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Artwork for What's Good Dough?

What's Good Dough?

What's Good Dough
Pizza
Bacio Cheese
Mobile Catering
Catering
Entrepreneurship
Pizza Making
Detroit Style Pizza
Cordo Olive Oil
Ooni Pizza Ovens
Sourdough Pizza
Corto Olive Oil
Social Media Marketing
Community Engagement
Pizza Industry
Fired Pizza
Covid-19
Neapolitan Pizza
Sourdough
Pizza Consulting
Customer Experience

I quit my job for pizza. Should you? My name is Eidref Laxa and I am a Mobile Caterer, Ooni Ambassador, and Pan Pizza Champion. Pizza changed my life. I'm guessing that if you're here, it's already changed yours. I started this podcast to learn about pizza and starting a pizzeria. I’m not ready to open a brick and mortar just yet, but I’m still obsessed with learning from pizza operators. Because ... more

PublishesTwice monthlyEpisodes381Founded7 years ago
Number of ListenersCategories
FoodArts

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Artwork for What's Good Dough?

Latest Episodes

Why are 12,000 people waiting for a pizza they can barely get their hands on?

A.K. Pizza has become one of Seattle’s most talked-about pizzerias, with thousands of people waiting for the next pizza drop. Eidref visits Alex to see what makes these pie... more

How do you get people to try something that looks like pizza but isn’t quite pizza?

Eidref visits Manakish Oven and Grill in San Jose to learn about this Middle Eastern flatbread and the story behind the business. From making dough in-house to intro... more

Is a $50 pizza actually worth it?

Eidref visits Slice of Homage in the South Bay to talk Detroit-style pizza, premium ingredients, and what it really costs to make a great pizza. Steven shares how he went from selling Sicilians to friends and family... more

What happens when a pizza business gets too big for the systems that got it there?

Eidref sits down with Marc from Square Pie Guys to talk about what happens when a pizza business really starts to scale. From selling more than 800,000 pizzas on Door... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Kenneth McFaughan
Owner, founder, and originator of White Rabbit/Rad Pies
White Rabbit Gastropub / Rad Pies
Episode: Let's Make Award Winning Detroit Pizza with White Rabbit Gastro Pub
Adam Hatfield
Director of Operations, original chef at White Rabbit; key operator in Rad Pies expansion
White Rabbit / Rad Pies
Episode: Let's Make Award Winning Detroit Pizza with White Rabbit Gastro Pub
Francesco Marra
Founder of Marra Forni; former pizzeria owner turned manufacturer
Marra Forni
Episode: How a Failed Pizzeria Owner Built a Pizza Oven Empire
Fred Santos
Owner of Square Pizza Co
Square Pizza Co
Episode: How A 900 Sq Ft Slice Shop In San Diego does $1M A Year
Ryan Ososky
Three-time world champion pizza maker and Pizza Maker of the Year
West Hollywood pizza shop
Episode: Won 3 Pizza World Titles, But His Shop Is Empty. Why?
Wilhelm Rodriguez
World Pizza Champion
Episode: How He Became Puerto Rico's First World Pizza Champion
Michele Gabacool
Co-owner of Gabacool Provisions, branding/operations lead
Gabacool Provisions
Episode: Jeremy and Michele of Gabacool Provisions
Jeremy Gabacool
Co-owner of Gabacool Provisions, operations/culinary lead
Gabacool Provisions
Episode: Jeremy and Michele of Gabacool Provisions
Charlie Anderson
Owner of Good Pizza, passionate pizza maker and educator
Good Pizza
Episode: Charlie Anderson of Good Pizza

Host

Eidref Laxa
Host of What's Good Dough; mobile caterer; Ooni Ambassador; Pan Pizza Champion

Reviews

5.0 out of 5 stars from 222 ratings
  • Pretty bad audio

    Listening to you chew and wipe your face for the first 15 minutes slowly made me want to claw my ears out of my skull.

    Apple Podcasts
    3
    Thundefan1984
    United Statesa month ago
  • Such an educational experience for anyone interested in the pizza game

    Every time I listen to this show, I learned something.

    Apple Podcasts
    5
    Pizzadude87
    United Statesa year ago
  • Good content, terrible audio balancing

    Listened to one episode, audio is very unbalanced. 80% of the time the audio is too quiet so I have to turn up the audio. Then 20% of the time they are yelling at me.

