
NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepreneurs living it. Subscribe for a raw look at what it really takes to succeed on Shopify.
| Publishes | Weekly | Episodes | 548 | Founded | 12 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||

Your subscription program is adding customers every month—so why has it stopped growing?
Matt Holman, founder of Subscription Prescription and known as “The Subscription Doc,” explains how churn creates a hidden ceiling: eventually, the subscribers ... more
"This traffic is nothing. It is a rounding error."
Kurt and Paul pulled 24 months of raw order data from 10 established Shopify stores: 94 million sessions, 2.2 million orders, $274 million in revenue. They went looking for the AI shopping revolutio... more
"Man, what didn't I get wrong? It's so much harder."
Brian Nolan sold his SaaS company Sellbrite to GoDaddy. Then he bought Darren & Phillip, an Australian dog apparel brand built around viral matching dog-and-owner bathrobes, and found out that own... more
Kurt pulled the agentic sales numbers on a store doing $1.8 million a month. ChatGPT drove $4,200 of it. So he dragooned business partner Paul Reda into an unscripted reaction to Shopify's Editions announcements. No pre-cleared questions, no talking ... more
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The most recent episode featuring skin care was really engaging and I found it because a link was posted in the Disrupter School communities by some students and I’m always curious to hear peoples experience secondhand like this.
Incredible to see somebody be able to double their Facebook ad budget I also loved learning about that brand newsletter strategy of the the mindful minute and will absolutely be trying to operationalize that myself.
This was a great pod and one I would love to be a gu... more
I was blown away by the tangible advice and honesty. Thank you for the tips and insight. Would LOVE for our Shopify site to be considered for review as well! Livejoju.com
If you only listen to one podcast, this is the one. I have learnt so much from Kurt. Thank you!
I started listening to this show in 2019.
At the time, I owned a real estate business. It was hands-on, 5-figure monthly revs. I had built it from zero.
The idea of a remote business where I could operate from a distance and be scaled was lovely.
So, while I was driving to and from my job and my business for the next year or two, I binged on this show.
I learned about subscription models, DTC brands, Facebook ads, CRO, Google ads, Shopify, and email marketing.
It was a little fast for a ne... more
A really nice change from the overly serious podcasts already out there. A playful podcast that's loaded with knowledge. 100% would recommend.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #239 |
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A practical, founder- and operator-heavy look at ecommerce, with a laser focus on Shopify. Episodes typically cover real-world tactics for building and scaling Shopify stores, from fraud prevention and B2B workflows to AI-assisted marketing, live selling, and product networks. Guests range from bootstrapped founders to agency leaders and platform developers, delivering actionable insights, hands-on lessons, and honest commentary about challenges in ecommerce, marketing, and tech. The show stands out for its candid host pairing, deep dives into platform features, and a consistent emphasis on practical strategies you can implement quickly. It's likely to appeal to serious store owners, agency professionals, and technologists who crave concret... more
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These podcasts share a similar audience with The Unofficial Shopify Podcast:
1. Shopify Masters
2. Operators
3. The Foundr Podcast with Nathan Chan
4. Marketing School - Digital Marketing and Online Marketing Tips
5. Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners
The Unofficial Shopify Podcast launched 12 years ago and published 548 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Unofficial Shopify Podcast include:
1. Brian Nolan
2. Sachin Malhotra
3. Helen Mou
4. Kenny Cohen
5. Vanessa Lee
6. Chris Lang
7. Jeremy Horowitz
8. John Murphy
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