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Artwork for The Gorgeous Effect

The Gorgeous Effect

Julie Chenell + Cathy Olson
Marketing Strategies
Funnel Gorgeous
Marketing
Webinars
Entrepreneurship
Artificial Intelligence
Sales Techniques
FG Funnels
Sales Psychology
Conversion Rates
Networking
Funnel Marketing
Swipe Files
Sales Funnels
Funnel Strategies
Teaching Techniques
Thought Leadership
Chatgpt
Email Marketing
Funnel Design

Welcome to The Gorgeous Effect, the go-to podcast for marketers, entrepreneurs, and creatives looking for the “oomph” factor in their marketing that’s missing. Hosted by Julie Chenell and Cathy Olson, the powerhouse duo behind Funnel Gorgeous and FG Funnels, this show is your secret source for marketing strategies that just work…without you having to sacrifice quality or your brand. In each episod... more

PublishesWeeklyEpisodes74Founded2 years ago
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Artwork for The Gorgeous Effect

Latest Episodes

In this episode, Julie and Cathy tackle the real behind-the-scenes of online marketing, sharing a candid story about skepticism, boundaries, and the value of true expertise in the funnel world. When a self-proclaimed expert slides into the DMs demand... more

In this episode, Julie and Cathy tackle the question on every entrepreneur’s mind: how do you actually learn new things... like tech, marketing strategies, or creative skills, without feeling like you’re wasting your precious time? As AI and digital ... more

In this episode, Julie and Cathy tackle the evolution of online funnels, comparing what worked in 2016 to what truly converts in 2026 and beyond. They break down which sales page tactics have become outdated, why the psychology behind marketing needs... more

In this episode, Cathy and Julie tackle the uncomfortable but universal feeling of being "the problem" when your business, tech skills, or social media just won’t click—no matter how hard you try or how many courses you take. They open up about their... more

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Recent Guests

Selena Soo
An amazing marketer and coach in the online business space.
Episode: Why Rich Relationships Matter in Business

Hosts

Julie Chenell
Host of The Gorgeous Effect, co-founder of Funnel Gorgeous / FG Funnels
Cathy Olson
Co-founder and host of The Gorgeous Effect (co-founder of Funnel Gorgeous)

Reviews

4.9 out of 5 stars from 40 ratings
  • A binge-able podcast for marketing!

    I love Julie and Cathy’s banter and insights on all things marketing, hot takes, and mindset shifts to help you apply to your business right now away. I love the food for thought style episodes so much!

    Apple Podcasts
    5
    Lydia Klem
    Canada2 months ago
  • Love this podcast

    I wish you’d do 2-3 episodes per week instead of just 1 🤪. I just like to binge listen to your chats and it’s just really cool to listen to you as the creator of the platform I’m using for my business (FunnelsGorgoeus y’all!!! Get it). I love absorbing your funnel wisdom and overall your marketing know-how.

    Apple Podcasts
    5
    Crystal Bantel
    Canadaa year ago
  • Great listen

    I stumbled across this team from Ashlyn Carter, these episodes each seem to have a lot of juicy nuggets in them and I’m really enjoying and benefitting from it. Thanks so much for sharing your wisdom with the small biz world!

    Apple Podcasts
    5
    resmys
    Canadaa year ago
  • Essential listening!

    *Every word* that these gorgeous marketing geniuses share matters. Thank you Cathy and Julie!

    Apple Podcasts
    5
    Shalominess
    United Statesa year ago
  • Love These Humans

    Every episode I listen to I freakin love these ladies more. They are smart & funny; ethical & honest. Seriously some of the best marketing information & actually fun to listen to.

    Apple Podcasts
    5
    Lori Renee Coaching
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise practical, no-nonsense marketing advice and ethical approach.
Quality guest insights and consistent value across episodes.
Loved learning from real experiences and frameworks that translate to their businesses.
Audience quality noted for supportive, actionable insights and humor.

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Talking Points

Recent interactions between the hosts and their guests.

Sales Convos Pt 2: The Sales Script Myth
Q: How much of sales do you think is communicating versus understanding?
Understanding is crucial as it involves listening to verbal and nonverbal cues. Sales is less about talking and more about processing these cues.
Structuring Payment Plans for More Sales
Q: What price point should a payment plan be offered?
Once you get to $297 or higher, it's usually worth it to offer some sort of payment plan.
Structuring Payment Plans for More Sales
Q: What do you think are people's hang ups about payment plans from a business owner perspective?
They are worried about chasing someone for payments and the associated costs of managing payment defaults, which may create a negative mindset towards offering payment plans.
Fixing Profitability: Low Ticket and High Ticket Offers
Q: Can you explain about the profit, like what to expect profitability-wise and why you would do a low ticket funnel?
Low ticket funnels can lead to significant scalability and profit, even if they initially require more ad spend, as the funnel itself can generate a massive audience.
Fixing Profitability: Low Ticket and High Ticket Offers
Q: When people are setting up their digital offers, where do you see them wasting money or leaving money on the table?
Most often, people waste money on low-ticket offers by not pricing them correctly and failing to include order bumps and OTOs, which are crucial for profit.

Audience Metrics

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Frequently Asked Questions About The Gorgeous Effect

What is The Gorgeous Effect about and what kind of topics does it cover?

The show targets marketers, entrepreneurs, and creatives seeking practical, proven marketing and funnel strategies that blend design, copy, and offers for higher conversion. Episodes cover AI tools and automation, leading-generation tactics, and mindset shifts for sustainable growth, often with real-world experiments and actionable frameworks. Hosts are known for down-to-earth, ethics-forward coaching and a focus on visuals that convert, making complex topics approachable for listeners building or refining their own funnels and brands. The format tends to mix strategic theory with concrete examples, guest-less deep-dives, and candid reflections on launching and scaling offers within a funnel-focused ecosystem.

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How many subscribers and views does The Gorgeous Effect have?

To see how many followers or subscribers The Gorgeous Effect has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Gorgeous Effect?

These podcasts share a similar audience with The Gorgeous Effect:

1. Million Dollar Grit
2. The Amy Porterfield Show
3. The Mind Your Business Podcast
4. The Jasmine Star Show
5. Good Content with Shannon McKinstrie

How many episodes of The Gorgeous Effect are there?

The Gorgeous Effect launched 2 years ago and published 74 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Gorgeous Effect?

Recent guests on The Gorgeous Effect include:

1. Selena Soo

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