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Artwork for Salon Goals

Salon Goals

Lauren Lappin
Beauty Industry
Client Retention
Beauty Business
Salon Management
Business Growth
Time Management
Hiring Practices
Content Creation
Burnout
Leadership
Marketing Strategies
Client Engagement
Price Increase
Staff Management
Work-Life Balance
Social Media Marketing
Overwhelm
Delegation
Client Relationships
Christmas

Salon Goals is where we talk about what actually goes into running a profitable, sustainable beauty business — the kind that doesn’t rely on you being everywhere, and doing everything, all the time. I’m Lauren Lappin, a 7-figure salon owner and business coach. I’ve spent the last 12 years building and running a staff-led beauty business, and coaching other salon owners through the same challenges.... more

PublishesWeeklyEpisodes188Founded4 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Artwork for Salon Goals

Latest Episodes

Hiring Guide for Salon Owners: www.laurenlappin.com.au/Hiring-Guide

In this week's episode Lauren tackles one of the most important questions in small business: How do you hire the best people, and how do you keep them for the long-term?

T... more

Want to put this episode into action straight away? Grab my free Repurposing Prompt Pack: 50+ ready-to-use AI prompts built specifically for salon owners: www.laurenlappin.com.au/sm-repurpose-optin

In this week's episode Lauren discusses mul... more

Get the AI Visibility Kit here: www.laurenlappin.com.au/visibility-kit

In this week's episode Lauren shares some incredibly valuable (and time sensitive) information around the importance of AI Search in 2026, and how your business is being ... more

The loneliness of entrepreneurship is rarely spoken about publicly, yet it's something that the majority of Salon Owners will face throughout their business journey. So, in this week's episode, Lauren shares some thoughts around what loneliness in bu... more

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Recent Guests

Alicia Phoenix
CEO and owner of Prolong Lash, an expert in AI applications in the beauty industry
Prolong Lash
Episode: Ep. 162: Stop Wasting Time: How Beauty Business Owners Should Be Using AI with Alicia Phoenix
Gabrielle Hill
Owner of The Lash House Newcastle and The Lash Academy, and founder of Lash Mami Pro.
The Lash House Newcastle
Episode: Ep. 122: Gabrielle Hill on Starting & Growing 'The Lash House Newcastle', Moving Beyond the Home Salon, Risk Taking, and Getting Clients to Rebook - p1/2

Host

Lauren Lappin
Host of Salon Goals; salon owner and business coach with 12+ years building staff-led beauty businesses.

Reviews

5.0 out of 5 stars from 153 ratings
  • Real and helpful!

    I love listening to Lauren’s podcasts! I found her shoe on a long car ride and have binged every episode 😂 Thanks so much for the awesome business content and keeping it real and honest, plus all the tips on how to succeed in the beauty industry. Ellie x

    Apple Podcasts
    5
    Ellie ModelSkin
    Australiaa year ago
  • Thankyou!

    Hey Lauren

    I'm a little late to the piece, I've just found your episode on branding and starting your business!

    I'm not too far away from launching a cosmeceutical brand called Sunshe

    And you have just instilled so much confidence and reassurance that every step I've taken is correct!

    I had those voices of self doubt keeping in but after listening to your advice and your journey

    I now feel so empowered and I know my business is going to thrive!

    Cheers to a fab 2025

    Hannah

    Sunshe skin

    Apple Podcasts
    5
    Sunshe skin
    Australiaa year ago
  • The guru!

    Lauren is the absolute queen of building a successful lash salon and her podcast is no exception 👏👏 definitely a must listen for anyone in the industry or considering becoming a lash tech!

    Apple Podcasts
    5
    kirsten91193
    Australiaa year ago
  • Podcast filled with value!

    As an 8-year certified lash artist with my own salon, in Canada, I absolutely love The Lash Business Lounge Podcast. It provides incredible value, lots of insightful tips, and things that have personally enriched my business practices. It's a must-listen for anyone serious about succeeding in the lash industry!

    Apple Podcasts
    5
    mn_cxx.2g5
    Canada2 years ago
  • Love this podcast!

    Lauren is so informative and has helped me so much by just being a listener to her podcast.

    Can’t thank you enough Lauren you are truely inspiring ✨

    Apple Podcasts
    5
    Ballettoez
    Australia2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host delivers practical, no-nonsense guidance for growing a beauty business.
Coaching and mastermind promos provide a clear path to implementing lessons.
Listeners praise real-world strategies and accountability through coaching; actionable tips shine through.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep. 182: Listener Q&A - Fuel Prices, Retail Competition & Dealing with Online Hate
Q: Does receiving hate or criticism online get easier when you're earning money from socials?
She notes that earning money from socials does not necessarily make hate easier to handle. The key is to not let it derail you, remain positive, and continue producing content for your audience; the level of care you put in should be consistent regardless of scale.
Ep. 182: Listener Q&A - Fuel Prices, Retail Competition & Dealing with Online Hate
Q: Retail. With companies offering a big discount online, how are we meant to compete as Salon owners?
Her guidance is to audit and potentially shrink the retail range, consider switching to brands that support small businesses and maintain in-salon exclusivity where possible. Emphasize professional-grade products that require guidance and steer clients toward purchasing through your salon rather than external online retailers.
Ep. 182: Listener Q&A - Fuel Prices, Retail Competition & Dealing with Online Hate
Q: The current situation with lack of fuel and prices going up affecting our small businesses. So people are cutting back on bookings for luxury services.
She suggests focusing on what you can control, pivoting your offer, and upping marketing and client engagement to shift demand. Increase value through better experiences, upselling, and smart scheduling to maximize spend from existing clients, while staying adaptable to market conditions.
Ep. 160: Q&A - Clients That Only Want to See You | Struggling to Budget for Stock | Not Paying Yourself
Q: How do I handle high overheads that prevent me from paying myself?
Review your overhead costs, reduce them if possible, adjust your service pricing to reflect costs, and work on attracting more clients to boost income.
Ep. 160: Q&A - Clients That Only Want to See You | Struggling to Budget for Stock | Not Paying Yourself
Q: How do I budget for stock? I have no proper system.
Implement a system for stock control and scheduling regular stock checks to ensure you don't run out of essential items.

Audience Metrics

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Frequently Asked Questions About Salon Goals

What is Salon Goals about and what kind of topics does it cover?

- A practical, boss-boardroom style show aimed at beauty business owners, especially salon operators. Episodes center on leadership, pricing strategies, growth, systems, staff management, and turning content into revenue, with candid stories from running multi-location salons and coaching other entrepreneurs. A recurring thread is accountability and structured programs (masterminds/coaching) as the path to sustainable scale without burnout. The host's emphasis on real-world tactics, profitability, and clear processes makes it useful for listeners looking to professionalize operations and expand thoughtfully.

- Noteworthy: the show frequently promotes coaching and mastermind enrollments as a framework for implementing lessons, and leans into... more

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How many listeners does Salon Goals get?

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How many subscribers and views does Salon Goals have?

To see how many followers or subscribers Salon Goals has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Salon Goals?

These podcasts share a similar audience with Salon Goals:

1. Thriving Stylist Podcast
2. Build with Leila Hormozi
3. On Purpose with Jay Shetty
4. The blondEST
5. The Mel Robbins Podcast

How many episodes of Salon Goals are there?

Salon Goals launched 4 years ago and published 188 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Salon Goals?

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Where can I see ratings and reviews for Salon Goals?

Rephonic pulls ratings and reviews for Salon Goals from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Salon Goals?

Recent guests on Salon Goals include:

1. Alicia Phoenix
2. Gabrielle Hill

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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