
Unfiltered, uncompromising, unexpected—The Focus Group is a look into what the average voter thinks about politics, policy, and current events. Sarah Longwell, publisher of The Bulwark, has conducted hundreds of hours of focus groups all across the country. She and a series of special guests will take you behind the glass to hear what real focus group participants have to say. www.thebulwa... more
| Publishes | Weekly | Episodes | 152 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | PoliticsNewsSociety & Culture | |||

In this bite-sized bonus Focus Group episode, Sarah Longwell breaks down the political earthquake in Maine after Janet Mills dropped out of the Senate race. Why are Democratic voters rejecting establishment candidates, forgiving scandals that once wo... more
Usually, an assassination attempt outside a dinner with the president would be a HUGE news event. Instead, the voters in our focus groups weren't talking much about it, and when we brought it up, we heard a LOT of conspiracy theories. We also talked ... more
Enjoy a bonus episode of The Focus Group Podcast—Rachel Janfaza talks with Rotimi Adeoye about why moderate Gen Z focus group participants feel locked out of the economy. They discuss Rotimi’s “House by 30” idea, why vague promises aren’t cutting it,... more
Everyone agrees that America is too divided. But ALMOST everyone is also contributing to that division in one way or another. So, how do we rebuild a country where Americans can live with each other a little easier? Sarah and our guest both have some... more
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Great show - David Frum is so wise and so human. Wonderful show
The last episode seems to have been cut off?
I love how one of the Trump supports indicated that her daughter commented that it was Trump depicting Jesus as healing Epstein ! Actually what I thought! Look at it closely. You’ll agree. JVL did an excellent job breaking it down
This episode was both enlightening and frightening. Love JVL.
As a cradle Catholic, 13 years of Catholic school, still practicing but not perfect. I think Sarah is onto something about culture. I was taught a lot about loving one’s neighbor and how God loves us all. But also a lot about sexuality and how it was properly only exercised in marriage and where children were possible. When you think you have to be married and have a lot of kids, if you’re trying to stay within the fold, it pushes your life into a very trad-ish shape. Many people are living this... more
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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YouTube | #161 | |
Apple Podcasts | #41 | |
Apple Podcasts | #104 | |
YouTube | #101 | |
Apple Podcasts | #72 | |
Apple Podcasts | #144 |
Recent interactions between the hosts and their guests.
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This show provides on-the-ground insights from focus groups to illuminate how everyday voters think about politics, policy, and current events. Episodes consistently tackle voter sentiment on topics like electability, immigration, health care, economic issues, and partisan dynamics, often through conversations with guests who are journalists, pollsters, or policy analysts. A standout feature is the fly-on-the-wall format that foregrounds ordinary voters' perspectives, sometimes sparked by high-profile political moments, and then contextualized by expert hosts and guests. The show's openness to a wide range of viewpoints—paired with detailed qualitative data—offers listeners a nuanced view of how different voter segments reason and talk abou... more
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These podcasts share a similar audience with The Focus Group Podcast:
1. The Next Level
2. The Illegal News with Sarah Longwell
3. Bulwark Takes
4. The Bulwark Podcast
5. The Mona Charen Show
The Focus Group Podcast launched 5 years ago and published 152 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Focus Group Podcast include:
1. Jessica Tarlov
2. Jonathan V. Last
3. Sami Sage
4. Megan McArdle
5. Anderson Clayton
6. David Axelrod
7. Bill Kristol
8. Ed Elson
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