    It’s a shame because I would like to recommend this podcast but the audio should be more balanced.

    Apple Podcasts
    3
    Chess newby
    United States2 years ago
  • Practical and enjoyable

    I have really enjoyed binge listening to this podcast. Coming from Australia some of the concepts aren’t as common but the overall principals of pizza making and business advice has been invaluable. Thank you Eidref for all your hard work. And for all the great guests you have on the show. Looking forward to listening more!

    Apple Podcasts
    5
    Missy LL
    Australia3 years ago
  • Just what I was looking for

    I am in the same boat. I am thinking about becoming a Pizzaiolo. I am currently working on my dough and sauce and would love to open my own pizza shop one day. This podcast has it all. Great info from real operators on the in’s and out’s of the pizza world. Thank you

    Apple Podcasts
    5
    Zarboni
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audio balance issues occasionally disrupts listening flow.
Content consistently inspiring for those aiming to grow in pizza business and craft.
Guests span top experts and hands-on operators, offering practical lessons.
Long-form, actionable insights for pizza operators and aspiring owners.
Host brings a thoughtful, curious interviewing style that digs into operations and mindset.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#100
Canada/Arts/Food
Apple Podcasts
#118
Australia/Arts/Food
Apple Podcasts
#91
Israel/Arts/Food
Apple Podcasts
#117
Poland/Arts/Food
Apple Podcasts
#204
India/Arts/Food
Apple Podcasts
#205
Denmark/Arts/Food

Talking Points

Recent interactions between the hosts and their guests.

Inside A.K. Pizza, The Most Exclusive Pizza in Seattle
Q: Why do you buy this cheese, when you could buy $12 a pound?
Alex says his choices reflect who he is, and the conversation emphasizes his willingness to prioritize ingredients and quality over lower costs.
Inside A.K. Pizza, The Most Exclusive Pizza in Seattle
Q: If you were to guess what AK Pizza would look like in two years, what would you tell them?
Alex expects the business to look much the same in two years, though he may hire more people, open more days, and make more pizzas later.
He Started With $0. Now He Sells $50 Pizzas
Q: I like to ask what's good dough, but like, what's good in your life?
Steven says the support of his family, including his mother and brother, and his pizza community is priceless.
He Started With $0. Now He Sells $50 Pizzas
Q: What would you say one Detroit costs you to make? Labor and food costs included?
Steven estimates that a basic cheese pizza costs around $10 including food and labor, while the $50 pizzas cost about $13 to $14.
The Bay Area Has A Middle Eastern Pizza No One Knew Exists
Q: What do you need to run a successful restaurant then?
The owner recommends a strong website, a branded app, SEO support and technology that helps a small restaurant understand its menu and competition.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About What's Good Dough?

What is What's Good Dough? about and what kind of topics does it cover?

A high-saturation show focused on pizza entrepreneurship, operations, and craft. Across episodes, listeners hear deep dives into dough science, high-volume cooking setups, branding and marketing for pizzerias, and the realities of growing small shops into scalable concepts. Guests range from championship-level pizzaiolos to oven manufacturers and full-service operators, with practical tips on staff training, workflow optimization, equipment choices, and event catering. A notable edge is the blend of technical pizza content with business strategy, plus sponsor integrations that illustrate real-world sourcing and partnerships. This combination makes it useful for operators, aspiring guests, and brands looking to reach serious pizza profession... more

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Which podcasts are similar to What's Good Dough??

These podcasts share a similar audience with What's Good Dough?:

1. The Hot Slice
2. Peel: A PMQ Pizza Podcast
3. Pizza Story Podcast
4. Pizza King Podcast: Empowering Pizzeria Leadership
5. StarTalk with Neil deGrasse Tyson

How many episodes of What's Good Dough? are there?

What's Good Dough? launched 7 years ago and published 381 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on What's Good Dough??

Recent guests on What's Good Dough? include:

1. Kenneth McFaughan
2. Adam Hatfield
3. Francesco Marra
4. Fred Santos
5. Ryan Ososky
6. Wilhelm Rodriguez
7. Michele Gabacool
8. Jeremy Gabacool

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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