Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies ac... more
Publishes | Daily | Episodes | 209 | Founded | 3 years ago |
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Number of Listeners | Categories | BusinessMarketingCareers |
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.
In this episode, Elena a... more
A German professor compiled a list of 55 questionable Cannes award entries. And he’s far from the only one. Yet the industry keeps creating marketing to win awards over actual performance.
This week, Elena, Angela, and Rob are joined by Nick Asbury,... more
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.
In this episode, Elena a... more
Big brands don't narrow cast. They want to be known everywhere their category can be part of your life. And there's a reason for that strategic choice.
This week, Elena, Angela, and Rob are joined by research professor Jenni Romaniuk from the Ehrenb... more
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This podcast is more than ideas. It contains researched based facts for marketers everywhere. You don’t want to miss it.
Great discussion of the models driving purchase behavior spanning both B2C and B2B.
Tldr; buy efficient CPM to optimize for reach
A nice mix of conversation types, some interviews, some paper ‘reviews’ etc. I appreciate the focus on effectiveness and find the conversations useful, especially due to the fact the publisher is an agency so they do have credibility in the space. If you follow the world of marketing effectiveness then I think you’ll find this podcast useful.
The only thing I would like is to get some money to buy it
Love this podcast! As someone who works with marketing professionals, I find it incredibly insightful and packed with real-world examples.
They invite excellent marketing leaders who share refreshing perspectives on the industry.
I’ve become a big fan - it’s definitely one of my go-to listens.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #23 |
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This podcast offers insightful discussions that combine research and practical strategies to address contemporary marketing trends and challenges. Regularly featuring experienced marketers, it emphasizes the importance of data-backed decision-making, psychology, and economics within the marketing landscape. The hosts engage in deep conversations around various topics, including marketing effectiveness, brand building, and consumer behavior, often referencing empirical studies and expert opinions to support their views. A unique aspect of this show is its commitment to demystifying complex marketing concepts, catering to both seasoned professionals and those new to the field.
Rephonic provides a wide range of podcast stats for The Marketing Architects. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Marketing Architects and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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These podcasts share a similar audience with The Marketing Architects:
1. Uncensored CMO
2. The CMO Podcast
3. Marketing Against The Grain
4. Nudge
5. The Digital Marketing Podcast
The Marketing Architects launched 3 years ago and published 209 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Marketing Architects include:
1. Jenni Romaniuk
2. Beth Kuchera
3. Mary Kyriakidi
4. Liam Moroney
5. Jonathan Elfreich
6. Matt Maynard
7. Dan Cleveland
8. Lexi Wolf
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