime Video
Professional Women's Hockey League
NWSL
US Soccer Federation

CNBC Sport brings you the convergence of sports, business, and investing. Each week, we sit down with the biggest names in sports - from league commissioners and top athletes to team owners and influential executives - uncovering the strategies, deals, and inside stories shaping the industry's future.

PublishesWeeklyEpisodes105Foundeda year ago
Number of ListenersCategories
InvestingSportsBusiness

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Artwork for CNBC Sport

Latest Episodes

Rafael Nadal reflects on his Netflix documentary, early training in Mallorca, rivalry with Roger Federer, retirement, injuries and what comes next after one of tennis’s greatest careers. He also shares why Novak Djokovic’s numbers define the GOAT deb... more

Episode Summary

NBA Deputy Commissioner Mark Tatum joins Alex Sherman to discuss the league’s surging ratings, new media partnerships, international expansion plans, ticket accessibility, draft lottery changes, and how AI could shape officiating. Th... more

MLS commissioner Don Garber breaks down why the 2026 World Cup is “rocket fuel” for Major League Soccer—and what metrics (attendance, media coverage, social growth, and player movement) will prove it. He also explains MLS 3.0, the league’s post-World... more

RCX Sports has been building a youth sports platform around pro-league partnerships—now it’s scaling with new investment. In this conversation, host Alex Sherman sits down with Eli Manning and RCX Sports CEO/founder Izell Reese to break down the acqu... more

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Recent Guests

Isel Reese
CEO and founder of RCX Sports
RCX Sports
Episode: Eli Manning on youth sports, Jaxson Dart’s future and the Knicks’ playoff run 6/4/2026
Brad Gilbert
Former professional tennis player, coach, and broadcaster
Former player/Coach, current broadcaster
Episode: French Open Economics: Brad Gilbert on player protests, unions and TV changes 5/28/26
Ryan Smith
Owner of the Utah Jazz and Utah Mammoth
Utah Jazz, SCG (Smith Entertainment Group)
Episode: Utah sports owner Ryan Smith on the Jazz reset, tanking debate and Jazz-Mammoth synergies 5/21/26
Rick Horow
Monthly contributor on All Things Sports Business
CNBC Sport / All Things Sports Business
Episode: Utah sports owner Ryan Smith on the Jazz reset, tanking debate and Jazz-Mammoth synergies 5/21/26
Ronda Rousey
MMA fighter making a comeback; discussed pay and promotions
UFC/MMA
Episode: Ronda Rousey Talks Fighter Pay, Streaming Wars, and Her Return Fight With Gina Carano 5/14/26
Jess Smith
President of Golden State Valkyries
Golden State Valkyries
Episode: Ronda Rousey Talks Fighter Pay, Streaming Wars, and Her Return Fight With Gina Carano 5/14/26
Mariano Rivera
Hall of Fame MLB closer, former New York Yankees star
New York Yankees, Latinos in Sport (organization involvement)
Episode: Hall of Fame MLB pitchers Mariano Rivera and CC Sabathia 5/7/26
CC Sabathia
MLB Hall of Famer, broadcaster for NBC Sunday Night Baseball
New York Yankees (former), NBC Sports (broadcaster)
Episode: Hall of Fame MLB pitchers Mariano Rivera and CC Sabathia 5/7/26
Susie Wolff
Managing Director, F1 Academy
F1 Academy
Episode: F1 Academy’s Mission: Susie Wolff on Building a Pathway for Women in F1 4/30/26

Host

Alex Sherman
Host of CNBC Sport, focused on sports business, media, and investing

Reviews

5.0 out of 5 stars from 21 ratings
  • Smart, informative and entertaining

    Truly one of my favorite podcasts for my morning commute to work. Alex is a smart host, asking the right questions, and topics and guests are always current and entertaining. This is a great show and I’m happy to have discovered it.

    Apple Podcasts
    5
    bellatrix182
    United States3 months ago
  • Love the show!

    Guests are great and love how the show gets right into the interview with no wasted time

    Apple Podcasts
    5
    Coffeecup72
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Smart, informative and entertaining insights for morning commutes
Gets right into interviews with current topics and guests
High-quality, concise interviews with strong host prompting

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Talking Points

Recent interactions between the hosts and their guests.

French Open Economics: Brad Gilbert on player protests, unions and TV changes 5/28/26
Q: How does broadcasting and media exposure factor into the sport's economics?
Ongoing broadcasting transitions and media rights deals affect visibility and revenue, impacting franchise valuations and the overall financial ecosystem surrounding tennis.
French Open Economics: Brad Gilbert on player protests, unions and TV changes 5/28/26
Q: What are the implications of potential tour unification for youth development and prize money?
He suggests that a unified tour could secure better compensation and opportunities, with the implications cascading down to youth development and the decisions families make about pursuing professional tennis.
French Open Economics: Brad Gilbert on player protests, unions and TV changes 5/28/26
Q: How do coaches fit into the economic picture in tennis compared to team sports?
He describes coaching in tennis as often week-to-week contracts with the coach sometimes earning more when coaching lower-ranked players, highlighting the unique, performance-driven nature of tennis coaching.
NBC’s Mike Tirico & Cris Collinsworth 1/9/26
Q: How are you preparing for the Super Bowl week-to-week? Is it in-season or off-season work?
They describe a weekly prep cycle where they monitor the league constantly, study key teams deeply as the game approaches, and continually rebuild and refresh notes for every matchup, treating it as a seven-day-a-week job.
NBC’s Mike Tirico & Cris Collinsworth 1/9/26
Q: Mike, this will be your first Super Bowl. Does it, will you be nervous?
Tirano says he plans to stay calm and draw on experience, but admits nerves can surface and that they aim to treat it like any big game while managing the moment with preparation and rhythm.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About CNBC Sport

What is CNBC Sport about and what kind of topics does it cover?

This show centers on the business side of sports, inviting owners, executives, athletes, and analysts to unpack deals, regulation, and strategy shaping leagues and media. Recent episodes emphasize sports betting policy and consumer protections, NIL and athlete compensation, private equity and ownership moves, and the evolving landscape of women's sports, international expansion, and new rights deals. A notable pattern is the blend of high-level finance and policy with hands-on sports insights, making it valuable for listeners who want to understand how money and governance influence what happens on the field and in the marketplace. The show often features candid perspectives from industry leaders on the future of sports rights, sponsorship,... more

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How many listeners does CNBC Sport get?

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Which podcasts are similar to CNBC Sport?

These podcasts share a similar audience with CNBC Sport:

1. The Varsity
2. SI Media With Jimmy Traina
3. Sports Media with Richard Deitsch
4. Good Game with Sarah Spain
5. SBJ Morning Buzzcast

How many episodes of CNBC Sport are there?

CNBC Sport launched a year ago and published 105 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact CNBC Sport?

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What guests have appeared on CNBC Sport?

Recent guests on CNBC Sport include:

1. Isel Reese
2. Brad Gilbert
3. Ryan Smith
4. Rick Horow
5. Ronda Rousey
6. Jess Smith
7. Mariano Rivera
8. CC Sabathia

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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