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Artwork for eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

Steve Hutt | Shopify and eCommerce Expert
Shopify
Ecommerce
Influencer Marketing
Couch.com
Cahoot
Logistics
Customer Retention
Rich Panel
SEO
Micro-Influencers
Data Feed Optimization
Apartment 2B
The Gipht App
Customer Service
Marketing Strategies
Bloomreach
Inventory Management
Refund Management
Furniture Industry
Site Speed

Running a Shopify store? You know it's not just about finding the right apps—it's about knowing which strategies actually work when the stakes are real. I'm Steve Hutt, and every week I sit down with Shopify founders, marketing experts, and industry insiders who've been exactly where you are. We skip the theory and dive into what's actually moving the needle right now. Since 2016, eCommerce Fastla... more

PublishesWeeklyEpisodes418Founded7 years ago
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Artwork for eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

Latest Episodes

Today's episode deconstructs the challenges that are keeping DTC founders up at night in 2025: collapsing ad returns, scattered customer journeys, and the fragmented tech stacks blocking profitable growth for Shopify brands.

As email, SMS, WhatsApp,... more

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Are last-minute customer doubts quietly sabotaging your Shopify store's conversion rate—even when your products shine and ad spend pays off?

If abandoned carts and stalled sales feel all too familiar, this episode unlocks fresh, practical strategies... more

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Today's episode tackles one of the biggest operational headaches facing Shopify merchants: the shipping and fulfillment maze that's quietly crushing margins and customer loyalty.

From new brands shipping their first 10 orders to established companie... more

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Today’s episode cuts straight to a costly mistake holding back serious growth for Shopify brands: disconnected marketing systems and fragmented execution.

If acquisition costs are creeping up, lifetime value feels stuck, and your paid channels and r... more

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Recent Guests

Jen Kessler
VP of Product at Klaviyo
Klaviyo
Episode: From $70+ CAC to Profitable LTV: Klaviyo VP Shows How Top Shopify Brands Build Lasting Customer Relationships
Vibhor Chhabra
Director of Product for Shipping and Taxes at Shopify
Shopify
Episode: Shopify Shipping's Game-Changing Launch: What Every Merchant Needs to Know Before BFCM 2025
Leon van der Laan
Leadership architect helping eCommerce founders transition from founder mode to self-managing teams
Remode.Company
Episode: From Founder Mode To Self-Managing Teams: Breaking Through Seven-Figure Growth Ceilings
Mike Simmons
CEO and owner of Plugin Useful
Plugin Useful
Episode: The $30K+ Monthly SEO Strategy: How Plugin AI Gets Shopify Stores Ranking in ChatGPT & Google's AI Results
William Gasner
Co-founder and CMO of Stack Influence, a six-time founder, and experienced in building seven-figure eCommerce businesses.
Stack Influence
Episode: Why Unilever Moved 50% Of Ad Budget To Micro-Influencers (And How Shopify Brands Can Copy This)
Paolo Vidali
Founder and CEO of Hidden Gears, a digital agency specializing in Shopify solutions
Hidden Gears
Episode: The Vibe Coding Warning: How Technical Debt is Silently Killing Your Shopify Store's Revenue
Matt Stafford
Managing partner of Build Grow Scale
Build Grow Scale
Episode: Why Your Store is Bleeding Money (While You Chase More Traffic)
Jeff Oxford
Founder and CEO, 180 Marketing
180 Marketing
Episode: Shopify SEO After AI: Jeff Oxford's System That Scaled Traffic from 3K to 70K Monthly Visitors
Jeremy Horowitz
CEO of CocoAI
CocoAI
Episode: Real Time Conversational Commerce: How Brands Are Using AI To Power Real Time Conversations With Customers

Host

Steve Hutt
Host of discussions focused on actionable Shopify growth strategies, interviewing successful entrepreneurs and industry leaders with a deep understanding of e-commerce and marketing.

Reviews

4.9 out of 5 stars from 353 ratings
  • Steve is an amazing host

    We went pretty deep into 2X your Shopify revenue profitably. Thank you for hosting me.

