
Forget what you thought you knew about Vietnam. It's no longer that, as you're about to find out. Hit subscribe for conversations about trends, culture and business from one of the world's fastest growing markets: Vietnam. Hosted by Ian Paynton, co-founder of We Create Content, a content agency that builds audiences for global brands in Vietnam.
| Publishes | Twice monthly | Episodes | 68 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ArtsBusiness | |||

You know the score! Vietnam is one of the fastest-growing markets in the world right now. But most global audiences and brands still don’t understand how it actually works. Sure, they see the headlines, but it's a difficult place to immediately under... more
Triathlon participation in Vietnam has grown nearly 30x in a decade. And Danang is about to host its first full-distance Ironman. In this episode, Ian Paynton speaks to Rob Zamacona, the General Manager of Sunrise Events Vietnam, about what it really... more
In this episode of You Don’t Know Vietnam, Ian Paynton is joined by Gauthier D'haenens, a Vietnamese-born Belgian adoptee who returned to Vietnam as an adult searching for his biological parents — and instead found a very different sense of belonging... more
Vietnam is no longer just a fast-growing economy or a low-cost manufacturing hub. It is entering what many local leaders now call an era of rising — defined not only by economic momentum, but by diplomatic agility, cultural confidence, and a new gene... more
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I was born and raised in Vietnam but have chosen to pursue an education, career and life in north america in the past decade. This podcast is amazing to show case a new generation of vietnamese entrepreneurs, lots of them who had higher education abroad, but chose to come back to vietnam and build their businesses there. It is so inspiring to see my peers killing it and helping our country’s economy. Keep up the great work Ian!
This is a great listen and I highly recommend 🇻🇳👊
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Apple Podcasts | #159 | |
Apple Podcasts | #247 |
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Focusing on the rapidly transforming landscape of Vietnam, this podcast covers a diverse range of topics including culture, business trends, digital marketing, and insights from local experts. It features discussions with industry leaders who share their experiences and strategies in navigating Vietnam's unique market dynamics, from PR strategies and market entry tips to the culinary evolution and emerging fields like blockchain and esports. The engaging conversations emphasize Vietnam's growth potential and are valuable for listeners interested in entrepreneurship, innovation, and cross-cultural business practices in one of Asia's most exciting economies.
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4. Big Take Asia
5. Money Talks from The Economist
You Don't Know Vietnam launched 3 years ago and published 68 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on You Don't Know Vietnam include:
1. Minh Duc
2. Ho Thuy Tien
3. Thue Quist Thomassen
4. Tammy Thi Phan
5. Cris Tran
6. Jenny Nguyen
7. Quang Dung
8. TK Nguyen
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