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TheInquisitor Podcast with Marcus Cauchi

Marcus Cauchi, Laughs Last Ltd
Sales
Leadership
Trust
Coaching
Customer Relationships
Empathy
Sales Techniques
Storytelling
Customer Retention
Entrepreneurship
Sales Leadership
Marketing Strategies
Sales Training
Communication
Customer Experience
Ally Method
Leadership Development
Motivation
Sales Culture
Career Development

Business Insights & Strategies From Experts: Unveiling Simple Truths Behind Success.I’m always grateful for Reviews and remember to Subscribe

PublishesWeeklyEpisodes577Founded8 years ago
Number of ListenersCategories
CareersManagementBusiness

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Artwork for TheInquisitor Podcast

Latest Episodes

In this episode of The Inquisitor Podcast, Marcus speaks with returning guest Matt Gaskin about a shift most businesses still haven’t recognised properly:

AI search is changing how buyers discover and evaluate suppliers.

Matt argues that your websi... more

In this episode, Jay Weiser joins the podcast to discuss the "accountability crisis" in Private Equity (PE). They explore a common, costly cycle: boards replacing CEOs or CROs when performance dips, only to realize later that the underlying system, n... more

Most leaders say they're playing the long game. Their decisions tell a different story.

In this episode, Marcus Cauchi sits down with Reed Nyffeler — entrepreneur, operator, franchise builder, and author of Lead Exponentially — for an honest convers... more

What if financial independence isn't a number — it's a system?

In this episode, Marcus sits down with Ron Kmetovicz — engineer, entrepreneur, and author of Ghost Money the Book — to dig into what financial independence actually looks like, why most ... more

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Recent Guests

Reed Nyffeler
Entrepreneur, operator, founder, author of Lead Exponentially
Founder/Author
Episode: Reed Nyffeler on Leadership, Legacy, and the Long Game
Ron Kmetovicz
Author and financial independence advocate, engineer at heart
Ghost Money (book)
Episode: From Farm Boy to Financially Free: Ron Kmetovicz on Multiple Revenue Streams, Ghost Accounts, and Why Your Emotions Are Your Biggest Market Risk
Andy Weins
Author, speaker, and business owner; founder of Words Fucking Matter/Stop Avoiding Your Numbers
Self-employed/Entrepreneurship
Episode: Andy Weins: The Words Your Sales Team Uses Are Costing You Deals
Ryan Burman
Founder of Pitch to Procure
Pitch to Procure
Episode: Ryan Berman - Risk to Relationship in B2B Sales, Procurement Strategy and Total Cost of Ownership
Rowly Hirst
CEO of relate.us, champion of the trust equation
relate.us
Episode: Why 90% of Salespeople Think They're Trusted (And Only 30% Are) with Rowly Hirst
Alex Buckle
CEO and co-founder of Forecastable
Forecastable
Episode: Alex Buckles - Partnerships Without Fantasy: Why Your Channel Produces No Pipeline
Andy Hough
Co-founder of the ISP, sales expert and academic
ISP (Institute of Professional Sales)
Episode: Why Buyers Don't Trust Salespeople - And What CEOs Can Do About It with Andy Hough
Todd Caponi
Author and Sales Expert
Episode: Negotiation Without the Games: Todd Caponi's Four Levers Framework
Karl Schmidt
Co-author of 'The Frame Making Sale' and former BCG and CEB consultant
Episode: From Challenger to Framemaking: Redefining Modern B2B Sales with Karl Schmidt

Host

Marcus Cauchi
Host of TheInquisitor Podcast

Reviews

4.9 out of 5 stars from 115 ratings
  • Phenomenal podcast

    I have been a long time listener to this podcast. Marcus Cauchi interviews a plethora of sales and business experts. The secret sauce is the depth and breadth of questions that are asked and answered in a conversational tone. As a listener I come away with several nuggets of information that make me think differently.

    Apple Podcasts
    5
    complexsale
    United States5 months ago
  • Great Dialogues

    Having just listened to the latest (with Dave Brock), The Inquisitor is now one of my Top Five “must listen” podcasts in my rotation. (Full disclosure; I was an early guest). Marcus is incisive while remaining humble; educating while humorous; and profound without being pompous. Great gems all the time.

    Apple Podcasts
    5
    Charlie Green2
    United States5 months ago
  • The most practical sales podcast I’ve found

    Consistently high-signal conversations with guests who know sales and buying from the inside.

