業務衝浪
衝浪小子我們專注於拆解： 高階談判技巧： 像 FBI 一樣談判，讓對手不知不覺說 YES。 職場博弈心理： 看穿潛台詞，搞定難搞的老闆與客戶。 溝通實戰話術： 拒絕無效溝通，每一句話都要有戰略意義 -- Hosting provided by SoundOn
| Publishes | Daily | Episodes | 9 | Founded | 16 days ago |
|---|---|---|---|---|---|
| Language |  Korean | Categories | EducationHow To | ||
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你是否遇過客戶說：「我一個人就能決定」，結果簽約時卻一拖再拖？
或者客戶總說「只差價格」，降價後卻還是不買？
這集 Podcast 我們將深入 B2B 銷售的深水區，揭開客戶沒說出口的
心理真相。
內容摘要：
本集重點解析「權力謊言」與「價格謊言」。
透過 Chris Voss 的談判技巧與實際話術演示，教
你如何不傷客戶自尊地確認決策權，以及如何用「條件式締結」拆穿價格煙霧彈。
業務工作不是拆謊，而是營造安全感。
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客⼾說「沒預算」、「只是看看」、「寄資料給我」，這些通常都不是實話！在 B2B 銷售戰場
上，謊⾔往往是⼀種「防禦機制」。本集揭秘資深業務不外傳的⼼理戰術：如何運⽤「反向認
可」、「抽離法」與「以退為進」技巧，優雅地讓客⼾卸下⼼防，把死局變活局。不要拆穿謊⾔，
給客⼾⼀個台階，才是成交的關鍵。
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你的提案完美無缺，客⼾卻已讀不回？
問題不在產品，在於你沒讀懂客⼾的「內⼼戲」。
本集 Alex 與 Bella 將帶你深入 B2B 業務戰場的核⼼——「深度情報收集」。
我們不談如何 Google 資料，⽽是教你如何像偵探⼀樣進⾏「邏輯演繹」。
!
本集精華重點：
1. 為何公開資訊不叫情報？資訊不對稱才是贏⾯。
2. 獨家業務邏輯：定義問題 ➡ 推論 ➡ 結論 ➡ 解決⽅案。
3. 實戰拆解：如何搞定「驚⼸之⿃」的 CIO 與「急於立功」的⼆代特助。
4. 被... more
若有提及特定軟體名稱，均非「贊助廣告」。
「為什麼勤跑腿換名片的⽅法失效了？」
本集我們邀請資深顧問分享，如何利⽤數位⼯具（Social Listening、CRM ⾃動化、內容⾏銷）進
⾏精準開發。不再是盲⽬掃射，⽽是降維打擊。
本集精華：
1 如何從社群聆聽找到客⼾的「真實痛點」
2 辦公家具案例：如何比客⼾的老婆還了解他的需求？
3 ⾃動化跟進序列：打造 24 ⼩時不睡覺的秘書。
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你是否遇過這種情況？才剛開⼝，客⼾的防護罩就全開？這不是你的錯，⽽是「銷售創傷」在作
祟。本集深入解析客⼾防衛⼼理的根源，並提供 5 個經過實戰驗證的解決⽅案：從「重新定義⽬
標」到「診斷式提問」。學會這套⼼法，讓客⼾主動把⾨打開！
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你是「事倍功半」的最佳代⾔⼈嗎？⾏程表塞滿，團隊加班，營收卻不⾒起⾊？
問題不在你不努⼒，⽽在於你「服務了錯誤的⼈」。
本集揭露許多管理者常犯的致命錯誤：對所有客⼾⼀視同仁。
我們將透過「四象限管理法」，教你如何識別誰是你的「沉香⽊（VIP）」，誰⼜是
必須捨棄的「朽⽊（負價值客⼾）」!
精華重點：
1. 為什麼「會吵的孩⼦有糖吃」是企業管理的災難？
2. 破解「沉沒成本」：為何你不該再挽救那個奧客？
3. 獨家「四象限客⼾分類法」：精準投入資源。
拒絕無效社交... more
本集我們將深入解析職場上的「加密語言」。從眼神接觸的迷思、雙臂交叉的真實含義，到如何透過「座位選擇」改變談判優勢。不管你是求職者還是職場老鳥，學會「觀察、分析、調整」這套 SOP，讓你瞬間讀懂空氣，掌握溝通主導權！
**[章節重點]**
✨ 眼神飄移真的在說謊嗎？最新心理學怎麼說
✨ 面試官一直看手錶，你要怎麼優雅地拿回主導權？
✨ 點頭太快反而壞事？解析不同頻率的點頭含義
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你是否也覺得整天都在回訊息、開沒完沒了的會，但工作進度卻停滯不前？
其實，問題不在於你不夠努力，而在於你「用錯了工具」。
在這集中，我們將深入剖析職場四大溝通工具：Email、即時通訊、線上會議與社群平台。它們就像工具箱裡的螺絲起子與鐵鎚，各有各的戰場。身為管理者或職場工作者，你必須學會像「策略家」一樣思考，在對的時機，祭出對的武器。
✅ **Email：** 是留下「呈堂證供」的契約，不是聊天室。
✅ **即時通訊：** 是用來「快速反應」，不是拿來討論複雜策略。
✅ **會議... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #109 |  Taiwan/Education/How To |
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Audience Metrics
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業務衝浪 launched 16 days ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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