
Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.
| Publishes | Twice monthly | Episodes | 115 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

In this episode of Better Advertising with BTR Media, Destaney sits down with Ana Sviatschi, Director of Digital Commerce at Future Beauty Brands, to talk about what it really takes to grow in today’s beauty and ecommerce landscape.
Ana shares her j... more
Every retail media network gives brands another way to reach the consumer. But more opportunity also means more complexity.
In this episode, Laura Pattison joins Destaney to talk about what brands need to understand before adding new RMNs into their... more
Launching a brand on Amazon in 2025 isn’t easy—but it’s far from impossible.
In this episode, Destaney and Zach Bican break down how his team scaled a brand from $0 to $3M in ordered revenue in just 12 months—earning a nomination for Most Effective ... more
Streaming TV isn’t just a brand play anymore. In this episode, Gibby breaks down how brands should be thinking about CTV, Fire TV, and upper funnel strategy in 2026, from when to invest (earlier than you think) to why a high-intent-only approach is l... more
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Apple Podcasts | #189 |
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Across episodes, the show centers on retail media and e-commerce advertising, with frequent focus on Amazon (including DSP, AMC, 1P vs 3P transitions), Walmart Connect, and multi-channel strategies that connect online and offline shopping journeys. Guests typically discuss practical tactics for launching and scaling brands on Amazon, optimizing ad spend across platforms, and integrating brand-building with performance marketing. Special topics include streaming TV advertising, AI-driven creativity and reporting, attribution challenges, and how to balance short-term ROAS with long-term growth. The format tends to mix real-world anecdotes, hands-on tips, and evidence-based frameworks that brands can apply quickly, making it valuable for adver... more
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These podcasts share a similar audience with Better Advertising with BTR Media:
1. AM/PM Podcast
2. The Marketing Misfits
3. Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
4. The Ecomcrew Ecommerce Podcast
5. The Bossticks
Better Advertising with BTR Media launched 4 years ago and published 115 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Better Advertising with BTR Media include:
1. Zach Simmons
2. Josh Webb
3. Gibby Austin
4. Sage Gorby
5. Kiri Masters
6. TJ Hyland
7. Laura Pattison
8. Austin Hoggett
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