
The Data Malarkey podcast – and it's audio-visual twin, the Data Malarkey Show on YouTube – a must-listen, must-watch resource of brilliant data storytelling. If only there were more people in the world with the pragmatic approach taken by my guests, well, there'd be rather less data malarkey about.
| Publishes | Twice monthly | Episodes | 74 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

What happens to your data when you die?
In this episode of Data Malarkey, Master Data Storyteller, Sam Knowles, welcomes Carl Öhman, Assistant Professor in Political Science at Uppsala University and author of The Afterlife of Data: What Happens to... more
In this live episode of Data Malarkey - recorded live on stage at the 'AI for PR' conference in June 2026 - Master Data Storyteller, Sam Knowles, speaks with Pete Markey, Chief Communications & Marketing Officer at the University of Nottingham. Their... more
What were the standout moments from Season 10 of Data Malarkey?
In this end-of-season special, host and Master Data Storyteller, Sam Knowles, looks back at some of the best bits, biggest ideas, and sharpest soundbites from across Season 10. This "g... more
The four-day week gets talked about a lot, but what happens when you stop talking about the theory and start measuring impact properly?
In this episode of Data Malarkey - the podcast about using data, smarter - Master Data Storyteller, Sam Knowles,... more
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A thoughtful and entertaining interviewer on a really relevant topic. The Stephen Pinker episode is exceptional.
Brilliantly clever and brilliantly entertaining. Wouldn’t expect anything less from
Sam Knowles. Definitely worth a listen
I remember when I first heard Sam Knowles speak at a marketing summit I was attending. I’d never thought intentionally about blending narrative and numbers, but Sam has inspired me to hone this skill and this podcast is a must listen for fellow Marketers.
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Apple Podcasts | #240 | |
Apple Podcasts | #243 |
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A data-forward conversation series that centers on the practical applications of data storytelling in business, marketing, and technology. Episodes frequently blend rigorous analysis with human-centered narrative, covering topics like inclusive marketing, AI ethics, data quality, and the social impact of technology. Notable throughlines include turning data into action, measuring real-world impact, and exploring how storytelling can elevate data-driven decision making across industries from sports and entertainment to public sector settings. The show often features practitioners and pioneers who translate complex data concepts into approachable, impact-focused guidance for leaders, marketers, and researchers alike.
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1. Tetragrammaton with Rick Rubin
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3. The News Agents
4. Electoral Dysfunction
5. The Rest Is Politics: US
The Data Malarkey Podcast launched 3 years ago and published 74 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Data Malarkey Podcast include:
1. Dino Delić
2. Karen Dobres
3. Charlie Dobres
4. Ali Hanan
5. Harriet Kingaby
6. Ahti Heinla
7. Charlotte Rae
8. Kerry Watkins
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