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Artwork for Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

Nick Trueman, Shopify Expert
Shopify
E-Commerce
SEO
Email Marketing
Black Friday
Inventory Management
Artificial Intelligence
E-Commerce Growth
Google Ads
Conversion Rate Optimization
Tiktok
Influencer Marketing
Customer Service
Digital Marketing
Sales Tax
PPC
Social Media Marketing
Customer Engagement
Sustainability
User Experience

The Shopify podcast for ecommerce founders and store owners. Twice-weekly strategies on Shopify SEO, conversions, marketing, and scaling your online brand. Host Nick Trueman interviews successful Shopify brand founders, ecommerce growth experts, and top Shopify app creators every Friday. Tuesday Tea Break Talks deliver quick Shopify updates, marketing tips, and actionable tactics. With 400+ episod... more

PublishesTwice weeklyEpisodes406Founded8 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

Listen to this Podcast

Artwork for Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

Latest Episodes

Optimise your Shopify checkout with a better discount code strategy, based on data from 182m Shopify codes.

This week, Nick speaks to Cara Marin from Seguno who's helped create a report that analysed over 182m discount codes.

Cara is part of Segu... more

Shopify SEO is always changing, from technical to AI. Tune in to hear the latest and greatest Shopify SEO advice.

This week, Nick uncovers the latest updates to Shopify SEO and what you need to do, to keep your online store / DTC brand growing on SE... more

Optimise your Shopify setup for ecommerce growth, through both wholesale and your online store.

This week, Nick interviews the amazing Paul O'Sullivan, Co-Founder of IrelandsEye. Paul shares the twists and turns of how he and his brother founded, gr... more

8 Shopify marketing growth strategies for brands of all sizes and niches, who want ecommerce growth.

This week, Nick Trueman from Spec Digital and the Winning With Shopify Podcast host outlines 8 Shopify Growth Strategies that businesses cannot igno... more

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Recent Guests

Paul O'Sullivan
Co-founder of IrelandsEye, knitwear brand
IrelandsEye
Episode: Scaling Ecommerce In Your Shopify Store: From Wholesale To a Global DTC Brand With Paul O'Sullivan
Emily Cutter
Founder, Cutter & Squidge
Cutter & Squidge
Episode: Shopify Tips to Grow 500% in 12 months - How Cutter & Squidge Scaled Fast.
Annabelle Cutter
Founder, Cutter & Squidge
Cutter & Squidge
Episode: Shopify Tips to Grow 500% in 12 months - How Cutter & Squidge Scaled Fast.
Kit Stanwood
Owner and founder of Golden Tallow, Wagyu luxury skincare brand
Golden Tallow
Episode: AI Isn’t Optional: How This Shopify Store Got Traction Fast!
John (BattlBox)
CEO of BattlBox, featured guest on the show
BattlBox
Episode: How 2 CEOs Built 65,000+ Subscription Shopify Stores ft. Ben Spell & John Roman
Ben Spell
CEO and founder of Good Ranchers
Good Ranchers
Episode: How 2 CEOs Built 65,000+ Subscription Shopify Stores ft. Ben Spell & John Roman
Adam Pearce
CEO and co-founder of Blend Commerce
Blend Commerce
Episode: Get 65% Revenue Growth In 6 Months: The CRO Playbook That Actually Works
Amy Anzel
CEO and founder of Hollywood Browser Beauty
Hollywood Browser Beauty
Episode: How To Sell 5 MILLION Units of a Single Product
Rhett Jones
Co-founder of Cased
Cased
Episode: From $0 to $500K/Month in 9 Months (All Before His 21st Birthday!)

Host

Nick Trueman
Host of Winning With Shopify, with extensive experience in ecommerce growth and Shopify-focused interviews.

Reviews

4.6 out of 5 stars from 186 ratings
  • Fun learning

    Entertaining and informative. If you’re running a Shopify store, I can’t think of many ways of spending half an hour that will be a better use of your time than listening in to Winning with Shopify. Genuinely useful, and an easy listen

    Apple Podcasts
    5
    SV1485
    United Kingdom20 days ago
  • Listen to this every week!

    Such a great podcast, I could highly recommend it. The insights are invaluable

    Apple Podcasts
    5
    Josh podcasts
    United Kingdom24 days ago
  • Love it.

    Insightful, inspiring and a fun listen. What more could you ask for.

