
The Tour Operator Growth Podcast is for tour and activity business owners who feel like they’re constantly juggling everything and still wondering why growth feels harder than it should.
Most tour businesses don’t fail because the experience isn’t good. They struggle because the business outgrows the systems holding it together. Bookings come from all directions. Marketing feels scattered. The we... more
| Publishes | Weekly | Episodes | 31 | Founded | 8 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Everyone thinks they need more traffic. Most operators actually have a conversion problem, and fixing it is the cheapest growth you can get.
In this episode, Nikki and Greg pull back the curtain on two of ResmarkWeb's newest programs: our Conversion... more
Most tour operators using AI are getting generic, mediocre results, and the fix isn't a better prompt. It's better context. In this episode of the Tour Operator Growth Podcast, Nikki sits down with Kelsey Tonner, founder of Guest Focus, who has coach... more
Every booking platform looks great in the demo, so how do you find the one that won't fall apart at real volume? In this episode of the Tour Operator Growth Podcast, Nikki and Greg sit down with Devin Spann, who spent years on Resmark's product side ... more
Would you rather book the tour with 219 reviews at 4.7 stars, or the one with 12 reviews at a perfect 5.0?
In this episode of the Tour Operator Growth Podcast, Nikki and Greg play a round of "would you rather" with real booking scenarios, then pull... more
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This show is perfect for tour operators and focuses on marketing. So much great advice and value packed into every episode!
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Recent interactions between the hosts and their guests.
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A marketing- and growth-focused show for tour and activity operators, with hosts from a reservation-technology provider guiding conversations around systematizing growth, improving bookings, and aligning marketing, sales, and customer experiences. Episodes emphasize lifecycle marketing, direct-to-consumer strategies, reviews and social proof, and optimization of pages, checkout, and pre-/post-trip communications. Noteworthy is the recurring emphasis on practical frameworks (growth engine), real-world operator stories, and a pragmatic blend of product, CRO, and storytelling approaches tailored to tour operators. The format tends to mix operator anecdotes with actionable tactics, guest expertise from operators and sponsor-backed practitioners... more
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Tour Operator Growth Podcast launched 8 months ago and published 31 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Tour Operator Growth Podcast include:
1. Dan Oberlatz
2. Brandon Lake
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