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Artwork for The Unofficial Shopify Podcast

The Unofficial Shopify Podcast

Kurt Elster, Paul Reda
E-Commerce
Shopify
Black Friday
Shock Surplus
Google Ads
Email Marketing
Tiered Discounts
Sales Strategy
Shopify Editions Winter '24
Average Order Value
Customer Behavior
Consumer Behavior
Advertising
Shopping Ads
Performance Max
44N Outdoor
Mushroom Supplements
Covid-19
E-Commerce Sales
Digital Marketing

NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepreneurs living it. Subscribe for a raw look at what it really takes to succeed on Shopify.

PublishesWeeklyEpisodes512Founded11 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Artwork for The Unofficial Shopify Podcast

Latest Episodes

"It's really about helping merchants become more informed, helping them make more bold decisions."

Aaron Glazer, Product Lead at Shopify, reveals two features from Winter '26 Edition that change how merchants test and optimize their stores. Rollouts... more

Shopify just dropped their "Renaissance Edition" with 150+ product updates. We cut through the noise. Sidekick finally works—I use it daily now for reports, segments, and Flow automations. Native A/B testing arrives with Rollouts and SimGym. The new ... more

"Do you care enough about new customer acquisition? What you care about shows up based off of your actions, not your thoughts or your words."

Meta's Andromeda update broke everyone's brain and most brands still haven't recovered. Nehal Kazim, CEO of... more

Kate Assaraf tried every plastic-free shampoo bar on the market. They sat in her shower like, and I'm quoting here, "tombstones." Failed products. Dead ends. So she decided to make her own. Without Instagram ads. Without Amazon. Without any of the th... more

Key Facts

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Recent Guests

Nehal Kazim
Honest and candid marketer at Ad Pros, focusing on growth strategies for companies
Ad Pros
Episode: Why Your Creative Strategy Is Burning Cash
Kate Assaraf
Founder of DIP Haircare
DIP Haircare
Episode: She Sold 250K Shampoo Bars Without Amazon or Ads
Cara Marin
Guest expert and representative from Seguno, Bulk Discount Bot
Seguno
Episode: What Discounts Actually Make People Buy (Study)
Bora Celik
Founder of Agentic, focused on building AI agents for marketing and e-commerce.
Agentic
Episode: This Founder Automated Influencer Outreach Completely
Celia Hatch
Founder of Buff Clucks, specializing in herbal supplements for chickens
Buff Clucks
Episode: Buff Clucks: From Homework Assignment to 7-Figure Chicken Brand
Filip Pejic
Email marketing expert at Bedford Marketing
Bedford Marketing
Episode: Black Friday Starts Early: The 3-Week Email Strategy
Bet Hannon
Founder of AccessiCart, specializing in accessibility and e-commerce.
AccessiCart
Episode: Accessibility: Bet Hannon's 4-Step Fix
Mac King
Expert in e-commerce and AI search optimization, formal partner manager at Shopify
Domaine
Episode: SEO Is Dead. Long Live GEO. w/ Domaine's Mac King
Jamil Bhuya
One half of the husband-wife agency Otherhalf Studio specializing in Shopify design and development.
Otherhalf Studio
Episode: Jamil Bhuya: Why Store Owners Can't See Conversion Killers

Host

Kurt Elster
Host known for sharing insightful stories from e-commerce entrepreneurs and providing practical advice for succeeding in online business.

Reviews

4.7 out of 5 stars from 448 ratings
  • Got a shout out and loved the episode

    The most recent episode featuring skin care was really engaging and I found it because a link was posted in the Disrupter School communities by some students and I’m always curious to hear peoples experience secondhand like this.

    Incredible to see somebody be able to double their Facebook ad budget I also loved learning about that brand newsletter strategy of the the mindful minute and will absolutely be trying to operationalize that myself.

    This was a great pod and one I would love to be a gu... more

    Apple Podcasts
    5
    Charley T | @CTtheDisrupter
    United Statesa year ago
  • Loved your trucker hat episode

    I was blown away by the tangible advice and honesty. Thank you for the tips and insight. Would LOVE for our Shopify site to be considered for review as well! Livejoju.com

    Apple Podcasts
    5
    LIVEJOJU
    United States2 years ago
  • So amazingly helpful!

