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Smart Pizza Marketing Podcast

Smart Pizza Marketing
Pizza Industry
Social Media Marketing
Pizza
Pizza Shops
Restaurant Management
Youtube
Marketing Strategies
Social Media
Marketing
Entrepreneurship
Tiktok
Slice
Text Marketing
Instagram
Pizza Expo
Customer Engagement
Detroit Style Pizza
Pizza Business Operations
Influencer Marketing
Pizzerias

We teach restaurants and pizzerias how to use social media to grow their business. With our Podcast-Social Media Courses- Mastermind-Live Shows and much more. Visit www.Smartpizzamarketing.com to see how we can help you. Interviews with pizza entrepreneurs and marketing experts.

PublishesWeeklyEpisodes623Founded11 years ago
Number of ListenersCategories
BusinessManagement

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Artwork for Smart Pizza Marketing Podcast

Latest Episodes

What does it really take to build a successful pizza business that lasts nearly two decades?

In this episode, we tour one of Dallas' most unique pizza operations and sit down with owner Sammy to discuss the realities of restaurant ownership, leaders... more

In this episode, we sit down with a passionate pizza shop owner who opens up about the brutal realities of the restaurant business, surviving COVID, scaling operations, managing employees, and finally building a restaurant that actually works.

From ... more

Apply for SPM PRO: smartpizzamarketing.com/spmpro/

What does it really take to run a high-volume pizza shop and scale it without losing your soul or your ownership?

In this episode, we go behind the scenes of a thriving pizzeria where detai... more

In this episode, the owners of Rebellion Pizza break down how they built a thriving neighborhood pizza business in Las Vegas by focusing on quality, consistency, culture, and community. They share the realities of operating in a tiny footprint, survi... more

Key Facts

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Recent Guests

Matt Plapp
CEO and Chief Energy Officer of America's Best Restaurants
America's Best Restaurants
Episode: SPM #563: Marketing Strategies for Independent Restaurants
Loren Paddleford
Chief Revenue Officer for Slice, responsible for sales, marketing, partnerships, and strategy.
Slice
Episode: SPM #552: Empowering Independent Pizzerias: The Slice App's Mission with Loren Paddleford
Charlie Anderson
A YouTuber focusing on pizza-making content, sharing recipes and techniques for at-home cooks.
Charlie Anderson Cooking
Episode: SPM #534: Pizza & YouTube w/ Charlie Anderson
Myke Olsen
Owner of Mykes Pizza
Mykes Pizza
Episode: SPM #533: Delegating Tasks for Business Growth w/ Myke from Mykes Pizza

Host

Bruce Irving
Host of Smart Pizza Marketing Podcast; focuses on marketing strategies, brand storytelling, and operational insights for pizza businesses.

Reviews

4.9 out of 5 stars from 175 ratings
  • Patriot Wood Fired Pizza

    Hey Bruce!

    My wife and I started our food truck in 2018 in East Tennessee.. Early this year we transitioned into a brick and mortar. Your podcast is one of a handful of industry podcasts I listen to and have gotten a lot of great information from you! Keep it up!

    Sincerely,

    Jake Johnson

    Apple Podcasts
    5
    Don't upgrade!..crashes!
    United States2 years ago
  • Helpful deep dives

    As a Pizza Restaurant owner/operator in New Zealand, sometimes I can feel a bit isolated. Like I’m the only one facing industry specific problems. It can feel like that film Groundhog Day. It has me question my sanity. It has me wondering if I’m the only one who is exposed to this weird combination of elements. Menu development, staffing, customer communication, marketing, community engagement, systems development, strategic planning, etc etc. its so hard to have eyes in every direction every da... more

    Apple Podcasts
    5
    MikeyGPizza
    New Zealand2 years ago
  • The BEST Pizza Podcast!🍕💪

    A MUST for both newbies & veterans in the pizza industry! Tons of great information. Great job Bruce!

