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Artwork for The Gorgeous Effect

The Gorgeous Effect

Julie Chenell + Cathy Olson
Marketing
Sales Funnels
Marketing Strategies
Artificial Intelligence
Funnel Gorgeous
Selling
Black Friday Sales
Offer Creation
Copywriting
Audience Building
Funnel Marketing
Rejection
Claude
Chatgpt
Purgatory
Market Research
Funnel Building
Unique Selling Proposition
Conversion Rates
Content Creation

Welcome to The Gorgeous Effect, the go-to podcast for marketers, entrepreneurs, and creatives looking for the “oomph” factor in their marketing that’s missing. Hosted by Julie Chenell and Cathy Olson, the powerhouse duo behind Funnel Gorgeous and FG Funnels, this show is your secret source for marketing strategies that just work…without you having to sacrifice quality or your brand. In each episod... more

PublishesWeeklyEpisodes43Foundeda year ago
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Artwork for The Gorgeous Effect

Latest Episodes

In this episode, Julie and Cathy peel back the layers on a hot topic: is there any middle ground left in today’s world... especially in business? From navigating the increasingly tangled landscape where business, politics, religion, and personal beli... more

Today we are ready to tackle a tough but essential topic for business owners... how to protect your profits when you suddenly need to slash expenses. In this episode, Julie and Cathy get candid about the real challenges of trimming costs when your bu... more

In this episode, hosts Julie and Cathy dive deep into the recent wave of price hikes sweeping through popular software companies like Kajabi, Kit (Convertkit), and Samcart. They peel back the curtains on why these companies are changing their pricing... more

In this episode, Julie and Cathy dive into a surprising trend that’s impacting marketers everywhere: plummeting opt-in rates. They break down why getting people to hand over their email addresses has become harder than ever, even for the best in the ... more

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Selena Soo
An amazing marketer and coach in the online business space.
Episode: Why Rich Relationships Matter in Business

Hosts

Julie Chenell
Co-founder and host, Julie Chenell leverages her extensive knowledge in marketing and funnel design to provide listeners with actionable strategies and insights for success.
Cathy Olson
Co-founder and host, Cathy Olson brings her expertise in ethical marketing and business practices to help guide listeners in their entrepreneurial endeavors.

Reviews

5.0 out of 5 stars from 35 ratings
  • Love this podcast

    I wish you’d do 2-3 episodes per week instead of just 1 🤪. I just like to binge listen to your chats and it’s just really cool to listen to you as the creator of the platform I’m using for my business (FunnelsGorgoeus y’all!!! Get it). I love absorbing your funnel wisdom and overall your marketing know-how.

    Apple Podcasts
    5
    Crystal Bantel
    Canada4 months ago
  • Great listen

    I stumbled across this team from Ashlyn Carter, these episodes each seem to have a lot of juicy nuggets in them and I’m really enjoying and benefitting from it. Thanks so much for sharing your wisdom with the small biz world!

    Apple Podcasts
    5
    resmys
    Canada5 months ago
  • Essential listening!

    *Every word* that these gorgeous marketing geniuses share matters. Thank you Cathy and Julie!

    Apple Podcasts
    5
    Shalominess
    United States6 months ago
  • Love These Humans

    Every episode I listen to I freakin love these ladies more. They are smart & funny; ethical & honest. Seriously some of the best marketing information & actually fun to listen to.

    Apple Podcasts
    5
    Lori Renee Coaching
    United States7 months ago
  • Real leaders, really relatable

    Watch what they do and be so impressed. Them listen here for the mindset that gets them there. Thanks for persistently showing your work.

    Apple Podcasts
    5
    Fanofotherspiderwebgames
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the practical and actionable tips shared by the hosts, making it easy to implement new strategies into their businesses.
Many appreciate the focus on ethical marketing and the importance of authentic branding, distinguishing the content from others in the industry.
Feedback highlights the valuable insights derived from real life experiences, which resonate strongly with entrepreneurs navigating their marketing journeys.
The hosts are praised for their engaging and relatable delivery, creating an enjoyable listening experience that balances professionalism with personality.

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Talking Points

Recent interactions between the hosts and their guests.

Structuring Payment Plans for More Sales
Q: What price point should a payment plan be offered?
Once you get to $297 or higher, it's usually worth it to offer some sort of payment plan.
Structuring Payment Plans for More Sales
Q: What do you think are people's hang ups about payment plans from a business owner perspective?
They are worried about chasing someone for payments and the associated costs of managing payment defaults, which may create a negative mindset towards offering payment plans.
Fixing Profitability: Low Ticket and High Ticket Offers
Q: Can you explain about the profit, like what to expect profitability-wise and why you would do a low ticket funnel?
Low ticket funnels can lead to significant scalability and profit, even if they initially require more ad spend, as the funnel itself can generate a massive audience.
Fixing Profitability: Low Ticket and High Ticket Offers
Q: When people are setting up their digital offers, where do you see them wasting money or leaving money on the table?
Most often, people waste money on low-ticket offers by not pricing them correctly and failing to include order bumps and OTOs, which are crucial for profit.
Why Selling Feels So Hard (And How to Make it Easier)
Q: Have you always been over the fear of rejection?
I've become used to it through my experiences and dealing with various clients, but I've noticed I've become less confident as the years go on.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Gorgeous Effect

What is The Gorgeous Effect about and what kind of topics does it cover?

Focused on the intersection of marketing and design, this show offers insights to help marketers, entrepreneurs, and creatives enhance their strategies for greater success. The hosts share their extensive knowledge on crafting visually appealing funnels that not only catch the eye but are also optimized for conversion. By sharing real-life examples and actionable advice, they cover a range of topics from effective marketing tactics to the latest design trends, making the content relevant and practical for those looking to enhance their branding in today's competitive market. Unique to this show is its emphasis on blending aesthetic appeal with strategic marketing, creating a compelling blend that resonates with its audience.

Listeners can ... more

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How many episodes of The Gorgeous Effect are there?

The Gorgeous Effect launched a year ago and published 43 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Gorgeous Effect?

Recent guests on The Gorgeous Effect include:

1. Selena Soo

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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