    If you only listen to one podcast, this is the one. I have learnt so much from Kurt. Thank you!

    Apple Podcasts
    5
    NMH009
    Australia2 years ago
  • I run an 8 figure brand. From A to Z this show helped me get a grasp on DTC/eccomerce

    I started listening to this show in 2019.

    At the time, I owned a real estate business. It was hands-on, 5-figure monthly revs. I had built it from zero.

    The idea of a remote business where I could operate from a distance and be scaled was lovely.

    So, while I was driving to and from my job and my business for the next year or two, I binged on this show.

    I learned about subscription models, DTC brands, Facebook ads, CRO, Google ads, Shopify, and email marketing.

    It was a little fast for a ne... more

    Apple Podcasts
    5
    happy husband is what i do.
    United States2 years ago
  • A uniquely entertaining and informative podcast

    A really nice change from the overly serious podcasts already out there. A playful podcast that's loaded with knowledge. 100% would recommend.

    Apple Podcasts
    5
    VL3578
    Canada2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some have expressed admiration for the hosts' engaging dynamic and fun banter.
A few critiques mention preferences for more focused topics or specific guest expertise.
Many find the blend of entertainment and education refreshing compared to other business podcasts.
Listeners appreciate the practical and actionable insights provided in each episode.
There is a consensus that the guests featured bring valuable knowledge that is directly applicable to e-commerce.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

She Sold 250K Shampoo Bars Without Amazon or Ads
Q: How did you achieve such rapid growth without paid ads?
Kate focused on building partnerships with independent refill and zero-waste stores, trusting their recommendations over traditional advertising.
She Sold 250K Shampoo Bars Without Amazon or Ads
Q: What was the impetus to start DIP Haircare?
Kate wanted to solve the problem of plastic pollution she learned about and create effective beauty products without the usual pitfalls.
This Founder Automated Influencer Outreach Completely
Q: What limitation do AI agents have?
While AI agents can handle many tasks within e-commerce, they may not be suitable for highly delicate operations like surgeries or sensitive financial transactions.
This Founder Automated Influencer Outreach Completely
Q: What does your business do?
I am the founder of a company named Agentic, which focuses on AI agents that can replace traditional SaaS and perform tasks more autonomously.
What Discounts Actually Make People Buy (Study)
Q: What's the right percentage amount for a discount code?
The right percentage amount for a discount code is likely around 20%.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Unofficial Shopify Podcast

What is The Unofficial Shopify Podcast about and what kind of topics does it cover?

The content focuses on practical strategies aimed at e-commerce entrepreneurs, particularly those using Shopify as their platform. Topics frequently covered include innovative marketing strategies, customer acquisition techniques, and insights into operational efficiencies within the e-commerce space. The show also features success stories and experiences from diverse entrepreneurs, offering relatable and actionable advice that can help listeners navigate the complexities of running an e-commerce business successfully.

One unique aspect is its emphasis on transparency and authenticity, where stories shared are often candid and highlight real-world challenges and victories. This creates an engaging listening experience for both new and seas... more

Where can I find podcast stats for The Unofficial Shopify Podcast?

Rephonic provides a wide range of podcast stats for The Unofficial Shopify Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Unofficial Shopify Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Unofficial Shopify Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Unofficial Shopify Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Unofficial Shopify Podcast?

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How many subscribers and views does The Unofficial Shopify Podcast have?

To see how many followers or subscribers The Unofficial Shopify Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Unofficial Shopify Podcast?

These podcasts share a similar audience with The Unofficial Shopify Podcast:

1. Shopify Masters
2. My First Million
3. Social Media Marketing Podcast
4. The GaryVee Audio Experience
5. BigDeal

How many episodes of The Unofficial Shopify Podcast are there?

The Unofficial Shopify Podcast launched 11 years ago and published 512 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Unofficial Shopify Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Unofficial Shopify Podcast?

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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Unofficial Shopify Podcast?

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What guests have appeared on The Unofficial Shopify Podcast?

Recent guests on The Unofficial Shopify Podcast include:

1. Nehal Kazim
2. Kate Assaraf
3. Cara Marin
4. Bora Celik
5. Celia Hatch
6. Filip Pejic
7. Bet Hannon
8. Mac King

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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