The Business of Content with Simon Owens
Simon OwensThe show about how publishers create, distribute, and monetize their digital content.
| Publishes | Twice weekly | Episodes | 299 | Founded | 9 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | News CommentaryNews | |||
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Latest Episodes
My newsletter: simonowens.substack.com/
When Ellen Hyslop and her co-founders launched The Gist in 2017, none of them had worked in media or the sports industry. They were young professionals in financial services who had grown frustrated w... more
My newsletter: simonowens.substack.com/
Founded in a Detroit garage in the early 2010s, Benzinga started as a scrappy finance blog for everyday stock market enthusiasts. Over the next decade, it grew into a major digital media platform, car... more
My newsletter: simonowens.substack.com/
For most of her career, Ashanti Bentil-Dhue didn't have a social media presence. But after spending a decade running a consulting business, she moved from the UK to New York and decided to start shari... more
My newsletter: simonowens.substack.com/
For years, the audiobook industry was defined by a single dominant player and a purchasing model that asked listeners to commit to an entire book before they knew whether they would enjoy it. Spotify ... more
Key Facts
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Reviews
- Awesome Guests
Awesome guests — a few episodes in and I’ve already had some super valuable takeaways. Really happy I found this. Subscribed and will be adding this to my future rotation.
Apple Podcasts5T&M1985
South Africa3 years ago - Excellent Podcast
Simon is brilliant and thorough. This podcast is full of value. Very important resource for people who want to get better at what they do.
Apple Podcasts5Nancy0707
United States5 years ago - Insightful
A must for anyone trying to figure out the creators economy.
Apple Podcasts5caminodelsol
France5 years ago - The host is excellent
So are his guests. I really appreciate where Simon steers the conversations, the topics he chooses and how raw and genuine these talks are. I’d suggest every J school in the country to listen to this one (actually recommended some of my former professors..) while they all are pondering on where the journalism is headed, this podcast actually shows where it currently is with all the changing landscape of content production.
Apple Podcasts5Regina RevazovaUnited States6 years ago - Questions are awesome.... the whole vibe is awesome
Great questions.... I like every episode so far....never heard of some these businesses until now....
Apple Podcasts5123marketingUnited States7 years ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #175 |  Belgium/News/News Commentary |
Apple Podcasts | #228 |  United Arab Emirates/News/News Commentary |
Apple Podcasts | #235 |  Russia/News/News Commentary |
Apple Podcasts | #246 |  Switzerland/News/News Commentary |
Apple Podcasts | #249 |  Finland/News/News Commentary |
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Frequently Asked Questions About The Business of Content
What is The Business of Content about and what kind of topics does it cover?
Listeners are likely industry professionals who work with publishers, advertisers, and creators to understand monetization, audience data, and distribution across digital channels. Conversations frequently center on first-party data strategies, ad tech, AI in media, and scalable newsroom or content ecosystems, with guest expertise ranging from founder journeys to platform-specific monetization models. A notable strength is its practical, practitioner-focused angle—often featuring operators who have built or transformed media businesses, along with clear takeaways for improving revenue, audience engagement, and operational efficiency. The show tends to attract listeners who value data-driven decision making, transparency in advertising, and ... more
Where can I find podcast stats for The Business of Content?
Rephonic provides a wide range of podcast stats for The Business of Content. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Business of Content and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does The Business of Content get?
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What are the audience demographics for The Business of Content?
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How many subscribers and views does The Business of Content have?
To see how many followers or subscribers The Business of Content has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to The Business of Content?
These podcasts share a similar audience with The Business of Content:
1. Channels with Peter Kafka
2. Mixed Signals from Semafor Media
3. Morning Brew Daily
4. Hard Fork
5. The Startup Ideas Podcast
How many episodes of The Business of Content are there?
The Business of Content launched 9 years ago and published 299 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Business of Content?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for The Business of Content?
Rephonic pulls ratings and reviews for The Business of Content from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for The Business of Content?
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What guests have appeared on The Business of Content?
Recent guests on The Business of Content include:
1. Brad Oleson
2. Ashanti Bentil-Dhue
3. Duncan Bruce
4. Tim Mak
5. Erin Millar
6. Mike Rogge
7. Jonathan Hunt
8. Aaron Wilbur
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.