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Artwork for Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

Nick Trueman | Ecommerce Growth, Marketing, PPC and SEO Specialist
Shopify
E-Commerce
SEO
Email Marketing
Black Friday
Inventory Management
Artificial Intelligence
E-Commerce Growth
Google Ads
Tiktok
Conversion Rate Optimization
Sales Tax
Influencer Marketing
Customer Service
Digital Marketing
PPC
Social Media Marketing
Customer Engagement
Sustainability
Dropshipping

The Shopify podcast for ecommerce founders and store owners. Twice-weekly strategies on Shopify SEO, conversions, marketing, and scaling your online brand. Host Nick Trueman interviews successful Shopify brand founders, ecommerce growth experts, and top Shopify app creators every Friday. Tuesday Tea Break Talks deliver quick Shopify updates, marketing tips, and actionable tactics. With 400+ episod... more

PublishesTwice weeklyEpisodes418Founded8 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

Latest Episodes

Your Shopify discount strategy could be costing you sales and profit.

Want to test smarter promotions on your Shopify store? Try 506’s Shopify apps with an extended 30-day free trial using code WWS.

Should you offer 10% off, give customers a free g... more

Your Shopify store could be invisible to the next generation of shoppers.

As more customers start searching through ChatGPT and AI tools instead of traditional search engines, Shopify brands need to understand one important question: can AI actually... more

Your Shopify growth could be limited by something customers never see: your fulfilment operation.

Before building Ships A Lot, twin brothers Max and Zach Zitney were Shopify merchants themselves. They experienced first-hand how warehouse problems, r... more

Most Shopify brands do not need to send more emails. They need better automations.

Omnisend analysed 27 billion emails and found that automated messages generated 37% of email sales from just 2% of sends.

In this Tea Break Talk, Nick breaks down th... more

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Recent Guests

Alan Grimsley
Representative, Inventory Planner
Inventory Planner
Episode: 77% of Bad Reviews Aren’t About Your Product: 5 Shopify Inventory Mistakes
Matt from JoyT5
Representative of JoyT5, an official Rippa dealership
JoyT5
Episode: Shopify Marketing: Build Customer Trust That Converts By Matviy Matviyenko
Cara Jacqueline
Representative, Seguno
Seguno
Episode: 182,000,000 Discount Codes Analysed: What Works on Shopify
Paul O'Sullivan
Co-founder of IrelandsEye, knitwear brand
IrelandsEye
Episode: Scaling Ecommerce In Your Shopify Store: From Wholesale To a Global DTC Brand With Paul O'Sullivan
Emily Cutter
Founder, Cutter & Squidge
Cutter & Squidge
Episode: Shopify Tips to Grow 500% in 12 months - How Cutter & Squidge Scaled Fast.
Annabelle Cutter
Founder, Cutter & Squidge
Cutter & Squidge
Episode: Shopify Tips to Grow 500% in 12 months - How Cutter & Squidge Scaled Fast.
Kit Stanwood
Owner and founder of Golden Tallow, Wagyu luxury skincare brand
Golden Tallow
Episode: AI Isn’t Optional: How This Shopify Store Got Traction Fast!
John (BattlBox)
CEO of BattlBox, featured guest on the show
BattlBox
Episode: How 2 CEOs Built 65,000+ Subscription Shopify Stores ft. Ben Spell & John Roman
Ben Spell
CEO and founder of Good Ranchers
Good Ranchers
Episode: How 2 CEOs Built 65,000+ Subscription Shopify Stores ft. Ben Spell & John Roman

Host

Nick Trueman
Host of Winning With Shopify, with extensive experience in ecommerce growth and Shopify-focused interviews.

Reviews

4.6 out of 5 stars from 187 ratings
  • Fun learning

    Entertaining and informative. If you’re running a Shopify store, I can’t think of many ways of spending half an hour that will be a better use of your time than listening in to Winning with Shopify. Genuinely useful, and an easy listen

    Apple Podcasts
    5
    SV1485
    United Kingdom2 months ago
  • Listen to this every week!

    Such a great podcast, I could highly recommend it. The insights are invaluable

    Apple Podcasts
    5
    Josh podcasts
    United Kingdom2 months ago
  • Love it.

