Forget what you thought you knew about Vietnam. It's no longer that, as you're about to find out. Hit subscribe for conversations about trends, culture and business from one of the world's fastest growing markets: Vietnam. Hosted by Ian Paynton, co-founder of We Create Content, a content agency that builds audiences for global brands in Vietnam.
Publishes | Twice monthly | Episodes | 58 | Founded | 3 years ago |
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Number of Listeners | Categories | BusinessArts |
What makes Vietnamese dining culture so unique—and why do so many global F&B brands stumble here? In this episode, Ian Paynton speaks with Loan Vu, hospitality expert and co-founder of SNL’s Diner in Hanoi. Loan shares how she’s adapted an American m... more
If you're on LinkedIn and interested in Vietnam, you've probably already heard of Benji Lamb. He's the founder and CEO of Asia Circles, a company that partners with global brands to help them break into Vietnam’s retail market. And one thing's for su... more
What’s really going on in Vietnam’s advertising scene? In this episode of You Don’t Know Vietnam, we sit down with creative director Espin Hoan to unpack the fast, loud, and ever-changing world of Vietnamese advertising. We explore why copywriting rh... more
In this episode of You Don’t Know Vietnam, Ian Paynton travels (virtually) to Hai Phong — Vietnam’s third-largest city and rising industrial powerhouse — to speak with Koen Soenens, the Sales & Marketing Director of DEEP C, the European-managed indus... more
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I was born and raised in Vietnam but have chosen to pursue an education, career and life in north america in the past decade. This podcast is amazing to show case a new generation of vietnamese entrepreneurs, lots of them who had higher education abroad, but chose to come back to vietnam and build their businesses there. It is so inspiring to see my peers killing it and helping our country’s economy. Keep up the great work Ian!
This is a great listen and I highly recommend 🇻🇳👊
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A vibrant exploration of Vietnam's emerging markets and cultural dynamics, offering insights into the country's rapidly changing landscape. Conversations often revolve around business strategies, consumer behaviors, and the socio-political environment, all aimed at helping businesses and entrepreneurs navigate this unique context. Noteworthy is the podcast's focus on real experiences from industry experts and entrepreneurs, providing listener engagement through personal narratives and actionable insights. This makes it invaluable for anyone interested in understanding not just Vietnam as a market, but also its culture and people.
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These podcasts share a similar audience with You Don't Know Vietnam:
1. Discover Vietnam: A Vietnam Podcast
2. FT News Briefing
3. What about Vietnam - Traveller Insights
4. The Daily
5. Vietnam Innovators
You Don't Know Vietnam launched 3 years ago and published 58 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on You Don't Know Vietnam include:
1. Minh Duc
2. Ho Thuy Tien
3. Thue Quist Thomassen
4. Tammy Thi Phan
5. Cris Tran
6. Jenny Nguyen
7. Quang Dung
8. TK Nguyen
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