The Set Up | Marketing and Music
The Set Up SeriesBecome a Paid Subscriber: anchor.fm/thesetupseries/subscribe Every week, The Set Up Podcast navigates new topics through interviews with disruptors in the music industry―turning their experiences working behind the scenes into actionable advice you can use in your life no matter the industry. If you’re passionate about paving your own path and inspired to connect with like-minded professio... more
| Publishes | Weekly | Episodes | 97 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Category | Music | ||||
Listen to this Podcast
Latest Episodes
We are so excited to share our 100th episode, featuring Los Angeles based-singer, songwriter and producer Able Heart!
Able was lost in life after his Amateur US Olympic snowboarding career came to an abrupt halt due to an injury. For years, he ques... more
Caleb Hawley is a New York City based songwriter and performer. In his decade-long career, he has released five albums and played over 1000 shows. Citing main influences such as Randy Newman and Janet Jackson, his songs often combine catchy melodies ... more
Austrian Alps-based Americana songwriter Prinz Grizzley veered into the Americana lane with two critically-acclaimed albums that led to playing festivals around the world, recording with Erin Rae, and sharing bills with folks like Yola, Tyler Childer... more
Today we are joined by Brenden Starr, an Alternative/Pop/Rock artist with a national audience as well by auditioning for 13-Time GRAMMY Award-Winning Artist Lady Gaga as a backup tour singer and qualifying for television shows like American Idol and ... more
Today, Scott Grady from The Mercy Stone joins us on The Set Up podcast to discuss their newest release ‘Crash’.’ Scott shared the heartbreaking story behind the beautiful ballad of a song and how the song was created.
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2:00 Crash
10:00 Songwr... more
Sin. is an Indie / Psychedelic Rock band based out of Chicago. Their sonic sound pulls influence from the likes of Ty Segall, Iggy Pop, Wilco, Alex (Sandy) G, and more. Their lyrical topics embrace the human experience, giving into desires, reclaimin... more
Today, we are joined by Dan aka Daniel G Harmann. DGH's songs draw the listener in with their dark and smoky feel while escorting you through life's landscape of pain and redemption in a way only a trusted friend can.
In 2022 he suffered an injury ... more
Today, we are joined by Ken Newman. Ken is a San Francisco-based rock Singer Songwriter with a passion for change and a mission to help the homeless in california.
His album, “What Am I Afraid Of?” produced by Scott Mickelson, was released in April... more
Key Facts
Reviews
- Content is spot on for this show
Super jam-packed show for any musician trying to grow. The hosts always bring out the best in the guest through great questioning and leave a lot of tips - sometimes I wish Sam's audio quality was a bit better, but the content is too good for it to really bother me lol
Apple Podcasts5Anthony D N
United Kingdom4 years ago - Goldmine for musician
This podcast is a goldmine for the musician who is ready to take action to get their music out there. Sydney and Sam are very knowledgeable in how to market music in the modern world and the great range of guests compliment the show very well. Excited for the remainder of this new season!
Apple Podcasts5D Larson 2020United Kingdom4 years ago - Invaluable
Fantastic podcast - Sydney and Sam always ensure to Set Up the episode in a way where there are always actionable take aways for the listener and I have applied much of what I’ve heard to my own music marketing strategy. And the calibre of guests really is top tier. I was buzzed to get to listen to Mike Warner on this show!
Apple Podcasts5taigosheaUnited Kingdom4 years ago - A 5-Star Podcast with 5-Star Content
As a musician that had taken a lengthy break from the music world, A LOT had changed while I was off the stage and out of the studio. I quickly found myself overwhelmed, wondering what my next steps should be... Discovering The Set Up has been a life-changer for me! There is something for everyone in each episode, regardless of where you are at in your career. I now find myself taking on many new challenges, armed with the knowledge that Sydney, Sam, and their guests have shared. Thank You!!
Apple Podcasts5Atari Lad
Canada4 years ago - Love this podcast! Great insights, hilarious hosts, and actually real advice.
I was super impressed with how The Set Up breaks down each podcast and really gets into the details of the topic at hand. It’s so cool to hear the guest’s background and learn why they are the experts in what they’re talking about. Sydney and Sam ask some really pointed, deep questions and really emphasize breaking it all down for the average person to understand. There’s so many episodes that everyone from beginners to pros would enjoy what’s included. On top of it all, the hosts are hilarious,... more
Apple Podcasts5Marissamarie__25
United States5 years ago - Valuable and in depth music industry insights!
It's challenging to put your arms around all of the different aspects of marketing and strategies available to musicians and their teams these days. The Set Up does a great job of featuring the inside scoop from industry thought leaders. Highly recommend!
Apple Podcasts5aspenbeat handpicked musicUnited States5 years ago - Amazing!
I don’t typically listen to podcasts, but The Set Up is the exception! I love the female-focus and being able to learn about the behind-the-scenes of the music industry. 10/10 ⭐️
Apple Podcasts5Muppet monster3211United States5 years ago - Well worth a listen!
Sydney always delivers interesting guests and pulls valuable insights from them. It’s particularly interesting hearing the unique stories and journeys each guest has experienced. Highly recommend!
Apple Podcasts5Vertigo2United Kingdom5 years ago - Great Podcast to Support Women in Music
Sam and Sydney really help you learn more about the music industry! Women are the minority in the music industry, but these women are providing a space where women feel empowered and not discouraged by their peers. If you want to learn more about music, definitely check this out!
Apple Podcasts5sarahbethpUnited States5 years ago - Stellar podcasts, great guests
Sydney and Sam have done such a great job interviewing top folks in the industry and deep diving into their perspective. They have fine tuned these podcasts to share stories and provide knowledge for those in the music industry. Great work ladies!
Apple Podcasts5stefi kneeUnited States5 years ago - AMAZING <3
Love everything about The Set Up Series. Lots of unique guests with a variety of experience and perspective around the music world. I enjoyed my time on the Podcast and was fortunate to have a great platform with someone who really cares sharing the story!
Apple Podcasts5Jeu9United States5 years ago - An Insightful Look Into The Music Industry!
Sydney brings on such amazing guests for this podcast! In each episode, you get unique perspective from an industry expert! I've been in the industry for over 14 years, it's always interesting to hear others' stories and experiences. I was humbled and honored to be a guest on the show, amongst so many incredible others! Highly recommend checking this podcast out! Thank you, Sydney, for all that you do!
Apple Podcasts5yowzaitsmegUnited States5 years ago - True masters at their craft
Being a guest on this show was an incredible experience - Syndey + Sam provided an amazing atmosphere that allowed us to really get into things and talk #realtalk about an important topic musicians needed to hear to feel supported. Highly recommend this not-to-miss podcast!
Apple Podcasts5RockStarAdvoUnited States5 years ago - Time Well Spent!
I really enjoy listening to these podcasts, and I’m not just saying that because I was a guest on one of them (Episode 31). Sidney and Sam are both a breath of fresh air!!!!!
Apple Podcasts5Wendy DayUnited States5 years ago Loving all of the different guests. It's great to learn about experiences from veterans of the industry who have worked with big names and share relevant tidbits on how music professionals can navigate the industry.
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Audience Metrics
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How many episodes of The Set Up are there?
The Set Up launched 6 years ago and published 97 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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