    Apple Podcasts
    5
    FamousPizzaBethel
    United States2 years ago
  • Great Information

    Love the podcast! Keep up the great work!

    Apple Podcasts
    5
    Aliengrenades
    United States3 years ago
  • Great business podcast

    Thanks for the good content Bruce!

    Apple Podcasts
    5
    David M Long
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are described as high-quality and insightful with real-world experience.
Many say the host asks thoughtful, follow-up questions and keeps conversations engaging.
Listeners praise the show for practical, actionable pizza marketing and operations insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

607: Pizza Expo Worth It? Answering Your Questions
Q: What should a first-time attendee focus on before attending?
Figure out what you're there for—whether to compete, source equipment, or network—and do homework to identify relevant vendors and plan intentional meetings rather than wandering aimlessly.
607: Pizza Expo Worth It? Answering Your Questions
Q: Hey Bruce, was it worth going to the pizza expo this year?
Value depends on your goals; if you want networking, competition experience, or to explore equipment and vendors that align with your needs, the expo can be worth it, but you should have a clear plan and purpose before attending.
608: This Vegas Pizza Shop Quietly Built a $2M Business in a Neighborhood Plaza
Q: What role does delivery and online ordering play in your strategy?
Delivery and online platforms are crucial, but they're complemented by a robust local presence and a deli/market concept next door to extend the brand without cannibalizing core pizza sales.
608: This Vegas Pizza Shop Quietly Built a $2M Business in a Neighborhood Plaza
Q: How did you manage growth while keeping the footprint small?
By starting with a tight menu focused on New York–style pizzas and Sicilians, investing in a high-throughput kitchen setup, and relying on a strong front-of-house and back-of-house collaboration to maximize efficiency without expanding square footage prematurely.
606: $19 Minimum Wage Is Crushing Restaurants. Here’s How This Pizza Owner Is Still Profitable
Q: How has the minimum wage increase impacted your pricing and operations?
Wages have risen significantly, and the restaurant needs to communicate costs to guests while aiming to keep prices fair. The approach is to emphasize empathy with guests and ensure any price increases are tied to real costs and value.

Audience Metrics

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Listeners per Episode
Gender Skew
Location
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Frequently Asked Questions About Smart Pizza Marketing Podcast

What is Smart Pizza Marketing Podcast about and what kind of topics does it cover?

The show centers on practical, battle-tested strategies for growing pizza businesses through marketing, operations, and culture. Episodes frequently explore building scalable systems, staff leadership, pricing and profitability, and leveraging social media and content to drive growth. A standout element is the blend of operator-turned-marketer perspectives with guest experts in pizza and hospitality, giving listeners concrete tactics they can apply to both single-unit shops and expanding concepts. The format tends to mix deep-dive operational lessons with behind-the-scenes storytelling, making it valuable for owners, operators, and marketers aiming to level up their pizza brands.

Noteworthy is the emphasis on authenticity, community-focuse... more

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How many listeners does Smart Pizza Marketing Podcast get?

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What are the audience demographics for Smart Pizza Marketing Podcast?

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How many subscribers and views does Smart Pizza Marketing Podcast have?

To see how many followers or subscribers Smart Pizza Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Smart Pizza Marketing Podcast?

These podcasts share a similar audience with Smart Pizza Marketing Podcast:

1. How You Slice It
2. PIE 2 PIE - A Pizza Maker’s Podcast
3. What's Good Dough?
4. The Hot Slice
5. Peel: A PMQ Pizza Podcast

How many episodes of Smart Pizza Marketing Podcast are there?

Smart Pizza Marketing Podcast launched 11 years ago and published 623 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Smart Pizza Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Smart Pizza Marketing Podcast?

Rephonic pulls ratings and reviews for Smart Pizza Marketing Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Smart Pizza Marketing Podcast?

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What guests have appeared on Smart Pizza Marketing Podcast?

Recent guests on Smart Pizza Marketing Podcast include:

1. Matt Plapp
2. Loren Paddleford
3. Charlie Anderson
4. Myke Olsen

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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