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Artwork for Run a Profitable Gym

Run a Profitable Gym

Chris Cooper
Gym Ownership
Productivity
Personal Training
Two-Brain Business
Work-Life Balance
Fitness Industry
Virtuosity
Profit and Loss Statement
Sales Techniques
Burnout
3.3 Rule
Mentorship
Entrepreneurship
Family Activities
Marketing Funnels
Millionaire Gym Owner
Crossfit
Client Retention
Community Engagement
Covid-19

Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other ... more

PublishesDailyEpisodes1144Founded11 years ago
Number of ListenersCategories
BusinessHealth & FitnessEntrepreneurship

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Artwork for Run a Profitable Gym

Latest Episodes

The future belongs to gyms that specialize.

The data proves it: Small group training has a 7% higher profit margin than large group training, and length of engagement in niche gyms is double the industry average.

Today on “Run a Profitable Gym,” Ch... more

Buying a gym can be one of the best business decisions you’ll ever make or one of the most expensive mistakes of your life.

In this episode of “Run a Profitable Gym,” Two-Brain Business CEO John Franklin and attorney Matthew Becker of Gym Lawyers PL... more

If you burn out, your gym dies. That’s why taking care of your mental health is the best business decision you can make.

In this episode of “Run a Profitable Gym,” Chris Cooper explains why burnout happens to gym owners and how to prevent it.

If y... more

Most gym owners stay stuck because of fear. Fear of failure. Fear of confrontation. Fear of making things worse.

But here’s what Chris Cooper learned after 15 years of mentoring gym owners: The only thing stronger than fear is love.

You have to lov... more

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Recent Guests

Chris Vasseur
Owner of Bionic CrossFit
Bionic CrossFit
Episode: Exactly How to Sell Personal Training in a CrossFit Gym
Daniel Purington
Two-Brain gym owner and mentor
Two-Brain
Episode: The Referral System That Keeps This Gym Full With $0 Ad Spend
Joe Rouse
Owner of Breakaway Fitness & Performance
Breakaway Fitness & Performance
Episode: More Leads in 60 Minutes: He Found the Leaks Most Gym Owners Miss
Ryan McStockard
Owner of Fit to Live, Two-Brain Mentor
Fit to Live
Episode: From $0 to $16K Months: How This Gym Owner Became a Top Earner
Pete Shaw
Key figure in MetFix, previously involved with CrossFit as Flowmaster and seminar staff
MetFix
Episode: Can MetFix Save CrossFit?
Rob Sowden-Taylor
Owner of Ion Strength and Conditioning, Hyrox expert
Ion Strength and Conditioning
Episode: Hyrox: How to Use It to Generate Leads, Members and Massive ROI
Bill Russell
Co-founder of CrossFit Cleveland, experienced gym owner
CrossFit Cleveland
Episode: Hard Lessons From Nearly 20 Years of CrossFit Gym Ownership
Joseph Strada
Owner of Unleash'd Strength Gym
Unleash'd Strength Gym
Episode: Gym Funnel Hacking: 200 Leads and 60 Sales Appointments Per Month!
Toni Roy
Owner of Breathe CrossFit
Breathe CrossFit
Episode: Ask Clients These 3 Questions to Boost Revenue Today!

Hosts

Mike Warkentin
Host presenting actionable advice and strategies for gym profitability.
Chris Cooper
Host providing mentorship-focused discussions for fitness entrepreneurs.

Reviews

4.8 out of 5 stars from 180 ratings
  • Entertaining, insightful, and actionable! 🔥

    Whether you’re well established as a gym owner, or just getting started carving out a profitable niche that’s ready to grow, this is a must-listen podcast for you! Chris does an incredible job leading conversations that cover a huge breadth of topics related to the ins and outs of building a thriving business you can be proud of with fitness industry leaders who’ve actually experienced success themselves. Highly recommend listening and subscribing! 💪

    Apple Podcasts
    5
    ASobering
    United States5 years ago
  • Awesome Podcast!!!

    Chris, host of the Two-Brain Radio podcast, highlights all business, entrepreneurship and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    roweereyes
    Philippines5 years ago
  • Invaluable information!

    Thank you! Keep it coming.

    Apple Podcasts
    5
    AD Reach
    United States5 years ago
  • Awesome Podcast!!!

    Chris, host of the Two-Brain Radio podcast, highlights all aspects of business, entrepreneurship and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    Clarisse Gomez
    United States6 years ago
  • Needs better sound editing

    Had a friend recommend this, tried to start with Brian Strumps short story and he’s constantly clearing his throat and making tons of crackling noises in the mic. It’s awful because you probably have some good content.

    Apple Podcasts
    3
    loloooollolo
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable business strategies that can significantly improve gym profitability.
The advice shared is praised for being applicable not only to gym ownership but also to broader entrepreneurial contexts.
Some reviews mention audio quality issues but generally hype the insightful content shared.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Exactly How to Sell Personal Training in a CrossFit Gym
Q: What is the role of seed clients in promoting PT options?
Seed clients become ambassadors; you share their experiences and references, which helps new clients feel confident about PT options and reduces perceived risk when considering a higher-ticket package.
Exactly How to Sell Personal Training in a CrossFit Gym
Q: How do you structure pricing around PT in a CrossFit gym to avoid devaluing group classes?
We set clear price points that reflect the value of personalized attention, with the group class serving as the core entry point and PT as an add-on; the aim is to communicate that better results justify higher investment.
Exactly How to Sell Personal Training in a CrossFit Gym
Q: What is your approach to determining which members need more individualized coaching?
It starts with the culture and daily conversations about goals; by consistently asking and listening, we identify who would benefit most from PT and tailor offerings accordingly, avoiding pressure and building trust.
More Leads in 60 Minutes: He Found the Leaks Most Gym Owners Miss
Q: Did you find this to be a valuable exercise?
Yes, it was extremely valuable and would help gym owners grow faster, especially for those without mentors, by providing a clear, actionable framework.
70+ Millionaire Gym Owners: Inside Two-Brain's Tinker Mastermind
Q: What should someone listening do after listening to this show?
Email Lisa or Joleen for more information about the Tinker program or talk to their mentor if they're already in the Two-Brain program.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Frequently Asked Questions About Run a Profitable Gym

What is Run a Profitable Gym about and what kind of topics does it cover?

Focused on providing actionable insights for gym owners and fitness entrepreneurs, this series covers a wide range of topics essential to running a successful gym. Episodes highlight success stories and practical advice, particularly emphasizing the importance of mentorship, business strategy, and effective marketing within the fitness industry. Notably, the series features discussions on overcoming challenges faced by gym owners, including navigating financial difficulties and improving customer experience. Brought to life by experienced host Chris Cooper, it aims to empower listeners with the mindset and strategies necessary to turn their gyms into profitable businesses, ultimately aspiring to nurture millionaire gym owners through invalu... more

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How many listeners does Run a Profitable Gym get?

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Which podcasts are similar to Run a Profitable Gym?

These podcasts share a similar audience with Run a Profitable Gym:

1. Gym World Worldwide
2. The Game with Alex Hormozi
3. THE ED MYLETT SHOW
4. Barbell Shrugged
5. Chasing Excellence

How many episodes of Run a Profitable Gym are there?

Run a Profitable Gym launched 11 years ago and published 1144 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Run a Profitable Gym?

Recent guests on Run a Profitable Gym include:

1. Chris Vasseur
2. Daniel Purington
3. Joe Rouse
4. Ryan McStockard
5. Pete Shaw
6. Rob Sowden-Taylor
7. Bill Russell
8. Joseph Strada

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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