
Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.
| Publishes | Weekly | Episodes | 102 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||

Destaney talks with Gibby, BTR Media’s Head of DSP, to break down how he uses AMC, DSP, and AI tools like ChatGPT to build custom reports and audiences that actually prove incremental value. Gibby shares how he went from zero coding experience to wri... more
Amazon unBoxed 2025 delivered some of the biggest shifts we have seen in retail media. In this episode, Destaney and Gabi break down the announcements that matter most from Creative Studio updates to Rufus search behavior to the rise of natural langu... more
Black Friday / Cyber Monday is the busiest and most competitive shopping moment of the year, but most brands still make the same mistakes. In this episode, Justin breaks down what to do (and what not to do) during the T12 period, Amazon’s “Turkey 12”... more
From LeBron to TikTok, awareness is officially performance. Destaney and Justin share how Hyperice, Natrol, and Lucky Energy use creative campaigns and full-funnel strategy to turn brand buzz into real Amazon growth.
Connect with Destaney on Linked... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #73 | |
Apple Podcasts | #127 |
Recent interactions between the hosts and their guests.
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Focused on providing insights for Amazon sellers and the e-commerce community, this podcast explores effective strategies to optimize and scale online brands through various advertising platforms including Amazon PPC, Amazon DSP, Walmart Connect, and Instacart. Hosts engage with industry experts and brands that have successfully navigated the complexities of e-commerce marketing, discussing topics such as creative advertising strategies, evolving consumer behaviors, and technology's role in shaping the future of retail media. With a strong emphasis on practical tips and real-world applications, the content aims to equip listeners with the knowledge needed to thrive in a competitive marketplace.
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These podcasts share a similar audience with Better Advertising with BTR Media:
1. The PPC Den: Amazon PPC Advertising Mastery
2. That Amazon Ads Podcast
3. Freakonomics Radio
4. Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
5. The Ecomcrew Ecommerce Podcast
Better Advertising with BTR Media launched 3 years ago and published 102 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Better Advertising with BTR Media include:
1. Preston Rutherford
2. Jess Jackson
3. Natalie Cotter
4. Alyssa Guzman
5. Jeff Cohen
6. Gabi Viljoen
7. Rob Hahn
8. Dayexi Tomko
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