    Apple Podcasts
    5
    Big Jeff Podcast
    United Kingdom24 days ago
  • 💎💎💎

    Loving episodes on AI and SEO!! I’m not a product founder myself, but I have so many product businesses in my PR community wanting to get in front of more people! So I’m always looking for more resources I can share with them! Especially with the recent ChatGPT x Shopify integration! This is a great resource to stay up to date with the platform, best practices, and successful case studies!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States8 months ago
  • No fluff- A small biz’s BFF in all things strategy

    If you are running a Shopify store - this is a must. Each episode is packed with real information that has actionable takeaways that I can run and test in my own business. The pacing of the show is excellent also. I often re-listen to episodes because they are chopped full of so much info. Or I’ll save episodes for a good binge on a long road trip . It’s like having Shopify coach riding in the car with me.

    Apple Podcasts
    5
    angie @ bobo
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Reliable resource for staying current with platform updates and strategies.
Strong guest diversity and high-quality expertise across topics like AI, SEO, and growth.
Busy, informative episodes with actionable tactics for Shopify owners.
Shows how-to guidance with real-world ecommerce outcomes and practical tips.
Listeners often praise deep dives but note occasional promotional segments.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Scaling Ecommerce In Your Shopify Store: From Wholesale To a Global DTC Brand With Paul O'Sullivan
Q: What role does product quality play in your direct-to-consumer strategy and in communicating with retailers?
Quality is treated as a given and is reinforced through a manufacturing approach that blends craft with modern tech, supported by elaborate brand packs for retailers to communicate the value of Irish-made, durable knitwear to end customers.
Scaling Ecommerce In Your Shopify Store: From Wholesale To a Global DTC Brand With Paul O'Sullivan
Q: How have you guys been so successful in the wholesale space and how did you approach the e-commerce pivot?
The company leveraged existing B2B relationships, established a level playing field with recommended RRPs, then quickly built an online operation during COVID, supported by a new digital team to manage the transition and maintain consistency with wholesale channels.
How 2 CEOs Built 65,000+ Subscription Shopify Stores ft. Ben Spell & John Roman
Q: Can you share a memorable marketing or growth pivot you made?
The Netflix show deal stands out as a groundbreaking example of using non-traditional media to boost exposure and post-purchase engagement; both founders describe working with production partners and an extensive legal process to secure a Netflix original, which had lasting impact on brand awareness.
How 2 CEOs Built 65,000+ Subscription Shopify Stores ft. Ben Spell & John Roman
Q: What strategies have you used to reduce churn and increase retention?
Both guests highlight ongoing customer engagement, regular check-ins, personalization, and listening to customer feedback to adjust customization and product offerings; Ben notes the importance of tailoring the subscription to the core demographic and reducing box size to prevent overwhelming new subscribers.
How 2 CEOs Built 65,000+ Subscription Shopify Stores ft. Ben Spell & John Roman
Q: How have you managed to grow such large subscription bases so quickly?
John explains the shift from a single-product, subscription-only model to embracing additional channels and focusing on product quality, with a long-term emphasis on LTV and customer education. Ben emphasizes starting with a strong core product, leveraging influencers and podcasts, and continuously refining the subscription experience.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show consistently digs into Shopify-focused growth tactics, blending pragmatic ecommerce tactics with real-world case studies. Episodes cover conversion rate optimization, lifetime value, data-driven decision making, AI-assisted SEO, and strategies to scale DTC brands through wholesale, subscriptions, and live selling. Guests range from CRO and analytics experts to founders of consumer brands, sharing actionable frameworks, vendor insights, and behind-the-scenes lessons for building profitable Shopify businesses. A notable strength is the practical, battle-tested approach that includes budgeting, measurement, and leveraging partnerships, making it helpful for marketers, founders, and growth teams looking for repeatable playbooks. The fo... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Shopify Masters
2. The Shopify Solutions Podcast
3. The Foundr Podcast with Nathan Chan
4. The Product Boss with Jacqueline Snyder
5. The GaryVee Audio Experience

How many episodes of this podcast are there?

this podcast launched 8 years ago and published 406 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Paul O'Sullivan
2. Emily Cutter
3. Annabelle Cutter
4. Kit Stanwood
5. John (BattlBox)
6. Ben Spell
7. Adam Pearce
8. Amy Anzel

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