Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies ac... more
Publishes | Twice weekly | Episodes | 143 | Founded | 2 years ago |
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Number of Listeners | Categories | MarketingBusinessCareers |
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.
In this episode, Elena a... more
A 30-second Super Bowl spot now costs over $7 million—a 337% increase since 1999. But does this massive investment drive real results? And what separates the memorable ads from the forgettable ones?
Elena, Angela, and Rob explore what makes Super Bo... more
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.
In this episode, Elena a... more
Since 2010, the efficiency of highly creative campaigns has halved according to research by Peter Field. And the cost of dull advertising? U.S. brands would need to spend an additional $189 billion annually to make underperforming ads as effective as... more
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Love this podcast! As someone who works with marketing professionals, I find it incredibly insightful and packed with real-world examples.
They invite excellent marketing leaders who share refreshing perspectives on the industry.
I’ve become a big fan - it’s definitely one of my go-to listens.
i just came here for 14 jurassic world cash thank you but its 4 stars because you shouldve made it 50 cash
Every episode is full of entertaining banter and thought-provoking hot takes about marketing effectiveness, trends, and news. The episodes cover diverse topics and have a range of interesting guests, too. What I appreciate most is that these discussions are firmly grounded in data, research, and real-world observations. A great podcast to listen to if you’re looking to parse through all the marketing hype that’s out there!
I’m so happy to find a podcast that operates on data instead of hype. A useful addition to my marketing database. Well done!
I’m so glad I stumbled onto this podcast. Such good convos as a “younger” leader; just a breath of fresh air to my day which is already helping me see things differently!
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Listeners, engagement and demographics and more for this podcast.
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The Marketing Architects launched 2 years ago and published 143 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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