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Artwork for The Brand Marketing Show

The Brand Marketing Show

Catherine Langman
E-Commerce
Email Marketing
Black Friday
Marketing Strategies
Digital Marketing
Customer Experience
Customer Retention
Customer Engagement
Klaviyo
Meta
Marketing Strategy
Consumer Behavior
Sales Optimization
Content Marketing
Ecommerce
E-Commerce Sales
Consumer Psychology
Discounting
Digital Advertising
Christmas Marketing

Welcome The Brand Marketing Show. The show for the creators. The innovators. The ones who wake up at 3am with an idea that won't let go and refuse to accept "that's just how it's done." Who sketch prototypes on napkins and turn kitchen tables into laboratories. Who look at every "impossible" and whisper back, "watch me." You don't just create products. And you understand that people don't fall in ... more

PublishesWeeklyEpisodes326Founded6 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Artwork for The Brand Marketing Show

Latest Episodes

Marketing is the hat that doesn't come off. If you're running a premium eCommerce brand and you've been quietly burning out – not from the hours but from the cognitive weight – this episode is for you. We explore three structural properties that make... more

Most premium eCommerce founders I speak to are saying the same thing. "I'm doing everything right – every best practice, every expert recommendation – and it's not working." If that's been the last few quarters in your business, this episode is for y... more

Everyone in Australian retail right now is having one of two conversations: "it's quiet" or "what sale should we run next?" Our clients are having neither. They're up year-on-year. They're not discounting heavily. And they're not throwing more ad spe... more

Three weeks ago, Shopify flipped a switch that most brand founders still haven't clocked. Every eligible Shopify store is now discoverable inside ChatGPT by default. 880 million users. Your products. Potentially.

Here's the part nobody's talking ab... more

Key Facts

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Recent Guests

Erin Lindwall
Founder of Matcha Yu Tea, passionate about Japanese culture and premium matcha.
Matcha Yu Tea
Episode: Riding the Matcha Wave: How Erin Lindwall Scaled Premium Tea Brand Matcha Yu
Dr. Ross Honeywill
Consumer psychologist and architect of the New Economic Order Framework
therightcustomer.com
Episode: The Hidden Cost of Wrong Customers (& How To Attract The Right Ones)

Host

Cath Langman
Host of The Brand Marketing Show, providing insights on innovative marketing strategies and the entrepreneurial mindset necessary for product creation and brand storytelling.

Reviews

5.0 out of 5 stars from 41 ratings
  • Great resource for thoughtful marketing

    As an owner of an e-commerce brand building it solo and learning on the go, this podcast has been key to understanding how to approach marketing in a way that’s thoughtful and true to the care I put into my products. It’s not about selling aa much as possible as fast as possible as many others seem to be, but about building an authentic voice that connects with your target audience and how to calculate and measure the outcomes. This podcast is a great resource!

    Apple Podcasts
    5
    Stephanie WK
    United States24 days ago
  • This podcast is something else!

    I love Cath’s podcast! Cath is the real deal, she has incredible understanding of the highs and lows of being in business, and at the same time delivers real solutions and down-to-earth, practical advice that you can take away and use straight away. Thanks Cath, you’re a gem!

    Apple Podcasts
    5
    CycloneLiz
    Australia4 months ago
  • Breath of fresh air

    Lovely to listen to Cath speaking my small boutique brand language. I felt so heard and inspired after the episode on BF25. Keep the gold going xx

    Apple Podcasts
    5
    Maddogyy
    Australia6 months ago
  • Really informative

    I searched for a podcast about klaviyo flows and found a great episode here. Fantastic!

    Subscribed and will work my way through the episodes

    Apple Podcasts
    5
    Dan G UK
    United Kingdoma year ago
  • Amazing podcast full of great, actionable tips!!

    Long time listener of the podcast, and I love the creative, yet data driven ideas and tips that are not only easy to execute but will move the needle. I also found their ‘done with you’ marketing group via the podcast, which is also amazing! It’s like having your very own group of knowledgable mentors who can cut through the noise and help you get stuff done, but without the ridiculous price tag.

    Apple Podcasts
    5
    rvktdbnk
    Australia2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The content is praised for its clarity and relevance, especially in terms of addressing the challenges faced by product-based entrepreneurs.
Listeners appreciate the actionable insights and practical advice shared in the episodes, often highlighting the host's expertise in navigating the complexities of brand marketing.
Many reviews mention the engaging storytelling approach, making complex marketing topics accessible and engaging to the audience.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How We Transformed Our Beauty Brand in Just 30 Days: The Secret Strategy Revealed
Q: How did the NEO targeting affect your advertising results?
It significantly improved our cost per acquisition, conversion rates, and average order value.
How We Transformed Our Beauty Brand in Just 30 Days: The Secret Strategy Revealed
Q: What was your experience like before implementing the NEO framework?
We were unable to acquire the ad account of Indagare, leading to difficulties in customer acquisition, especially in a competitive market.
The Hidden Cost of Wrong Customers (& How To Attract The Right Ones)
Q: What would be some practical starting points that they could get moving with?
Get a better understanding of who these NEOs are, through available resources and engagement with customers directly.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Brand Marketing Show

What is The Brand Marketing Show about and what kind of topics does it cover?

The content provides a vibrant exploration of brand marketing, emphasizing the intersection of creativity and strategic thinking in entrepreneurship. It explores the mindset of innovators and disruptors who challenge traditional marketing narratives, focusing on how they create products that resonate deeply with customers. The episodes cover topics such as effective storytelling, the psychology behind consumer behavior, and the importance of maintaining brand integrity without resorting to discounting. With practical insights and actionable strategies, the show aims to empower entrepreneurs to craft unique customer experiences and foster genuine connections through their offerings, making it particularly appealing to those involved in produ... more

Where can I find podcast stats for The Brand Marketing Show?

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How many listeners does The Brand Marketing Show get?

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What are the audience demographics for The Brand Marketing Show?

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How many subscribers and views does The Brand Marketing Show have?

To see how many followers or subscribers The Brand Marketing Show has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Brand Marketing Show?

These podcasts share a similar audience with The Brand Marketing Show:

1. The Product Boss with Jacqueline Snyder
2. The Foundr Podcast with Nathan Chan
3. Social Media Marketing Podcast
4. The Digital Marketing Podcast
5. Big Business with Brittney Saunders

How many episodes of The Brand Marketing Show are there?

The Brand Marketing Show launched 6 years ago and published 326 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Brand Marketing Show?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Brand Marketing Show?

Rephonic pulls ratings and reviews for The Brand Marketing Show from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Brand Marketing Show?

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What guests have appeared on The Brand Marketing Show?

Recent guests on The Brand Marketing Show include:

1. Erin Lindwall
2. Dr. Ross Honeywill

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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