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Artwork for Salon Goals

Salon Goals

Lauren Lappin
Beauty Industry
Client Retention
Salon Management
Beauty Business
Business Growth
Time Management
Leadership
Burnout
Hiring Practices
Content Creation
Marketing Strategies
Staff Management
Work-Life Balance
Client Engagement
Pricing Strategies
Price Increase
Social Media Marketing
Profitability
Overwhelm
Client Experience

Salon Goals is where we talk about what actually goes into running a profitable, sustainable beauty business — the kind that doesn’t rely on you being everywhere, and doing everything, all the time. I’m Lauren Lappin, a 7-figure salon owner and business coach. I’ve spent the last 12 years building and running a staff-led beauty business, and coaching other salon owners through the same challenges.... more

PublishesWeeklyEpisodes197Founded4 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

Listen to this Podcast

Artwork for Salon Goals

Latest Episodes

Salon Goals Academy - get on the waitlist: www.laurenlappin.com.au/sg-academy-waitlist

In this week's episode Lauren shares how her salon made $20,000 more in June 2026 than it did in June 2025 with a team the exact same size, after a year t... more

Salon Goals Academy - get on the waitlist: www.laurenlappin.com.au/sg-academy-waitlist

Twelve years ago, I opened the doors to Allure Lash and Beauty Bar. To celebrate the milestone, I'm sharing the 12 biggest lessons 12 years of business ow... more

Salon Goals Academy - get on the waitlist: www.laurenlappin.com.au/sg-academy-waitlist

Business is easy, right? Start it, show up a bit, and the six figures roll in. That's the story social media loves to sell. It's also complete rubbish.

I... more

Salon Goals Academy - get on the waitlist: www.laurenlappin.com.au/sg-academy-waitlist

In this week's episode Lauren deconstructs the concepts of discounting and tiered-pricing in the beauty industry, why Salon Owners do it, and what you can... more

Key Facts

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Recent Guests

Jessica Conrick
Finance expert, CPA and women's wealth financial strategist
Independent consultant
Episode: Ep. 172: Building a Bigger and Better Financial Future with Jessica Conrick (Educator & CPA)
Alicia Phoenix
CEO and owner of Prolong Lash, an expert in AI applications in the beauty industry
Prolong Lash
Episode: Ep. 162: Stop Wasting Time: How Beauty Business Owners Should Be Using AI with Alicia Phoenix
Gabrielle Hill
Beauty business entrepreneur and owner of The Lash House Newcastle
The Lash House Newcastle
Episode: Ep. 123: Gabrielle Hill on Client Education, Hiring Staff, Fear in Business, Time Management, and The Value of Client Feedback - p2/2

Host

Lauren Lappin
Host of Salon Goals; salon owner and business coach with 12+ years building staff-led beauty businesses.

Reviews

5.0 out of 5 stars from 154 ratings
  • She knows her stuff!

    June 2022 - Lauren is incredibly knowledgeable! I am enjoying this podcast so much. I am away on holiday at the moment in Spain and I have been lying by the pool all day listening to This podcast I feel like I’m really going to up my game in my lash business when I return to Ireland.

    June 2026 - still listening to this podcast on holiday in Spain! Lauren is just so knowledgeable. I have learned so much from her!

    Apple Podcasts
    5
    lashenvyire
    Ireland2 months ago
  • Real and helpful!

    I love listening to Lauren’s podcasts! I found her shoe on a long car ride and have binged every episode 😂 Thanks so much for the awesome business content and keeping it real and honest, plus all the tips on how to succeed in the beauty industry. Ellie x

    Apple Podcasts
    5
    Ellie ModelSkin
    Australiaa year ago
  • Thankyou!

    Hey Lauren

    I'm a little late to the piece, I've just found your episode on branding and starting your business!

    I'm not too far away from launching a cosmeceutical brand called Sunshe

    And you have just instilled so much confidence and reassurance that every step I've taken is correct!

    I had those voices of self doubt keeping in but after listening to your advice and your journey

    I now feel so empowered and I know my business is going to thrive!

    Cheers to a fab 2025

    Hannah

    Sunshe skin

    Apple Podcasts
    5
    Sunshe skin
    Australiaa year ago
  • The guru!

