The Marketing Share
Alec Cheung & Barb VanSomerenRunning a marketing department requires expertise in many domains, from branding, media and positioning to demand generation, sales enablement, and much more. As a business leader or a new department head, you may be an expert in one or more marketing areas but usually not all of them. The Marketing Share aims to close this gap.Co-hosts Barb VanSomeren and Alec Cheung are experienced marketing lea... more
| Publishes | Twice monthly | Episodes | 54 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||
Listen to this Podcast
Latest Episodes
Welcome back to The Marketing Share Podcast.
This week, we're excited to present Part 2 of our conversation with Alan Gonsenhauser, where we dig into what it takes to move from VP of Marketing to an effective, indispensable CMO.
Alan lays out pra... more
In this episode of The Marketing Share Podcast, Alec Cheung and Barb VanSomeren have an exciting conversation with Alan Gonsenhauser, interim CMO, advisor, and trusted voice in the CMO Coffee Talk community.
Alan has decades of experience guiding ma... more
In this episode of The Marketing Share Podcast, hosts Barb VanSomeren and Alec Cheung sit down with Brian McHale, CEO of Brandience, a full-service marketing agency based in Cincinnati that helps national and franchise brands grow while staying true ... more
In this episode of The Marketing Share, our co-hosts Barb VanSomeren and Alec Chung sit down with Chae O’Brien, GTM specialist and principal strategist at Thought Bakery, for a grounded conversation about what it really takes to build a modern go-to-... more
What if we told you that your copy isn't the problem, but your messaging is?
In this episode of The Marketing Share Podcast, our co-hosts Alec Cheung and Barb VanSomeren have an insightful conversation with message market fit expert Chris Silvestri... more
How do you go from corporate law to leading one of the most innovative social media management platforms? In this episode, Emeric Ernoult, CEO of Agorapulse, shares his entrepreneurial journey, the lessons learned from pivots and challenges, and the ... more
How do you scale healthcare marketing without losing patient trust?
In this episode of The Marketing Share Podcast, hosts Alec Cheung and Barb VanSomeren sit with Alex Membrillo, CEO of Cardinal Digital Marketing, to unpack the fast-changing world o... more
In this episode of The Marketing Share Podcast, marketing experts Alec Cheung and Barb VanSomeren are joined by Stephanie Brooks, a seasoned marketing leader with a wealth of experience in website development. Together, they dive into the work it tak... more
Key Facts
Reviews
- I love this show.
I really enjoy the expert guests. Every episode I learn something new to apply to my business.
Apple Podcasts5scottcate
United States8 months ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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The Marketing Share launched 2 years ago and published 54 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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