
Forget what you thought you knew about Vietnam. It's no longer that, as you're about to find out. Hit subscribe for conversations about trends, culture and business from one of the world's fastest growing markets: Vietnam. Hosted by Ian Paynton, co-founder of We Create Content, a content agency that builds audiences for global brands in Vietnam.
| Publishes | Twice monthly | Episodes | 63 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessArts | |||

Michaela Baur is the Country Director of GIZ Vietnam, a German development agency with more than 30 years of experience working in Vietnam. Today, Ian asks the question on the tip of everyone's tongue: Can Vietnam really become a high-income country ... more
Vietnam is changing shape fast — but its soul hasn’t moved an inch. In this episode, Ian sits down with Vinamilk creative director Chieu Pham to unpack the cultural codes that remain constant beneath the country’s rapid transformation. From ancestor ... more
Vietnam’s economy is booming. Foreign factories are multiplying, GDP is surging, and global investors are calling it the next Asian powerhouse. But who’s really benefitting from this rapid growth? In this episode of You Don’t Know Vietnam, Ian Paynto... more
Many foreign leaders arrive in Vietnam full of confidence — armed with a leadership style that’s worked everywhere else. But within weeks, frustration sets in. Teams seem hesitant, feedback is quiet, and quick wins are nowhere to be found. In this ep... more
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I was born and raised in Vietnam but have chosen to pursue an education, career and life in north america in the past decade. This podcast is amazing to show case a new generation of vietnamese entrepreneurs, lots of them who had higher education abroad, but chose to come back to vietnam and build their businesses there. It is so inspiring to see my peers killing it and helping our country’s economy. Keep up the great work Ian!
This is a great listen and I highly recommend 🇻🇳👊
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Conversations focus on trends, culture, and business in Vietnam, exploring its emergence as a dynamic player in the global marketplace. The discussions cover various topics such as public relations, the digital landscape, and the evolving food and beverage industry. Notably, insights from local experts highlight the importance of cultural understanding for successful engagement with Vietnamese consumers. Unique perspectives from guests bring to light the entrepreneurial spirit and innovative strategies that are shaping Vietnam's economy, making it a must-listen for anyone interested in the region's development.
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These podcasts share a similar audience with You Don't Know Vietnam:
1. The Vietnam Weekly Podcast
2. The Diary Of A CEO with Steven Bartlett
3. ABC News Daily
4. ZOE Science & Nutrition
5. Discover Vietnam: A Vietnam Podcast
You Don't Know Vietnam launched 3 years ago and published 63 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on You Don't Know Vietnam include:
1. Minh Duc
2. Ho Thuy Tien
3. Thue Quist Thomassen
4. Tammy Thi Phan
5. Cris Tran
6. Jenny Nguyen
7. Quang Dung
8. TK Nguyen
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