The Immortal Life of Agencies
Co:defineryFancy a bit more positivity around the business of running an agency? Welcome to Co:definery’s podcast ‘The Immortal Life of Agencies’. Here we celebrate the visionaries and change-makers who are actively future-proofing the agency sector. Each episode features our CEO Robin Bonn having short, sharp conversations - sometimes even friendly arguments - with some of the biggest, broadest and deepest ... more
| Publishes | Weekly | Episodes | 82 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingManagementBusiness | |||
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Latest Episodes
Today’s guest is Michael Nyman, Founder and CEO of the Acceleration Community of Companies (ACC), an agency group designed specifically in response to the traditional holding company model.
Having spent his prior career within that model, Michael ex... more
Today's guest is Patou Nuytemans, former CEO of Ogilvy EMEA, whose remarkable 30-year journey from intern to regional chief has given her a rare perspective on leadership, reinvention and the future of agencies.
Patou reflects candidly on the emotio... more
Today’s guest is Stuart Dunk, a former marketing procurement leader at the likes of Nike, Reckitt and Danone. He now runs his own consultancy, Don't Forget to Look.
Procurement remains one of the most misunderstood client-side functions. Stuart offe... more
Today’s guest is John Connors, CEO of the Boston-based, full-service agency, Boathouse.
John argues that agencies have become too transactional, weakening client relationships as well as their impact on business outcomes. So he’s built a client-cent... more
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Apple Podcasts | #241 |  Germany/Business/Marketing |
Apple Podcasts | #73 |  United Arab Emirates/Business/Marketing |
Apple Podcasts | #87 |  South Korea/Business/Marketing |
Apple Podcasts | #126 |  Netherlands/Business/Marketing |
Apple Podcasts | #148 |  Norway/Business/Marketing |
Apple Podcasts | #172 |  Belgium/Business/Marketing |
Apple Podcasts | #192 |  South Africa/Business/Marketing |
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Frequently Asked Questions About The Immortal Life of Agencies
What is The Immortal Life of Agencies about and what kind of topics does it cover?
This show centers on high‑level conversations with senior agency leaders, strategists, and technology experts who are reshaping how modern agencies operate. Across episodes, hosts explore culture shifts, productization of services, value‑based pricing, and the growing influence of AI on creativity, delivery, and client relationships. Guests bring hands‑on experience with independent and networked agencies, spanning branding, digital experiences, profitability models, talent strategies, and governance. The tone is practical and optimistic, with real‑world anecdotes about scaling, partnerships, and navigating industry disruption. Listeners likely include agency decision‑makers, marketeers, and tech/ops leaders seeking actionable frameworks fo... more
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How many listeners does The Immortal Life of Agencies get?
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Which podcasts are similar to The Immortal Life of Agencies?
These podcasts share a similar audience with The Immortal Life of Agencies:
1. Uncensored CMO
2. 2Bobs—with David C. Baker and Blair Enns
3. The Diary Of A CEO with Steven Bartlett
4. The Prodcast
5. The Rest Is Politics: US
How many episodes of The Immortal Life of Agencies are there?
The Immortal Life of Agencies launched 2 years ago and published 82 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Immortal Life of Agencies?
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What guests have appeared on The Immortal Life of Agencies?
Recent guests on The Immortal Life of Agencies include:
1. Stuart Dunk
2. John Connors
3. Stacey Gersten
4. Courtney Worthman
5. Micky Ogando
6. Måns Hosk
7. Josh Campo
8. James Greenfield
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.