Better Advertising with BTR Media
Destaney Wishon and Justin NuckolsBetter Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.
| Publishes | Weekly | Episodes | 109 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
Duke Cannon built its brand through retail shelves and loyal fans, but turning Amazon into a true growth channel required a very different strategy.
In this episode, Destaney sits down with Josh Webb, Director of E-commerce at Duke Cannon, to unpack... more
Amazon’s DSP has a reputation for being powerful but complicated.
Justin and Gibby break down Amazon DSP Performance Plus, an AI-driven campaign type designed to simplify programmatic advertising.
They discuss how it works, when brands should use i... more
Destaney and Sage talk about Sage’s journey from scaling ecommerce at Celsius Energy Drinks to leading strategy at BTR Media and how that brand side experience shapes the way she approaches Amazon today.
They discuss what it actually looks like to b... more
Ads inside AI are no longer hypothetical.
In this episode, Destaney and Kiri Masters unpack what OpenAI’s ad announcements mean for retail media, discovery, and the future of advertising. From Amazon and Walmart to brands navigating uncertainty, thi... more
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Apple Podcasts | #28 |  Italy/Business/Marketing |
Apple Podcasts | #223 | Italy/Business |
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Frequently Asked Questions About Better Advertising with BTR Media
What is Better Advertising with BTR Media about and what kind of topics does it cover?
A recurring show focusing on Amazon advertising, e-commerce growth, and retail media, with episodes ranging from practical DSP and AMC strategies to creative optimization and brand-building on Amazon. Discussions frequently center on leveraging Amazon Ads, DSP, AMC, and retail partnerships, along with AI-enabled workflows, data-driven reporting, and cross-channel integration (TV, digital, and social) to drive awareness and sales. Notable patterns include hands-on case studies (e.g., Lacoste on Amazon, Chubbies' brand-led growth), updates from industry events, and explorations of new Amazon tools like Creative Studio and Ads Agent. The format often pairs practitioners and executives who offer actionable tactics for advertisers and sellers lo... more
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How many listeners does Better Advertising with BTR Media get?
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How many subscribers and views does Better Advertising with BTR Media have?
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Which podcasts are similar to Better Advertising with BTR Media?
These podcasts share a similar audience with Better Advertising with BTR Media:
1. Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
2. Retail Media Breakfast Club
3. Perpetual Traffic
How many episodes of Better Advertising with BTR Media are there?
Better Advertising with BTR Media launched 4 years ago and published 109 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Better Advertising with BTR Media?
Recent guests on Better Advertising with BTR Media include:
1. Austin Hoggett
2. Dexie Tomko
3. Preston Rutherford
4. Jess Jackson
5. Natalie Cotter
6. Alyssa Guzman
7. Jeff Cohen
8. Gabi Viljoen
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.