The Motherhood: Influencer Marketing Podcast
The Motherhood AgencyAs pioneers in influencer marketing, we're excited to launch our brand-new, limited-edition podcast series. We’re discussing all-things influencer programming, including paying creators, ever-changing algorithms, influencer programming as a tool for public awareness campaigns, transparency in marketing and so much more.
| Publishes | Daily | Episodes | 4 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
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Latest Episodes
Classically trained PR pros are used to earn media. But today, the lines between earned, owned and paid are totally blurred - and for good reason. Each of these should be used together to distribute a cohesive message across in an increasingly satura... more
More than 15 years ago, The Motherhood organized one of the first influencer campaigns in partnership with a well-known amusement park brand. In this episode, we talk with Kami Watson Huyse, the award-winning CEO of Zoetica Media and Smart Social Sec... more
Early bloggers, which we now know as influencers, were predominantly women (moms, specifically). Sponsored content was earnest and straightforward in the best of ways. There were no filters, nor the bells and whistles of tech that impacts content we ... more
Skeptics often perpetuate the idea that influencer marketing is simply Instagrammers who take pretty photos. Or they stage too-perfect-to-be-real content with pre-written captions sent to them. But this is not the case. Many influencers are using the... more
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Apple Podcasts | #211 |  United Arab Emirates/Business/Marketing |
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this podcast launched 3 years ago and published 4 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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