    Lauren is the absolute queen of building a successful lash salon and her podcast is no exception 👏👏 definitely a must listen for anyone in the industry or considering becoming a lash tech!

    Apple Podcasts
    5
    kirsten91193
    Australiaa year ago
  • Podcast filled with value!

    As an 8-year certified lash artist with my own salon, in Canada, I absolutely love The Lash Business Lounge Podcast. It provides incredible value, lots of insightful tips, and things that have personally enriched my business practices. It's a must-listen for anyone serious about succeeding in the lash industry!

    Apple Podcasts
    5
    mn_cxx.2g5
    Canada2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host delivers practical, no-nonsense guidance for growing a beauty business.
Coaching and mastermind promos provide a clear path to implementing lessons.
Listeners praise real-world strategies and accountability through coaching; actionable tips shine through.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep. 170: Q&A - Business Partnership Difficulties | Installing a New Manager | Work-life Balance | Increasing Sales
Q: How can you increase sales without making clients feel pushed or manipulated?
Reframe sales as helping clients achieve their desired outcomes, offer verifiable value, and use upsells or add-ons only if aligned with the client's needs and goals; avoid hard selling and focus on trust-building and service quality.
Ep. 170: Q&A - Business Partnership Difficulties | Installing a New Manager | Work-life Balance | Increasing Sales
Q: How do you switch off as the business owner and create boundaries between work and life?
Accept that balance may never be 50-50; implement boundaries such as time-blocking, turning off notifications, and using features like delayed-send to protect personal time while maintaining productivity.
Ep. 170: Q&A - Business Partnership Difficulties | Installing a New Manager | Work-life Balance | Increasing Sales
Q: How did your team handle bringing on a manager who was an outsider to the beauty industry?
Gemma's experience in events and management, plus strong people skills and leadership ability, helped ease the transition; a manager with strong team leadership and customer-service background can be more important than beauty-industry background.
Ep. 170: Q&A - Business Partnership Difficulties | Installing a New Manager | Work-life Balance | Increasing Sales
Q: How do you know when it's not working with your business partner anymore?
Describing growth of resentment, lack of excitement, and a misalignment in leadership signals, followed by a structured approach to assess whether to repair the relationship or dissolve the partnership, including a candid conversation and clear written reflections.
Ep. 182: Listener Q&A - Fuel Prices, Retail Competition & Dealing with Online Hate
Q: Does receiving hate or criticism online get easier when you're earning money from socials?
She notes that earning money from socials does not necessarily make hate easier to handle. The key is to not let it derail you, remain positive, and continue producing content for your audience; the level of care you put in should be consistent regardless of scale.

Audience Metrics

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Listeners per Episode
Gender Skew
Location
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Household Income
Social Media Reach

Frequently Asked Questions About Salon Goals

What is Salon Goals about and what kind of topics does it cover?

- A practical, boss-boardroom style show aimed at beauty business owners, especially salon operators. Episodes center on leadership, pricing strategies, growth, systems, staff management, and turning content into revenue, with candid stories from running multi-location salons and coaching other entrepreneurs. A recurring thread is accountability and structured programs (masterminds/coaching) as the path to sustainable scale without burnout. The host's emphasis on real-world tactics, profitability, and clear processes makes it useful for listeners looking to professionalize operations and expand thoughtfully.

- Noteworthy: the show frequently promotes coaching and mastermind enrollments as a framework for implementing lessons, and leans into... more

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How many listeners does Salon Goals get?

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How many subscribers and views does Salon Goals have?

To see how many followers or subscribers Salon Goals has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Salon Goals?

These podcasts share a similar audience with Salon Goals:

1. Thriving Stylist Podcast
2. Aspire with Emma Grede
3. Lash Biz Babes
4. The Daily Motivation
5. The Mel Robbins Podcast

How many episodes of Salon Goals are there?

Salon Goals launched 4 years ago and published 197 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Salon Goals?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Salon Goals?

Rephonic pulls ratings and reviews for Salon Goals from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Salon Goals?

Recent guests on Salon Goals include:

1. Jessica Conrick
2. Alicia Phoenix
3. Gabrielle Hill

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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