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The Unfiltered Lens

Gina Fernandes
Wedding Photography
Wedding Industry
Digital Hoarding
Instagram
SEO
Marketing
Industry Community
Originality
Tiktok
Nine Dots Gathering
Styled Shoots
Google
Complaint Culture
Rebrand
Independent Business
Copying
London
Photography
Advertising
Local SEO

A podcast for creative business owners in the wedding industry. Hosted by Gina Fernandes, wedding photographer, filmmaker, and straight-talker, The Unfiltered Lens is where real conversations happen - about the highs, lows, and everything in between when you’re building something that matters. Expect episodes on marketing that doesn’t make you cringe, showing up online without selling your soul, n... more

PublishesTwice monthlyEpisodes36Foundeda year ago
Number of ListenersCategories
EntrepreneurshipBusiness

Listen to this Podcast

Artwork for The Unfiltered Lens

Latest Episodes

I put my wedding photography prices up because I wanted to shoot fewer weddings, have a better work life balance and build a business that actually fits my life.

But this wasn’t a small price increase. It was a jump.

One that potentially took me ou... more

What does it really take to build a wedding photography career that lasts?

In this episode, I’m joined by Ed Godden, a wedding photographer with over 30 years of experience, for an honest conversation about longevity, burnout, creativity and the rea... more

You’re in peak season. Photographing every weekend, editing midweek, and running your business on momentum alone. Which is exactly where things start to quietly leak money, bookings, and opportunities.

This episode is your mid-season business audit.... more

Have you ever looked at your business and felt like you should be further ahead, but something invisible has been holding you back?

This episode breaks down the idea of “borrowed ceilings”, the limits you unknowingly adopt from the rooms you spend t... more

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Number of Listeners
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Recent Guests

Ed Godden
Wedding photographer based in Nottinghamshire
Independent photographer
Episode: The Truth About Building a Wedding Photography Career That Lasts (with Ed Godden)
Tiree Dawson
Wedding photographer based in the Lake District
Independent photographer
Episode: A Photographer’s Honest Approach to Social Media
Tom Wright
Phototherapist / Coach helping established photographers pivot, develop workflow, and find an authentic artistic voice
Self-employed photographer and educator
Episode: From Taking Photos to Having a Point of View, With Tom Wright.
Tara Knott
Event designer and wedding stylist
Midlands based event design and styling
Episode: Styled Shoots in a Noisy Wedding Industry
Fer Juaristi
Photographer focused on wedding, documentary-style imagery
Fer Juaristi Photography
Episode: A conversation with Fer Juaristi
Frances Foster
Wedding photographer in the UK
Independent photographer in Suffolk
Episode: What Really Happens Before You Step on Stage

Host

Gina Fernandes
Host of The Unfiltered Lens

Reviews

4.8 out of 5 stars from 17 ratings
  • Just brilliant!

    Straight to business, no waffle. Gina is really articulate and each episode offers up insight and interest. I’m a big fan.

    Apple Podcasts
    5
    bertpalmer
    United Kingdom7 months ago
  • Brilliant

    Such a great podcast - no nonsense, tell it like it is, genuinely useful and interesting stuff. Love listening.

    Apple Podcasts
    5
    Claire Penn Photo
    United Kingdom7 months ago
  • Flippin’ real and inspiring

    Gina is honest and real. I look forward to every episode. There’s always a deep take away about the industry or about something niggling in my head that’s distracting me or holding me back.

    Apple Podcasts
    5
    Martin Ellard
    United Kingdom7 months ago
  • Business tips aplenty

    Love the combo of single episodes with quick tips mixed in with interesting interviews!!

    Apple Podcasts
    5
    Gbee81
    United Kingdom7 months ago
  • loved this!

    Absolutely loved listening to Gina (&sarah) so honest and real. Inspiring even if you’re not a photographer!

    I’m not a photographer, but I still found this podcast insightful and inspiring. The conversations about community, connection, and storytelling in weddings really resonated with me. It’s full of genuine passion and thoughtful perspectives—definitely worth a listen no matter your background.

    Apple Podcasts
    5
    Halohairdesignz
    United Kingdoma year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate candid, no-nonsense approach to creativity and business.
Honest, real talk about industry issues and marketing.
Great balance of interviews and solo guidance on growth.
Shows sharp, practical insights without fluff.

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Talking Points

Recent interactions between the hosts and their guests.

The Truth About Building a Wedding Photography Career That Lasts (with Ed Godden)
Q: What role does communication play in bookings and client relationships?
Clear communication, quick responses (within 24 hours), and discussing expectations on Zoom calls help ensure alignment with clients, reduce ghosting, and build trust that leads to bookings.
The Truth About Building a Wedding Photography Career That Lasts (with Ed Godden)
Q: How has pricing affected his bookings and career stability?
Raising prices from 1500 to 2500 then to 3.5k after seeing value from clients helped reset demand and keep bookings coming in. He also highlights using price transparency on the website to attract the right clients who are willing to pay for quality.
The Truth About Building a Wedding Photography Career That Lasts (with Ed Godden)
Q: What has kept Ed in wedding photography for so long?
Ed emphasizes balance, value-based pricing, and a love for the craft. He notes that longevity comes from pacing himself, protecting his time with family, and staying creatively engaged rather than chasing every new booking.
SEO for Wedding Suppliers in 2026, AI, Google and How to Get More Enquiries
Q: How should vendors approach local vs non-local SEO strategies?
She describes three categories: location-bound, regionally limited, and national/global service areas. For each, push local signals via location-specific pages or blogging, and use internal linking to create a strong site-wide association with places you serve or aim to serve.
SEO for Wedding Suppliers in 2026, AI, Google and How to Get More Enquiries
Q: What should someone with only a few hours a week prioritize for SEO?
Katherine stresses the homepage clarity, explicit about who you are, what you do, where you operate, and who you serve, plus using a mix of page optimization and blog content to cover different angles and locations.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Unfiltered Lens

What is The Unfiltered Lens about and what kind of topics does it cover?

A candid, practitioner-focused show centered on building sustainable creative businesses in the wedding space. Episodes mix practical marketing tactics, pricing and burnout strategies, and authenticity in branding, featuring industry veterans and practitioner guests who share real-world lessons, failures, and insights. Notable is the host's no-nonsense tone and willingness to challenge industry norms, making it valuable for listeners who want actionable takeaways without hype. The lineup often includes photographers, event designers, and consultants who discuss client relationships, storytelling, and long-term career health in a saturated market.

Where can I find podcast stats for The Unfiltered Lens?

Rephonic provides a wide range of podcast stats for The Unfiltered Lens. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Unfiltered Lens and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Unfiltered Lens get?

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How many episodes of The Unfiltered Lens are there?

The Unfiltered Lens launched a year ago and published 36 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Unfiltered Lens?

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What guests have appeared on The Unfiltered Lens?

Recent guests on The Unfiltered Lens include:

1. Ed Godden
2. Tiree Dawson
3. Tom Wright
4. Tara Knott
5. Fer Juaristi
6. Frances Foster

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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