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Artwork for The My Wife Quit Her Job Podcast With Steve Chou

The My Wife Quit Her Job Podcast With Steve Chou

Steve Chou
E-Commerce
Amazon
Seller Summit
Youtube
Content Creation
Tiktok
Email Marketing
Google
Tiktok Shop
SEO
Social Media Marketing
Shopify
Artificial Intelligence
Entrepreneurship
Affiliate Marketing
China
Financial Freedom
AI Tools
Tmoo
Influencer Marketing

Start An Ecommerce Business, Become Your Own Boss And Spend More Time With Your Loved Ones

PublishesWeeklyEpisodes400Founded13 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for The My Wife Quit Her Job Podcast With Steve Chou

Latest Episodes

In this episode, Toni and I talk about the brand new AI shopping app that has Amazon so rattled it decided to shut the door completely. We get into the real reason we think Amazon made that call and why sellers are going to pay the price. If you sell... more

In this episode, Toni and I talk about the brand new AI shopping app that has Amazon so rattled it decided to shut the door completely. We get into the real reason we think Amazon made that call and why sellers are going to pay the price. If you sell... more

In this episode, I sit down with Sharona, the founder of Shushi, who turned $5K in bartending tips and a trip to Bali into a 7-figure resort wear brand. She shares how she landed Bloomingdale's early on, walked away from it all to move to France, and... more

In this episode, Toni and I finally settle our long-running disagreement about whether ecommerce businesses actually need social media to grow. We break down real examples from wedding putting greens to viral pimple patches, showing exactly how busin... more

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Recent Guests

Sharona Ozeri
Founder of Lovesushi, resort-wear brand
Lovesushi/Shushi Brand
Episode: 658: She Built a 7 Figure Clothing Brand With Just $5K in Bartending Tips
Parag Mamnani
Founder of WebGility, ex-Amazon employee who managed Amazon's Web Store Developer Program
WebGility
Episode: 655: Ex Amazon Employee Reveals Where Sellers Are Quietly Losing Money
Steven Weigler
Trademark and IP attorney
Buchalter
Episode: 652: The Lawsuit Hitting Shopify Sellers Right Now (And How to Avoid It) With Steven Weigler
Kari Capone
Founder and CEO of The Spinning Hand
The Spinning Hand
Episode: 649: She Makes 6 Figures Selling Knitting Kits With Kari Capone
Miroki Tong
Co-founder and CEO of Story Engine Deck
Story Engine Deck
Episode: 647: How To Make $2M Selling Creativity In a Box With Miroki Tong
Andrew Youderian
Founder/host of E-commerce Fuel and author of the annual survey
E-commerce Fuel
Episode: 645: What 300 7-Figure Sellers Told Us About The State Of Ecom With Andrew Youderian
Sohun Sanka
Head of growth marketing at Reacher
Reacher
Episode: 644: The TikTok Shop Strategy That Turns $5K Into An Army Of Affiliates With Sohun Sanka
Danny Kirk
Founder of ReddiReach, agency helping e-commerce brands be mentioned on Reddit and be recommended by AI models
ReddiReach
Episode: 641: The Reddit Strategy That Gets AI to Recommend Your Brand
Dawn LaFontaine
Founder of Cat in the Box, cat toy designer
Cat in the Box
Episode: 639: She Built A 6-Figure Cat Toy Business Because Someone Annoyed Her On IG With Dawn LaFontaine

Hosts

Steve Chou
Host of a long-running ecommerce-focused show; co-creator of the podcast, with strong emphasis on actionable tactics, AI adoption, and family-friendly entrepreneurship.
Toni
Co-host and episode contributor, frequently covers ecommerce strategies, case studies, and creator-focused insights.

Reviews

4.9 out of 5 stars from 1.7k ratings
  • Practical, honest, and actually useful*

    Such a valuable podcast for entrepreneurs and small business owners. Steve has a way of breaking down e-commerce, marketing, AI, and what’s changing in business into advice you can actually use. I especially appreciate that the conversations are practical and straightforward without all the fluff. There’s always something to take away and apply to your own business. Highly recommend!

