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The CIM Marketing Podcast delivers the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today. We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, conten... more

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Latest Episodes

In this high-impact episode, we sit down with Amir Malik, Managing Director EMEA at Alvarez & Marsal, to break down the AI, marketing, and digital transformation trends that will shape the next 3-5 years.

From agentic AI, conversational interfaces, ... more

In our upcoming episode, we sit down with Amir Malik, Managing Director EMEA at Alvarez & Marsal, to break down the AI, marketing, and digital transformation trends that will shape the next 3 - 5 years.

From agentic AI, conversational interfaces, an... more

In the latest episode of the CIM Marketing Podcast, we sit down with Meta’s Chief Marketing Officer, Alex Schultz, who shares powerful insights from his role at Meta and from his new book, Click Here: The Art and Science of Digital Marketing and Adve... more

Alex Schultz, Meta’s Chief Marketing Officer, joins us to unpack the future of digital marketing. From defining your North Star and key metrics to mastering the concept of incrementality and leveraging AI for smarter campaigns, this teaser gives you ... more

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Recent Guests

Amir Malik
Managing Director EMEA at Alvarez & Marsal and digital transformation expert
Alvarez & Marsal
Episode: AI, Agentic & Hyper-personalisation: Marketing trends that will dominate in 2026
Alex Schultz
Chief Marketing Officer at Meta and author of Click Here.
Meta
Episode: Meta’s CMO Alex Schultz on AI, creativity, and what’s next for digital marketing
Becky Simms
CEO of Reflect Digital
Reflect Digital
Episode: How to decode consumer behaviour and boost your marketing impact
Dr. Tom Bowden-Green
Senior Lecturer in Marketing and Behavioral Science at Bristol Business School
Bristol Business School
Episode: How to decode consumer behaviour and boost your marketing impact
Kerry Harrison
AI trainer and consultant, founder of the world's first AI gin
Episode: Artificial Intelligence for marketers: Your top questions answered by the experts
Duncan Smith
Data protection and compliance expert, founder of iComply
iComply
Episode: Artificial Intelligence for marketers: Your top questions answered by the experts
Keris Gardner
Contributor to CIM's Content Hub and former Catalyst Young Columnist of the Year
CIM
Episode: Sneak peek: The 2025 guide to authentic influencer partnerships
Christian Sturt
Managing Director of Influencer Agency Colossal Influence
Colossal Influence
Episode: Sneak peek: The 2025 guide to authentic influencer partnerships
Sandrine Desbarbieux-Lloyd
Global CMO of Jabra
Jabra
Episode: Episode 107: Are CMOs set up to fail?

Host

Ben Walker
Host of the CIM Marketing Podcast, Ben Walker brings insightful discussions to the table, emphasizing contemporary marketing trends and best practices.

Reviews

4.6 out of 5 stars from 56 ratings
  • As a university student studying Marketing, I find this informative!

    The podcast makes learning convenient, I am able to incorporate additional study into my daily life without feeling overwhelmed. I try and squeeze in a few episodes every day and have seen a major improvement in the breadth of information I can draw upon!

    Thanks guys!

    Apple Podcasts
    5
    clutterbumph
    United Kingdom4 years ago
  • Love it!

    Just listened to my first ep of CIM Marketing Podcast. Keen to listen to the whole first season! Really engaging and relevant discussions about marketing and brand awareness, as well as ethical considerations and consumer culture.

    Apple Podcasts
    5
    Laurenanne3221
    Australia5 years ago
  • Some value, a little dry

    Although there is some value given in each episode (opinions mainly), the content is a little dry.

    Reminds me or a glass of water before cordial is added.

    Apple Podcasts
    2
    Marketing Study Lab
    United Kingdom6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find it engaging, with relevant discussions about ethical considerations and industry trends.
Some feedback indicates that the content can be somewhat dry at times, suggesting a desire for more dynamic delivery.
Listeners appreciate the podcast for its informative content and actionable insights into marketing practices.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

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Meta’s CMO Alex Schultz on AI, creativity, and what’s next for digital marketing
Q: How will AI change the landscape of marketing?
AI will act as a co-pilot in marketing jobs, enhancing productivity while allowing marketers to focus on creative decisions rather than repetitive tasks.
Meta’s CMO Alex Schultz on AI, creativity, and what’s next for digital marketing
Q: What are some classic examples of marketing measurements that went wrong?
Alex discusses a study by Steve Tadellis at eBay who found that buying the keyword 'eBay' was unnecessary, as traffic would have remained consistent without the spend.
How to decode consumer behaviour and boost your marketing impact
Q: What are some top tips for marketers looking to thrive in this transforming landscape?
Stay curious about consumer behavior, build a strategy based on solid research, and focus on the human aspect of marketing.
How to decode consumer behaviour and boost your marketing impact
Q: How should marketers deal with this new consumer behavior?
Marketers need to adapt to showing up in multiple places while balancing their budget and resources, focusing on informed research to make strategic decisions.
How to decode consumer behaviour and boost your marketing impact
Q: What are the biggest shifts in consumer behavior we're seeing today?
Consumers are engaging more with AI and technology, with various platforms influencing their search behaviors beyond just Google.

Audience Metrics

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Frequently Asked Questions About CIM Marketing Podcast

What is CIM Marketing Podcast about and what kind of topics does it cover?

Focusing on the evolving landscape of marketing, insights are shared on contemporary topics such as consumer behavior, artificial intelligence, and the significance of building authentic connections with customers. The discussions frequently highlight actionable strategies and best practices for various aspects of marketing, including digital transformation, influencer partnerships, and customer experience. Unique elements include a strong emphasis on the intersection between technology and marketing strategies, as well as guest contributions from experts across diverse industries, enriching the content with practical knowledge and real-world applications.

Where can I find podcast stats for CIM Marketing Podcast?

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How many listeners does CIM Marketing Podcast get?

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How many subscribers and views does CIM Marketing Podcast have?

To see how many followers or subscribers CIM Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to CIM Marketing Podcast?

These podcasts share a similar audience with CIM Marketing Podcast:

1. The Digital Marketing Podcast
2. Uncensored CMO
3. Parenting Hell with Rob Beckett and Josh Widdicombe
4. Begin Again with Davina McCall
5. Alan Carr's 'Life's a Beach'

How many episodes of CIM Marketing Podcast are there?

CIM Marketing Podcast launched 6 years ago and published 120 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact CIM Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for CIM Marketing Podcast?

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How do I access podcast episode transcripts for CIM Marketing Podcast?

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What guests have appeared on CIM Marketing Podcast?

Recent guests on CIM Marketing Podcast include:

1. Amir Malik
2. Alex Schultz
3. Becky Simms
4. Dr. Tom Bowden-Green
5. Kerry Harrison
6. Duncan Smith
7. Keris Gardner
8. Christian Sturt

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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