    Marcus’ systems-thinking keeps me coming back. His refreshingly customer-first approach, emphasising customer “pul” over sales “push”, is what really sets him apart.

    Marcus was a sales trainer. Now you can have the benefit of his wisdom, and that of many others, right here.

    Apple Podcasts
    5
    MattGaskin
    United States5 months ago
  • Facing TheInquisition

    I have been the victim of, sorry, the subject of one of Marcus’s podcast and I must say it was an entirely rewarding experience. Marcus has that uncanny knack of both putting you at ease whilst drawing out some of your inner most secrets. Very disarming and a pleasure to be involved.

    Apple Podcasts
    5
    Jabberwockie
    United Kingdom5 months ago
  • Excellent Host!

    Marcus Cauchi invited me to join him on The Inquisitor Podcast to talk sales and influence. I’ve been a guest on hundreds of shows and Marcus stands out as a host. That’s so because of his questions. He knows where he wants the guest to go for the sake of the audience’s learning, but he’s flexible in how we arrive there. Definitely give his show a listen!

    Apple Podcasts
    5
    Brian F Ahearn
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is valued for its authentic, unscripted conversations and strong guest lineup.
Audience notes a strong influence on thinking about trust, leadership, and customer-centric selling.
Host steers conversations with humility and clarity, making complex topics accessible.
Content is seen as essential for sales leaders seeking real-world impact and ethical practices.
Many listeners highlight actionable tips and frameworks they can apply immediately.
Guest questions are consistently incisive, driving practical takeaways.
Guests describe the format as a high-signal, no-nonsense exchange.
Regular listeners view it as a must-have resource in their professional library.
Listeners praise depth over surface-level insights and helpful frameworks.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#218
Austria/Business/Careers

Talking Points

Recent interactions between the hosts and their guests.

Reed Nyffeler on Leadership, Legacy, and the Long Game
Q: What does real partnership look like in a franchising model instead of extractive relations?
A true partnership starts with mutual authentic understanding—who they are, what they want to achieve, and how both sides will support each other over a long horizon, five to twenty years.
Reed Nyffeler on Leadership, Legacy, and the Long Game
Q: How should leaders evaluate whether a customer is truly the right fit versus just a revenue opportunity?
Understand the customer's real problem and how your solution uniquely helps them, then ensure the engagement is value-driven from the customer's perspective rather than a quick sale.
Reed Nyffeler on Leadership, Legacy, and the Long Game
Q: What do you think leaders are most afraid to face when they avoid the long-term question?
They often chase immediate confirmations and short-term fixes, ignoring the destination and the broader trends that will shape the future, which leads to misaligned decisions.
Andy Weins: The Words Your Sales Team Uses Are Costing You Deals
Q: How can someone start changing their language today to improve performance?
Begin with six powerful statements centered on I am, I can, I feel, I know, I want, and I will; pair them with reflection to connect feelings to actions and set a concrete commitment.
Andy Weins: The Words Your Sales Team Uses Are Costing You Deals
Q: What phrases should people avoid if they want to be more productive and responsible?
Avoid 'should' and replace with 'will' or 'I will' to create commitment and measurable action; 'could' should be used to brainstorm, while 'can' defines capability and brings clarity about what is actually feasible.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About TheInquisitor Podcast

What is TheInquisitor Podcast about and what kind of topics does it cover?

A show focused on sales, trust, and human-centered business strategies, featuring deep dives with industry leaders, authors, and practitioners. Episodes routinely explore trust in sales, transparency in negotiation, channel partnerships, and the role of AI as a coaching or measurement tool, with practical frameworks and real-world anecdotes. Notable is a consistent emphasis on ethical, customer-first approaches and performance improvement through coaching, mentorship, and systemic change across sales organizations.

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These podcasts share a similar audience with TheInquisitor Podcast:

1. The Rest Is Politics

How many episodes of TheInquisitor Podcast are there?

TheInquisitor Podcast launched 8 years ago and published 577 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on TheInquisitor Podcast?

Recent guests on TheInquisitor Podcast include:

1. Reed Nyffeler
2. Ron Kmetovicz
3. Andy Weins
4. Ryan Burman
5. Rowly Hirst
6. Alex Buckle
7. Andy Hough
8. Todd Caponi

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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