Artwork for The Business of Content

The Business of Content

Simon Owens, tech and media journalist
Tech NewsBusinessNews

The podcast about how publishers create, distribute, and monetize digital content.


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Contact Information
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Latest Episodes

In 2011, Rafat Ali launched Skift, a B2B publisher that covers the travel industry. At first, Skift was mainly monetized with advertising, but Rafat quickly realized that scaling a B2B niche outlet required a diverse set of business models that inclu... more

a month ago

Patrick Walls is the founder of Starter Story, an outlet that’s published thousands of case studies on how entrepreneurs built successful businesses. At one point, he was selling upward of $50k a month in sponsorships. more

a month ago

It used to be if you wanted to break into broadcast media you first had to start small – by getting a job as a correspondent at a local news station and then working your way up to bigger and bigger markets. more

2 months ago


4.9 out of 5 stars from 39 ratings
  • Awesome Guests

    Awesome guests — a few episodes in and I’ve already had some super valuable takeaways. Really happy I found this. Subscribed and will be adding this to my future rotation.

    Apple Podcasts
    South Africa6 months ago
  • Excellent Podcast

    Simon is brilliant and thorough. This podcast is full of value. Very important resource for people who want to get better at what they do.

    Apple Podcasts
    United States2 years ago
  • Insightful

    A must for anyone trying to figure out the creators economy.

    Apple Podcasts
    France2 years ago
  • The host is excellent

    So are his guests. I really appreciate where Simon steers the conversations, the topics he chooses and how raw and genuine these talks are. I’d suggest every J school in the country to listen to this one (actually recommended some of my former professors..) while they all are pondering on where the journalism is headed, this podcast actually shows where it currently is with all the changing landscape of content production.

    Apple Podcasts
    Regina Revazova
    United States3 years ago
  • Questions are awesome.... the whole vibe is awesome

    Great questions.... I like every episode so far....never heard of some these businesses until now....

    Apple Podcasts
    United States4 years ago

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Chart Rankings

Apple Podcasts
#231 United States/News/Tech News
Apple Podcasts
#85 Canada/News/Tech News
Apple Podcasts
#134 United Kingdom/News/Tech News
Apple Podcasts
#179 France/News/Tech News
Apple Podcasts
#207 Italy/News/Tech News
Apple Podcasts
#237 Germany/News/Tech News

Frequently Asked Questions About The Business of Content

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How many listeners does The Business of Content get?

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How many episodes of The Business of Content are there?

The Business of Content launched 6 years ago and published 101 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Business of Content?

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How does Rephonic know which podcasts are like The Business of Content?

You can view podcasts similar to The Business of Content by exploring Rephonic's 3D interactive graph. This tool uses the data displayed on the 'Listeners Also Subscribed To' section of Apple Podcasts to visualise connections between shows.