    — Team GCPR

    Apple Podcasts
    5
    GCPR Team
    Philippines11 days ago
  • Really informational

    I enjoy the information he shares and has real

    Life application. He genuinely wants to help and is humble and seems like a great guy. Really love his approach and have learned a lot!

    Apple Podcasts
    5
    vandytravel
    United Statesa year ago
  • Good Stuff

    Great tips and lots of useful information - love all of Steve Chou’s content across all platforms, especially the podcast!

    Apple Podcasts
    5
    cs$$$$$$$$$
    United Statesa year ago
  • Very informative and up to date information

    No nonsense, lots of very useful and up-to-date information on how to start what is. Super helpful for those trying to start an e-commerce business. Goes into details like picking product, sourcing, 3pl, amazon fba, tariffs, marketing, how to use AI, useful tools

    Apple Podcasts
    5
    alleyla81
    United Statesa year ago
  • Best e-commerce content creator

    Steve easily has the best content, education, and training for getting started (and growing a brand) in e-commerce brand. I regularly watch his YouTube videos and also listen to this podcasts. There are a lot of content sketchy creators who peddle cringy “get rich schemes” and obvious advice, but Steve is the real deal. He is one of the few who are experienced, genuine, down-to-earth, and offer real world, relevant advice and education that can actually you help you be successful. I love that he... more

    Apple Podcasts
    5
    Jeff P Moto
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise practical, actionable guidance with real-world applicability.
Guests are valued for diverse experiences in ecommerce and creator ecosystems.
The host delivers honest, no-fluff advice and stays current with market shifts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

655: Ex Amazon Employee Reveals Where Sellers Are Quietly Losing Money
Q: Where should sellers check in the books, and what are some big things that people overlook?
The host and Parag emphasize frequent, granular accounting with clearing accounts per channel, tracking fees and reimbursements separately, and not relying on month-end snapshots; understanding cost of goods, payroll, and advertising is essential to seeing true cash flow.
649: She Makes 6 Figures Selling Knitting Kits With Kari Capone
Q: Do Facebook ads work really well for your business, given your audience?
Yes, Facebook ads work well for driving sales, with initial campaigns often delivering strong ROAS (around five to six) before requiring refreshes of creative; video selfies and unboxing videos tend to perform best for converting viewers into buyers.
649: She Makes 6 Figures Selling Knitting Kits With Kari Capone
Q: How did you get your first customers to your Shopify store?
I built an email list from a prior website (allfreenitting.com), ran giveaways and banner ads, and used inexpensive list-building tactics to accumulate about 5,000 subscribers before launching on Shopify. This email audience, combined with early Facebook ads, started driving initial sales as soon as the store opened.
644: The TikTok Shop Strategy That Turns $5K Into An Army Of Affiliates With Sohun Sanka
Q: So Sohun, most of my listeners probably do not know who you are. How did you get started in e-commerce and specifically TikTok Shop?
Sohun explains a generalist background in paid media, how he built an influencer/affiliate vertical for Amazon, moved into TikTok Shop management, and eventually created software to bridge operator, customer, and product needs.
625: The $1M/Month Brand Strategy That Most Amazon Sellers Are Missing with Janelle Page
Q: What is your advice on creating content and building an audience?
You can either pay for distribution or earn it through organic content, but consistency is key.

Audience Metrics

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These podcasts share a similar audience with this podcast:

1. The Smart Passive Income Online Business and Blogging Podcast
2. The Side Hustle Show
3. Shopify Masters
4. My First Million
5. The Amy Porterfield Show

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this podcast launched 13 years ago and published 400 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Sharona Ozeri
2. Parag Mamnani
3. Steven Weigler
4. Kari Capone
5. Miroki Tong
6. Andrew Youderian
7. Sohun Sanka
8. Danny Kirk

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