    Insightful, inspiring and a fun listen. What more could you ask for.

    Apple Podcasts
    5
    Big Jeff Podcast
    United Kingdom2 months ago
  • 💎💎💎

    Loving episodes on AI and SEO!! I’m not a product founder myself, but I have so many product businesses in my PR community wanting to get in front of more people! So I’m always looking for more resources I can share with them! Especially with the recent ChatGPT x Shopify integration! This is a great resource to stay up to date with the platform, best practices, and successful case studies!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States10 months ago
  • No fluff- A small biz’s BFF in all things strategy

    If you are running a Shopify store - this is a must. Each episode is packed with real information that has actionable takeaways that I can run and test in my own business. The pacing of the show is excellent also. I often re-listen to episodes because they are chopped full of so much info. Or I’ll save episodes for a good binge on a long road trip . It’s like having Shopify coach riding in the car with me.

    Apple Podcasts
    5
    angie @ bobo
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Reliable resource for staying current with platform updates and strategies.
Strong guest diversity and high-quality expertise across topics like AI, SEO, and growth.
Busy, informative episodes with actionable tactics for Shopify owners.
Shows how-to guidance with real-world ecommerce outcomes and practical tips.
Listeners often praise deep dives but note occasional promotional segments.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How to Build a DTC Brand: Your Shopify Store Isn’t Enough
Q: What is the big difference between someone building a cool store and a real brand?
The guest explains that consumers are drawn to a brand that they identify with, not just a product's features; brand signals, identity, and emotional reassurance matter more in driving purchases and loyalty.
Shopify Marketing: Build Customer Trust That Converts By Matviy Matviyenko
Q: What role does content (website and YouTube) play in your trust-building strategy?
Content serves as a source of truth and education, helping buyers understand options, compare specs, and see real-world usage, which reduces the need for costly in-person interactions while growing authority.
Shopify Marketing: Build Customer Trust That Converts By Matviy Matviyenko
Q: Why do people need to build trust with their customers like you guys do in your business?
Trust reduces perceived risk for high-ticket purchases; it leads to more repeat business and protects against churn when issues arise, especially in industries with long service lifecycles.
Scaling Ecommerce In Your Shopify Store: From Wholesale To a Global DTC Brand With Paul O'Sullivan
Q: What role does product quality play in your direct-to-consumer strategy and in communicating with retailers?
Quality is treated as a given and is reinforced through a manufacturing approach that blends craft with modern tech, supported by elaborate brand packs for retailers to communicate the value of Irish-made, durable knitwear to end customers.
Scaling Ecommerce In Your Shopify Store: From Wholesale To a Global DTC Brand With Paul O'Sullivan
Q: How have you guys been so successful in the wholesale space and how did you approach the e-commerce pivot?
The company leveraged existing B2B relationships, established a level playing field with recommended RRPs, then quickly built an online operation during COVID, supported by a new digital team to manage the transition and maintain consistency with wholesale channels.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show consistently digs into Shopify-focused growth tactics, blending pragmatic ecommerce tactics with real-world case studies. Episodes cover conversion rate optimization, lifetime value, data-driven decision making, AI-assisted SEO, and strategies to scale DTC brands through wholesale, subscriptions, and live selling. Guests range from CRO and analytics experts to founders of consumer brands, sharing actionable frameworks, vendor insights, and behind-the-scenes lessons for building profitable Shopify businesses. A notable strength is the practical, battle-tested approach that includes budgeting, measurement, and leveraging partnerships, making it helpful for marketers, founders, and growth teams looking for repeatable playbooks. The fo... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Shopify Masters
2. The Shopify Solutions Podcast
3. The Product Boss with Jacqueline Snyder
4. The Foundr Podcast with Nathan Chan
5. The Unofficial Shopify Podcast

How many episodes of this podcast are there?

this podcast launched 8 years ago and published 418 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Alan Grimsley
2. Matt from JoyT5
3. Cara Jacqueline
4. Paul O'Sullivan
5. Emily Cutter
6. Annabelle Cutter
7. Kit Stanwood
8. John (BattlBox)

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