    Apple Podcasts
    5
    Sabir007
    United Statesa year ago
  • Boost Your Shopify Store Growth: Lessons in Tax and Finance Strategy

    This is a standout podcast for anyone in the Shopify business looking to learn the complexities of taxation and financial planning. Having a seasoned expert in the field, the show delivers actionable insights and practical advice tailored to both individuals and businesses. The episode dives deep into topics ranging from effective tax-saving strategies to comprehensive financial planning techniques.

    Apple Podcasts
    5
    Regine_C
    Philippinesa year ago
  • Amazing eCommerce Podcast

    Really enjoy listening to this podcast. The guests are very knowledgeable and it’s the best way to stay on top of the game and find out the new trends in the industry.

    Apple Podcasts
    5
    tank_ugo
    Italya year ago
  • Must listen for any Shopify store owner

    Steve is great, super knowledgeable and really cares about helping Shopify merchants

    Apple Podcasts
    5
    Game_Padre
    United Statesa year ago
  • One of the best produced podcasts in E-Comm

    The eCommerce Fastlane has some off the best guests and some of the best production value in the e-comm podcast space. As a former Shopify team member, Steve, the host brings a TON of knowledge and context to his conversations with guests. So many other podcasts are just faking it til they make it but the Fastlane is the best lane :)

    Apple Podcasts
    5
    Alexander345678
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable insights and real-world advice provided.
Feedback highlights a blend of deep knowledge from the guests and engaging discussions with the host.
The quality of production and the value of the content are frequently praised as top-notch.
Some listeners noted the importance of having a variety of expert guests from diverse e-commerce backgrounds.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

From $70+ CAC to Profitable LTV: Klaviyo VP Shows How Top Shopify Brands Build Lasting Customer Relationships
Q: What should brands do right now to ensure Black Friday traffic leads to lasting customer relationships?
Brands need to think of holiday shoppers as new potential loyal customers and not just one-time transactions, emphasizing relationship building during the holiday season.
From $70+ CAC to Profitable LTV: Klaviyo VP Shows How Top Shopify Brands Build Lasting Customer Relationships
Q: What are some of the behaviors or data points brands should track to maximize customer lifetime value?
Brands should focus on customer loyalty and retention, and recognize the importance of personalizing marketing efforts based on real-time customer behavior.
From $70+ CAC to Profitable LTV: Klaviyo VP Shows How Top Shopify Brands Build Lasting Customer Relationships
Q: What challenges are faced by the marketer on a typical Monday morning?
Marketers experience dashboard overload, inefficiencies from switching tools, and fragmented data that complicates decision-making.
From $70+ CAC to Profitable LTV: Klaviyo VP Shows How Top Shopify Brands Build Lasting Customer Relationships
Q: What is driving the shift right now with so many Shopify brands?
Many brands feel their marketing stack is disconnected, leading to fragmentation in the consumer experience and challenges in orchestrating consistent marketing across channels.
How This AI Sales Assistant Converts 58% Of Shopify Visitors Before They Bounce (2,000+ Stores Can't Be Wrong)
Q: What happens when someone goes to the ZipChat app on the Shopify app store? Can you walk us through the onboarding phase?
When someone installs the ZipChat app, all the content from their website is automatically pulled into a knowledge base. This process is quick and requires minimal input from the user, allowing for a streamlined setup before activation.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The content focuses on providing actionable insights and strategies for Shopify store owners and DTC marketers, aiming to improve their business outcomes through effective marketing techniques. Each episode features in-depth conversations with noted industry experts where they discuss practical experiences rather than abstract theories. Topics covered include digital marketing, customer retention, AI applications, and the integration of emerging technologies in e-commerce without sacrificing the personal touch of customer interactions. The podcast has established itself as a reliable resource for those looking to build and grow successful online businesses, consistently emphasizing the importance of balancing technology with genuine human c... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Shopify Masters
2. Marketing School - Digital Marketing and Online Marketing Tips
3. The Foundr Podcast with Nathan Chan
4. The UpFlip Podcast
5. Marketing Against The Grain

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this podcast launched 7 years ago and published 418 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Jen Kessler
2. Vibhor Chhabra
3. Leon van der Laan
4. Mike Simmons
5. William Gasner
6. Paolo Vidali
7. Matt Stafford
8. Jeff Oxford

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