
The FPC podcast covers the latest financial news in the ad tech sector, diving into the latest funding rounds, M&A transactions and economic trends.
Each week we bring you the latest hot takes and interviews with leading entrepreneurs and investors.
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| Publishes | Monthly | Episodes | 28 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingInvesting | |||

FirstPartyCapital and FirstPartyStudio discuss a new model for corporate innovation in ad tech. How corporates can access market intelligence, co-build products, and invest in the next wave of AI-driven startups.
00:00 Introduction to FPC and Corpor... more
In this edition, we sat down with Harry Maitland, Founder of Vendi Tech. We discuss how Vendi is transforming vending machines into digital media and data infrastructure — closing the loop between brand awareness and real-world conversion.
Retail Me... more
00:00 Introduction to digitalAudience and Its Journey
02:50 Ruben Niet's Background and Insights
05:54 The Concept of Data Collaboration
08:59 Market Dynamics and Competition
11:56 Growth and Expansion Plans
15:00 Retail Media and Case Studies
more
00:00 Introduction and Background of Vibe
02:57 Recent Developments in AdTech
06:06 Arthur's Entrepreneurial Journey
09:02 Vibe's Growth Strategy and Funding
12:03 Fixing AdTech: A New Approach
14:57 Targeting the Long Tail of Advertisers
18:02... more
00:00 Introduction and Overview of Recent M&A Activity
02:49 Deep Intent's Acquisition and the Healthcare Ad Tech Landscape
09:15 Bending Spoons Acquires Vimeo: A Strategic Move
17:48 Digiseq's Acquisition by Hawk Infinity: A New Player in Ad Tech... more
00:00 Welcome Back and Upcoming Events
02:28 M&A Activity in European Ad Tech
05:31 Trends in European Ad Tech Acquisitions
09:01 Diversity of Acquirers in Ad Tech
11:50 The Importance of Financial Conversations
14:55 Merging MadTech Money with ... more
Chapters
00:00 Introduction to Audiences and Its Mission
02:48 The Importance of First-Party Data
06:08 How Audiences Differentiates Itself
08:57 Real-Time Data Access and Its Impact
12:03 Competitive Landscape and Market Positioning
14:49 Reve... more
00:00 Introduction to Index Exchange and FPC Fund 2
05:11 Andrew Casale's Early Journey in Ad Tech
09:54 The Evolution of Index Exchange
14:59 Business Model and Market Strategy
19:52 Trends in Ad Tech: AI and Sell-Side Curation
25:03 Index's Co... more
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Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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4. Prof G Markets
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